WiderFunnel Blog
197 FOLLOWERS
WiderFunnel is a CRO company that has been in the CRO game since 2007. Its blog delves into A/B testing, conversion optimization and other things related to them. Wonderful place to learn something new about testing and CRO process.
WiderFunnel Blog
2y ago
Although machine learning can enhance and complement traditional A/B tests and experimentations, it can’t serve as a total replacement ..read more
WiderFunnel Blog
2y ago
The clash between data purists and pragmatists is an age-old question, and one that every organization has to face once it grows large and mature enough ..read more
WiderFunnel Blog
2y ago
Mature experimentation programs can capitalize on Black Friday to discover new customer insights and the most performal version of their website ..read more
WiderFunnel Blog
2y ago
Although there are many CRO tools available, simply picking a single tool and using it won’t have the effects you’re looking for ..read more
WiderFunnel Blog
2y ago
This month's round up includes articles from Disney, Netflix, Gousto, and others! Learn how they approach experimentation and how they share lessons on a/b testing, conversion rate optimization, etc ..read more
WiderFunnel Blog
2y ago
David Card, Joshua Angrist, and Guido Imbens won the Nobel Prize in economics; further recognition that evidenced based decision making provides the best results ..read more