Africa Fashion Law
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Annie Oti is a fashion enthusiast, a fashion entrepreneur, a writer, and a budding fashion lawyer in Nigeria. She has experienced the creative art in the Nigerian Fashion Industry and she believes that the industry has so much to offer not just in Nigeria but in the world.
Africa Fashion Law
2M ago
Africa Fashion Law
6M ago
A business’s target audience is a specific group of consumers who derive satisfaction from the business product either goods or services. Good marketing is a necessary tool for a fashion brand. To ensure good and effective marketing strategies, you must understand your target audience. Your target audience helps your business focus on your marketing efforts ..read more
Africa Fashion Law
7M ago
As a fashion brand/ business, competition whether fair or not is inevitable. Customers alwayswant to explore their options to satisfy their needs. This is where your Unique Selling Proportion(USP) is of great importance. Your business’s USP is that feature or consideration that highlights thebenefits your product/ designs have been created for. It distinguishes your product ..read more
Africa Fashion Law
11M ago
Choosing the right legal structure is one of the most important decisions a business owner can make. It determines how the business is taxed, how it’s managed, and how the owners are protected from liability. The choice of legal structure for a fashion business depends on various factors, such as the; In this article, we’ll ..read more
Africa Fashion Law
11M ago
As a fashion brand owner, you start of with the goal of owning the most successful collection or fashion brand and while it seems to be achievable, not all brand owners accomplish this goal. One foundational element that is critical to the growth of a successful business is recognizing who you are making the products ..read more
Africa Fashion Law
1y ago
Introduction Fashion is dealing with recent changes due to the metaverse. It is an inevitable cause that we as consumers must adjust our style within the virtual world. Fashion, as we saw it, is no longer the same. Today, the metaverse remains on trend, allowing us to create business opportunities that complement direct selling as ..read more
Africa Fashion Law
2y ago
ABSTRACT Consumers are the lifeblood of every company. They are the one thing all businesses have in common. Companies constantly seek to satisfy the needs of their consumers in offering their goods and services. This is because the rate at which consumers purchase a good or service plays a big role in influencing the rate ..read more
Africa Fashion Law
2y ago
We are thrilled to bring you the first edition of The Global Fashion Law Mentorship Program in partnership with the International Fashion Law Association, Fashion Law Institute Istanbul, Turkey, Brand Counsel US and Legal Desire India. The Program The purpose of this program is to provide mentorship, internship and learning resources for individuals interested in the area ..read more
Africa Fashion Law
3y ago
33 Years Later… Set in the fictional African country of Zamunda in 1988, Coming to America is a block buster movie worth $288 million (£224 million) worldwide gross, it remains one of the most commercially successful movies ever to have a predominantly black cast. 33 years down the line, Coming 2 America was released in ..read more
Africa Fashion Law
3y ago
I had the great pleasure to have an interview with Anthony Ujattah, the founder of Antoine Collections, a customer centric brand which delivers premium leather foot wears. let’s get to meet Anthony… Kindly tell us about yourself My name is Sule, Anthony Ujattah. I am the CEO of Antoine Collections the term “smart work” as ..read more