While it’s true that a significant number of websites are facing risks today, it’s the eCommerce industry that is bearing the major heat. Currently, the Magento Content Management System (CMS) is powering 25% of all eCommerce stores across the world. Hence, it’s clear that it’s an admired platform for store owners.  Being one of the leaders in the eCommerce space, it has become a coveted target. Not just that, it also acts as a sea of financial and personal data, making it even more appealing in the eyes of hackers. Apparently, XSS is the major threat to Magento while code execution, dire ..read more

Running an eCommerce store on Magento is surely not a small deal. It was one of the ten most popular platforms in 2021 for eCommerce. Every year, it handles more than $155 billion in transactions. Despite the popularity, one thing you cannot overlook is that this platform isn’t lightweight. This is why Magento 2 speed optimization is crucial if you have a Magento store. After all, the intention behind Magento 2 was to serve thousands of users at once. Thus, if you haven’t properly optimized your Magento store, you may end up showcasing an unattractive and non-intuitive website. An eCommerce st ..read more

Even if you have limited capital, you can still set up a business on the internet and sell products. With the consistent reliance of customers on online shopping, it’s been estimated that almost 95% of purchases will be online by 2040. Owing to this, eCommerce opens a myriad of doors of opportunities for entrepreneurs across the world. However, if you’re thinking of coming up with a store on Magento 2, keep in mind that your game will excessively revolve around visuals. Be it content on social media or product images; your online buyers want to see what they’re buying and engage thoroughly wit ..read more

Amongst various Content Management Systems (CMSs), Magento has emerged as one of the most powerful and reliable options for online eCommerce stores, courtesy of its rich functionality and a wide range of customization options.  Furthermore, the fact that there are over 25,0000 businesses across the world that have chosen Magento as their eCommerce platform makes it even more unswerving. As per the stats, businesses using Magento as CMS for their online stores have recorded their growth three times faster. You will also find various well-established leaders using Magento as ..read more

Introduced back in 2008, Magento is an eCommerce platform with built-in PHP. The platform has been developed on the Zend framework and has become a go-to preference for most merchants, thanks to its page caching, enhanced performance, robust platform, and in-built snippets.  Magento is powering 2.3% of the eCommerce websites on the internet. Furthermore, the code for this platform has been downloaded more than 2.5 million times. Keeping this in mind, it turns undeniable that you can put your efforts into Magento if you start with an eCommerce store. However, before you begin, there are a ..read more

Back in July 2015, Magento released its second version, known as Magento 2. Since that time, the strength and focus of this e-Commerce platform have taken a shift from Magento 1 to Magento 2. In the latter version, the platform comes with a completely different architecture and supports a variety of new features.  Not just that, but Magento 2 also supports full-page cache and PHP 7 by default and is much faster in comparison to Magento 1. With database optimizations, enhanced indexers, and a user-friendly checkout method, Magento 2 has proved to be a considerable choice among store mercha ..read more

Believe it or not, the jewelry industry is growing exponentially, and the growth doesn’t seem to stop at any time sooner. In 2021, the global jewelry market was evaluated to be worth $249.02 billion. And this estimation is supposed to touch the mark of $269.19 billion in 2022.  Making distinct, unique jewelry pieces could be a satisfying experience. However, when you wish to establish a full-fledged business upon this creativity, you must not skip targeting customers on the internet.  And the first step in this journey would be developing an online store. Having said that, Magento is ..read more

If your online store is built on WooCommerce, you can customize almost everything to suit your needs for your store by plugins. And WooCommerce shipping is one of them. In fact, a good shipping rule will boost your conversion a lot. There are many WooCommerce table rate shipping plugins out there, both free and premium. In this article, we will share with you the top 5 best plugins for you to execute your shipping strategy easily. What is Table Rate shipping? Table Rate shipping is very simple. All you need to do is create a table based on some data such as destinations, weight, volume, total ..read more

Email marketing is one of the traditional online marketing methods that still keeps the leading position in most entrepreneurs’ marketing mix. And timing plays a crucial part in effective email marketing.  The days and times you send emails will exert an impact on your open and click-through rates, which in turn influence your conversions. Therefore, learning the best times to send emails to your clients will have you succeed with email marketing.  Now let’s learn in the following article.  Why Email Marketing matters to e-commerce businesses Drive more conversions  The e ..read more

What is Customer Retention?      Customer Retention is the set of post-sales activities you do, to ensure your customers become your repeat customers and eventually your raving fans. And irrespective of the methods and procedures you use to retain customers, the final goal always remains the same, transform first-time customers into repetitive ones so as to increase their Lifetime Value (LTV).  Why Is Customer Retention Important? Customer retention is extremely important as it helps you comprehend the level of satisfaction your customers have with your product or service ..read more