Partner Onboarding Part Two: An Investigation into Task Completion
Zift Solutions
by Kylinn Kraemer
2d ago
Partner Onboarding: Task Completion Building upon our previous research on partner login frequencies during the onboarding process, we continue our quest to decode onboarding strategies. At Zift, we understand that effective onboarding can be tricky, but nonetheless, it is extremely important. In this part two of our Partner Onboarding series, we delve deeper into onboarding task completion rates, unraveling actionable insights to enhance the onboarding journey and drive partner engagement. Understanding Completion Rates Task completion rates serve as a barometer of partner engagement, reflect ..read more
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Channel Chats Podcast: Partner Onboarding Decoded
Zift Solutions
by Kate Slomkowski
2w ago
Welcome to the first part of our podcast series on Partner Onboarding Insights, brought to you by Zift Solutions. In this episode, Kylinn Kraemer and Ken Snyder delve deep into the strategies and methodologies behind effective partner onboarding, a crucial aspect for enhancing partner engagement in PRM and channel programs. Meet the Speakers Kylinn, Business Intelligence Analyst at Zift Solutions, who has extensively researched and authored parts one and two (coming soon!) of our insightful ebook on partner onboarding. Ken Snyder, Senior Technical Account Manager at Zift Solutions, who b ..read more
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Zift Solutions at Channel Focus Virtual 2024
Zift Solutions
by Kate Slomkowski
1M ago
We are proud Platinum sponsor of Channel Focus Virtual 2024, April 17-18! If you haven’t registered for the event, you can get a discounted rate using code: FriendOfZiftSolutions. Unlike pre-recorded events, Channel Focus Virtual offers a dynamic experience with live sessions, Q&A sessions, and one-on-one interactions. Emulating the renowned workshop format, participants engage in real-time discussions, ensuring true interaction and value for attendees. While it can’t fully replace the in-person experience, the virtual event aims to deliver cutting-edge strategies interactively, ensuring a ..read more
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5 Ways to Boost Revenue through Strategic Partner Marketing
Zift Solutions
by Scott Cunningham
1M ago
Introduction In today’s ever-evolving business landscape, establishing and nurturing strategic partnerships has become imperative for sustained growth and success. Partner Relationship Management (PRM) plays a pivotal role in this, with Partner Marketing emerging as a potent force driving revenue. In this comprehensive guide, we’ll explore the significance of Partner Marketing and how a well-crafted PRM strategy can propel your business to unprecedented heights. The Power of Partnerships Strategic partnerships offer a plethora of opportunities for businesses. Whether you’re a budding startup a ..read more
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Unlocking Partner Engagement: Strategies for Successful Onboarding and Lifecycle Engagement
Zift Solutions
by Kylinn Kraemer
2M ago
Partner Onboarding: Lifecycle Engagement Strategies In the dynamic world of channel partnerships, the success of partner programs is tied to a comprehensive understanding of partner engagement. At Zift, we’ve been on a quest to decode the mysteries of partner engagement, and guess what?  We have undertaken an in-depth exploration to unveil some actionable insights into partner user onboarding. We look at partner login frequencies and engagement patterns at various stages of the onboarding process with the aim of providing actionable insights and strategic recommendations for elevating par ..read more
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Celebrating Excellence: Alex Connell Wins Internet 2.0 Conference Outstanding Leadership Award
Zift Solutions
by Kate Slomkowski
2M ago
Zift Solutions Proudly Announces Alex Connell’s Internet 2.0 Conference Leadership Award Recognizing Exceptional Leadership in the Tech Sector Zift Solutions is thrilled to announce that Alexander Connell, Vice President of Professional Services, has been honored with the prestigious Internet 2.0 Conference Outstanding Leadership Award. With over 26 years of experience in the IT industry, Alex brings unparalleled expertise to his role at Zift Solutions. His comprehensive knowledge spans company management, project delivery, team leadership, and technical implementation, making him a driving fo ..read more
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Investment with Market Development Funds (MDF) and Beyond for Partners
Zift Solutions
by Anthony D'Angelo
2M ago
Historically, vendors make investments in channel programs and partners with short-term goals in mind. However, late last year, we offered several predictions for 2023 that foresaw this mindset changing. We turned to the industry to find out if we were right. How are attitudes about MDF shifting in today’s channel ecosystem? To answer this question, we spoke with six industry experts. Our panelists include: Greg Plum, Director/Principal – North America for fractional partner leadership company PartnerReady Theresa Caragol, Founder and CEO for channel consultancy AchieveUnite Heather K. Margol ..read more
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Navigating Partner Engagement in 2024: Strategies for Success
Zift Solutions
by Lissa Johnson
3M ago
Partner Engagement in Channel Marketing In the dynamic landscape of channel marketing, partner engagement remains a pivotal challenge for suppliers of all shapes and sizes. As a Customer Success leader in this space, my interactions with suppliers with varying channel structure consistently underscore the importance of establishing and maintaining robust partner relationships. Today, more suppliers rely on partners for expanding their customer reach. Consequently, a well-defined partner communication and engagement strategy is imperative for the success of all parties involved. In an environme ..read more
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Zift Solutions at Channel Partners Conference & Expo 2024
Zift Solutions
by Kate Slomkowski
3M ago
Join Us at CPEXPO 2024 For over 25 years, the Channel Partners Conference and Expo has been the go-to event for channel professionals, uniting industry leaders, technology advisors, MSPs, and cloud providers to collaborate, innovate, and elevate the channel to new heights. Zift Solutions is thrilled to be a sponsor, and we’ll be sending a delegation of our top channel experts. If you’re still undecided about attending this year, here are some compelling reasons to consider: Unparalleled learning opportunities: 150+ keynotes and conference sessions led by visionaries and experts in the channel ..read more
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Zift Solutions Launch Industry-First AI Solution for Partner Relationship Management
Zift Solutions
by Kate Slomkowski
3M ago
ZiftONE AI Assistant is a virtual concierge facilitating enhanced partner portal experiences and improved channel management productivity. CARY, N.C. – February 6, 2024 – Zift Solutions, the leading Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) platform, today announced ZiftONE AI Assistant, the industry’s first generative AI solution designed to assist partners with content discovery and guidance for an enhanced partner portal experience that boosts productivity, giving suppliers a competitive edge. Effective channel management is time and labor-intensi ..read more
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