Love is in the Air 2025: Retailers Valentine's Day Success now
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
6h ago
Valentine's Day is coming, and you must prepare for a record-breaking year. With projected sales of $535 million this year, it promises to be the most profitable Valentine's Day ever. Market Projections for 2025 Roy Morgan's early estimates suggest a 15% increase in spending compared to last year. However, past trends indicate that actual spending often exceeds their predictions. For instance, in 2023, Roy Morgan estimated $485 million, but Australians ended up spending over $849 million, according to a review by the NAB. This discrepancy highlights the importance of being prepared f ..read more
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Free marketing lists
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
2d ago
  If you want to try targeted marketing for your shop, we offer excellent B2B mailing list services designed to grow your sales and forge profits. For Current Clients If you are our supported client, you can get a FREE B2B mailing list of up to 1,000 names. For New Customers We will supply you with a B2B mailing list at just $0.05 per lead if you're not yet a client. It is a purchase. There are no recurring fees; unlike many lists, this list is not a rental. Available Products This list will be custom-designed to your specifications, ensuring it aligns correctly with your business n ..read more
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Google Maps: Steps to Improve Your Business
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
4d ago
This is a typical map that customers call daily to search locally for goods and services they use. See the green arrow, which they look at in the Google suggested listings of the businesses they are looking for now. I have spoken about this before and must talk about it again, as in 2025, local search in Google has become a cornerstone for businesses. Today, there is a dramatic rise in "near me" searches, and now nearly half of all Google searches have local intent, which has grown by 500% in recent years. It translates directly to sales, as 76% of local searchers visit that business within 2 ..read more
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Maximising Profits in Your Shop with Gifts
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
1w ago
Running a gift in your shop can be rewarding, but success hinges on understanding the financials and implementing effective strategies. Let's explore how you can boost your shop's profitability. Location: The Foundation of Your Success Before diving into operational strategies, it's crucial to recognise the impact of location on gifts. Gift shops in high-tourism areas often perform better due to increased foot traffic and demand for souvenirs. When looking at your location, consider: Proximity to tourist attractions Local demographic trends Competition in the area Potential foot traffic Of ..read more
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ChatGPT to DeepSeek AI: A new era in Retail
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
1w ago
Artificial Intelligence (AI) is now revolutionising the retail industry. It is already changing how businesses operate and engage with customers. I have witnessed firsthand the increasing impact of AI on our retail sector. This article investigates how we anticipate the latest generation of AI solutions will transform the brick-and-mortar retail in Australia. The retail landscape is evolving rapidly, with AI leading the charge. From inventory management to customer service, AI promises to provide solutions once deemed impossible.  The Focus Engine: Our Early AI Solution Almost three deca ..read more
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Australian Retail Payment Trends: A comprehensive study Nov 2024
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
1w ago
The November 2024 RBA report here showed significant shifts in Australian retail payments directly impacting retail. What are the payment trends in Australia? Card Payments: The Reigning Champion Card payments continue to grow the most, with total purchases growing by 5.8% in value and 5.0% in number year-on-year. Notably, debit cards are slightly outpacing credit cards, I suspect mainly because merchant surcharges are cheaper. Key statistics: Total card purchases: $87.7 billion Debit card growth: 5.9% in value, 5.0% in volume Credit card growth: 5.8% in value, 4.8% in volume I doubt anyone ..read more
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Boost Your Australia Day SalesĀ 
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
2w ago
Australia Day on January 26th represents our only national celebration. What was supposed to be a holiday meant to unite us in celebrating our beautiful, diverse country has become politicized. It indeed commemorates a day when much changed in Australia. Australia Day trading hours If your business operates on Australia Day, clear communication is essential. Display prominent signage, update your online trading hours, and ensure your storefront indicates you're open for business. Local Support for Local Businesses As a proudly Australian-owned Point of Sale provider, we are one of the few rem ..read more
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Australia Day Retail Strategy: Balancing Tradition and Profit in 2025
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
2w ago
The Shifting Landscape of Australia Day Merchandise Recent retail data reveals a significant decline in traditional Australia Day merchandise sales. According to industry reports, themed items like flags and novelty apparel now account for less than 1% of revenue in most stores during the holiday period. Woolworths' Strategic Pivot In 2024, Woolworths made headlines by announcing no Australia Day-themed products, citing "steeply declining sales" as the primary motivation. This announcement sparked controversy and accusations of being "unAustralian and woke," leading to boycotts. For 2025, Woo ..read more
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AI Musings: Introducing a new section here
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
2w ago
It is estimated that in five years, AI will drive 55% of Australian consumer spending by 2030. This projection shows how AI will revolutionise retail in our country. As a retail and point-of-sale (POS) systems expert, it is essential to explore this transformation together and its implications for small brick-and-mortar Australian retailers. So, we will create a new section in this blog, "AI Musings," to explore artificial intelligence's musing on modern retailing. This space will blend AI-generated insights (approximately 80%) with my thoughts (20%) to delve into the most significant technol ..read more
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Cash Acceptance Mandate: Want to have a Say?
POS Solutions - Bernard Zimmermann
by POS SOFTWARE
2w ago
The Australian government plans to introduce a mandate requiring businesses to accept cash for essential items. This initiative aims to support those who rely on money and ensure the resilience of the payment system. I don't know what an essential item is. I doubt anyone knows. Many of my clients have given up on cash, but many more are committed to it. Key Points of the Proposal Businesses selling essential items must accept cash payments Appropriate exemptions for small businesses The consultation period is open until 14 February 2025 Proposed implementation date: 1 January 2026 Implicati ..read more
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