Are you ambitious in your SEO career but struggling with confidence? In this episode, Adrijana three reasons you may be struggling with confidence in your SEO career including: Overwhelmed by SEO updates Don't know how to handle stress Unsure of which SEO career path to choose ..read more

What links should you be building to your site in 2023? In this episode, Amit shares five types of backlinks SEOs should work on building in 2023, including: Guest post outreach Government websites HARO (Help a Reporter Out) Resource Pages Resource Links ..read more

How well are you leveraging the power of your content teams?    In the episode, Ashley Liddell shares five ways SEOs should embrace content teams, including:    Focus on outcomes over outputs      Move away from being robots and embrace creativity      Move away from perfection paralysis        Embrace experience is Queen alongside content is King      Conduct the band, don't dictate to it        ..read more

Is AI capable of writing long-form content that you can publish in a set-and-forget manner on your blog? And if so, how do you do it? And is it a good idea? In this episode, Julia McCoy shares how to 10x your content with AI content creation.                          Why should you embrace AI content creation?            What is AIO and what does it mean to you?    Should humans edit AI content?    Using local language in your AI content      What is the best struct ..read more

What do you need to do to get your programmatic SEO right?  In this episode, Anna Uss will share five things to know about programmatic SEO, including:  Structure your programmatic asset to make sense for users and Google bots    Content production strategy    Use unique SEO metadata      Use structured data, FAQ schema, and breadcrumbs                  Keep monitoring ..read more

Are you stuck in the past with your eCommerce SEO?      In this episode, Yvie Ansari shares 5 ways that eCommerce businesses need to take advantage of, including:    Be strategic and customer-centric in approach Focus more on UX    Learn how to compete in a noisy space    Understand what eCommerce works now      Learn how to scale your eCommerce SEO with AI technologies                ..read more

How efficient is the internal linking in your site structure? In this episode, Sally Raymer shares 3 ways to optimize your site structure with internal linking, including: Your site navigation    Home page link equity    Link blocks   ..read more

What exactly does being neurodivergent mean? And how does it impact someone's role as an SEO? And how can you better assist someone who's neurodivergent in your team?         In this episode, Heike Knip shares how why being neurodivergent shouldn't stop you from being a top SEO:      What does being neurodivergent mean?      Examples of not asking a neurodivergent person the right way    How to help a neurodivergent person work with a team    How recruiters can give neurodivergent people a fair opportunity ..read more

What are the key insights that you should be extracting from your Rank Ranger SEO data? In this episode, Andreas shares four ways to extract SEO data from Rank Ranger including:  Keyword clustering    Look for quick wins  Competitor analysis    Schema        ..read more

What makes standout content in 2023? That's what we're talking about today with a man who helps companies find and retain better, higher-paying clients who don't gobble up their time like Pacman. In this episode, Martin Huntbach shares 5 steps to attract better clients using standout content: Create great content for your blog Make sales with sales content    Prequalify leads with content  Use content to move clients to the next stage  Repurpose content across all platforms ..read more