Mandi Ellefson | Secrets for Scaling a Consulting Firm in 2024
Unstoppable CEO Podcast
by Steve Gordon
7M ago
Scaling a consulting business is one of the hardest things you can do… But my guest today is giving away all the secrets for those who want to scale a consulting business in 2024… Mandi Ellefson is back on the podcast to discuss her new book, The Hands Off CEO, that gives readers a path to freedom and profit as the owner of a consulting agency.  In this episode, she’ll share insights from the book, break down the stages of growing a consulting business, and cover the importance of the right type of client ..read more
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Rewind: Evan Ryan - Save 4+ Hours this Week with Simple AI Automation
Unstoppable CEO Podcast
by Steve Gordon
9M ago
AI can save your business millions of hours.   It can take over the mundane tasks you hate doing…   Freeing you to do exciting, creative work…    And you might not realize that you’ve already been using it.   AI isn’t just for people with a computer science degree…   In this episode, Evan Ryan, founder of Teammate AI, will show you some simple AI programs you can implement today. And save 4+ hours this week.   Ryan has helped hundreds of business owners scale using AI automation—and he’s here to tell you how to leverage AI so you can spend more time growing y ..read more
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Jody Sutter | 3 Step Plan for Long-Term Growth
Unstoppable CEO Podcast
by Steve Gordon
10M ago
Growing a business takes a consistent, sustainable approach… In this episode, as part of our series for marketing agency owners, we’ll unpack the Build Win Scale System™ with the inventor herself—Jody Sutter, founder of The Sutter Company.  This system is a step-by-step process designed to help leaders of small marketing agencies identify and activate their natural talents for sales and marketing.  Jody will share how agency owners (and anyone interested in business-building strategies) can use this system to grow a business over the long term. She’ll cover: Building a consisten ..read more
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Rewind: Work by Referral Only - Part 3
Unstoppable CEO Podcast
by Steve Gordon
11M ago
Ok…two weeks ago, we covered the main reasons why you might not be getting all the referrals you should. Last week, we covered how to leverage your best ideas to 10-x your referrals right away. Today, you’re going to see how to exponentially grow your referral network, and the number of referrals you receive each month. Now, you might be thinking…”Exponential, I’d be happy with 10 more referrals a month if they were consistent.” And that’s great. But the single biggest barrier to raising your prices, to bigger profits, and to sleeping soundly at night is a lack of lead flow/opportunity. The ..read more
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Rewind: Work by Referral Only - Part 2
Unstoppable CEO Podcast
by Steve Gordon
11M ago
This is Part 2 of a 3-part series of building your “by-referral-only” client flow this year. If you missed Part 1 you can find it here. Last week, we looked at why the old model of referrals doesn’t work consistently. Today, we’re diving into the mechanics of the new, easier model. In this episode, you’ll discover how to use your best ideas to multiply your referrals… How to create a “mission” bigger than you that your clients can buy into (and why it’s essential to growing referrals)... Why you need to move down the buyer-readiness pyramid if you want to smooth out the feast-or-famine cycle ..read more
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Rewind: Work by Referral Only - Part 1
Unstoppable CEO Podcast
by Steve Gordon
11M ago
It's time to get refocused on the basics…block and tackling. In business development, that means referrals. Why? Referral prospects are 400 times more likely to do business with you than prospects from cold media or cold outreach. FOUR. HUNDRED. TIMES. MORE. When surveyed, 64% of business owners say they get the majority of their business from referral. Yet, 80% say they have no system or process for generating referrals. So… Starting this week on the podcast, I’m doing a 3-part series to help you build your “by-referral-only” pipeline of new clients. Part 1 is live now…  ..read more
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Geoffrey Kent | The 5-part Formula for Business Success
Unstoppable CEO Podcast
by Steve Gordon
1y ago
The failure rate for small businesses is high—but it doesn’t have to be.   My guest Geoffrey Kent believes the formula for success is out there…and in this episode, we’ll explore the 5 pillars of successful entrepreneurship.   Geoffrey is a wealth of wisdom: a serial entrepreneur who has launched, scaled, and exited 20+ businesses in the last five decades. Now, he mentors entrepreneurs through the same process.   In this episode, he’ll share the key lessons he’s learned over the years about running a business.    He’ll also share why he believes entrepreneurship can so ..read more
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Little-Known Secret of Hall of Fame Keynote Speakers
Unstoppable CEO Podcast
by Steve Gordon
1y ago
Every week, two or three business owners tell me they want to speak to get clients.   They want to know how to unlock bigger and better stages…TED Talks or high-profile paid keynote opportunities.   With thousands of people competing for the same speaking opportunities, what’s the key to getting in the door?   A book.   The National Speakers Association Hall of Fame has inducted 54 speakers since 2012…all but one has written a book.   When you’ve written a book, stages, podcasts, even high-paid speaking opportunities open up for you.    In this episode, I’ll ..read more
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Gary Mitchell | How to be Nimble (Even in an Old Profession)
Unstoppable CEO Podcast
by Steve Gordon
1y ago
What’s the future of the law firm model?   With the transition to hybrid work and the rise of AI, like most industries, the law industry is being forced to adapt…   In this episode, my guest Gary Mitchell will cover how attorneys building their practice can be nimble to overcome challenges.    Gary is a top business coach for lawyers and law firms in North America, and he recently launched the Law Practice Builder App.   He’ll share how lawyers can beat perfectionism, develop soft skills, and master their strengths to grow a successful practice ..read more
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Ali Katz | The Path to Financial Liberation
Unstoppable CEO Podcast
by Steve Gordon
1y ago
Is financial freedom a trap?   My guest Ali Katz believes we need to reframe it as “financial liberation…”   And create an entirely new paradigm for legal, insurance, financial, and other professionals to find fulfillment in their careers.    In this episode, she’ll share why the old business model is broken and how professionals can shift to a new model.   Ali will cover: The fallacy that success = happiness Why a scarcity mindset corrupts the client relationship How to “share the wealth” Why we think about retirement wrong And more ..read more
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