Reading Time: 3 minutesNew Paradigm All businesses have been affected by the Covid-19 Pandemic and the consequent lockdown measures have resulted in wide ranging repercussions. As a result of social distancing and new Government guidelines for how businesses can re-open and operate, every company will need to develop new ways of doing business with their customers. Now more than ever before it is vital for businesses to maintain a high level of communication with its customers during the recovery from this crisis. Continued engagement, regular updates and ideally dialogue are therefore critica ..read more

Reading Time: 3 minutes Text messaging is a routine daily activity for billions of people, with the average consumer using 2-3 different messaging apps on their phone and sending multiple messages per day. All mobile phones can send and receive text messages providing users who don’t have a smartphone or access to a computer with a quick, easy, and cost-effective way to communicate. As a result, text messaging has become the universal communication channel ahead of both social media and email and it’s no surprise that consumers want to connect with businesses in the same way. It’s ev ..read more