Attending a Bridgerton style party is a fun way to turn back the clock to the Regency Era. To fully embrace the fashion of the time, here are some tips on what to wear, how to style your hair, and which makeup looks to go for. Regency Era Style What exactly is the aesthetic of Regency era fashion? Let’s dive in with a little history refresh. Regency era fashion was characterized by simple, elegant designs, with high waisted dresses and empire lines being popular. Fabrics such as cotton and muslin were used, often in pastel shades or floral prints. Silhouettes were often simple with texture and ..read more

Anyone else counting down to your next beach day? Spring break and sunny skies are just ahead and we’re already getting a jump start on planning what to pack. If you’re heading to 30A for a family spring break adventure, be sure to add a little *glam* to the vacay wardrobe with some of the new girls swimsuits that just arrived at 30A Mama. We have the most adorable Pink Petal Swimsuit with flouncy shoulder details that your beach girlies will love. Pile on the accessories with heart-shaped sunglasses, a matching headband and one of our designer-inspired studded jelly totes. Days full of sunshi ..read more

Tis the season of love! Valentine’s Day prep is in full swing from what I’m seeing across my social media feeds and I’m not complaining one bit. You know my love for pink runs deep, so a holiday that celebrates all things lovely can easily count me as a fan. If you need a little outfit inspiration for a galentine’s brunch, romantic dinner out or a low key group date with the family, I’ve got you covered. These are pink outfits I love that you can wear for Valentine’s Day and beyond. From hot pink to blush pink to prints with pink, scroll on for style ideas that work for you. All of these inclu ..read more

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Isn’t it funny how your personality can have such a big impact on style choices – including accessories? If you know your enneagram type, you might have experienced first-hand how detailed and accurate the different descriptions can be for your behavior. It’s actually kind of wild! If you haven’t taken the test, there’s a short Enneagram quiz here that takes almost no time and identifies your strongest type. I should mention that I’m not an expert, just an enthusiast. I was recently helping someone pick out a gift for another mama and thought it would be fun to share how we arrived a ..read more

I wasn’t sure exactly when stripes and the beach became so intertwined, but I was curious so had to do a deep dive. You know the kind. Where one Google search leads to a web browser with way too many tabs open, going own a black hole of random sites and links to find the scoop. To me, chic cabana stripes (the thick ones) and classic Breton stripes (the thin ones) never get old and always feel distinctly coastal. And a little bit preppy. Stripes have a very French Here’s what I discovered with my deep dive: Queen Victoria was inspired by the sailor stripe aesthetic to dress her young son in the ..read more

It’s almost that time! Tis the season for all the gorgeous 30A weddings and events as we dive into a beautiful summer. It feels like everyone is ready to get out and about after skipping so many events for far too long. Judging by the number of visitors flocking to Florida to relax, celebrate and escape, you might be one in the crowd searching for the right wedding guest dresses to wear. As we’re all getting back into the swing of things, it feels so fun to get dressed up and feel like we’re doing something meaningful and chic. Weddings are the perfect excuse to turn it up a notch to look and ..read more

I’m so excited to share my favorite Valentine’s Day gift ideas because this year they’re all from the 30A Mama shop! It’s the first time I’m able to share all these sweet things from my own boutique and let me tell you that’s a big deal over here. The girls helped me in picking out the most adorable things for your little valentines. From swimsuits and sunnies to inspiring story books to mini purses and a fabulous jelly beach tote, it’s all here at 30A Mama. And as always, if you’re local or local for a week, you can choose local delivery at checkout and we’ll drop these right at your door. 30 ..read more

Maybe you’ve been living in loungewear all year long and haven’t had one reason to put together a “real” outfit since March. Maybe seeing the light at the end of the 2020 tunnel is reason enough to step up your holiday look and wear something fabulous. Maybe you don’t need a reason at all to dress up with your wardrobe this season. For those of you gathering at home, attending small get togethers or even throwing a festive shindig for a party of 4, here are a few fun holiday looks to help get in the spirit and make the most out of this month. Everything below is affordable, easy to wear and co ..read more

Pretty little sneakers Shop blush and neutral casual shoes (even a few with leopard!) as go-to shoes for all things active this season. adidas UltraBoost 20 Running Shoe 2. adidas Swift Run Sneaker 3. Glitter Shine Chuck Taylor All Star 4. Nike React Infinity Run Flyknit Running Shoes 5. adidas Originals NMD R1 Animal Print Casual Shoes 6. New Balance Fresh Foam X70 Sneaker 7. New Balance Fresh Foam X70 Sneaker 8. New Balance X J.Crew 996 sneakers in suede The post Wednesday Wishlist: Neutral Sneakers appeared first on 30A Mama™ | Jami Ray ..read more