Building Your Brand – Niche Power
Bernard Kelvin Clive
by Bernard Kelvin Clive
4d ago
A little Story of Patience and Brand Recognition in this episode The power of a well-developed brand can’t be overstated. Over time, focusing on a specific niche and consistently delivering value establishes you as a trusted expert. So let me share a story that exemplifies this principle. This happened just today Years ago, as a young speaker, I aspired to invite a renowned speaker to an event. The challenge? His high-profile status made him expensive, especially for an unknown organizer like myself. Plus so many gatekeepers that prevented me from getting access to him. Ultimately, we couldn’t ..read more
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Repackage Your Expertise: Don’t Retire, Re-inspire!
Bernard Kelvin Clive
by Bernard Kelvin Clive
2w ago
Have you ever noticed that many people who have diligently climbed the corporate ladder for years reach retirement feeling a strange emptiness? They wonder, “What do I do now?” after spending decades engrossed in a job that never truly sparked their passion. The truth is, it doesn’t have to be this way. Financial security and fulfillment aren’t reserved for the post-work years. We can cultivate both throughout our careers by taking a proactive approach and reevaluating our skill sets. Today we will explore how to repurpose your expertise to create a fulfilling and financially secure career pat ..read more
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The Designer and Uber Driver Experience: The Power of Exceptional Customer Experience
Bernard Kelvin Clive
by Bernard Kelvin Clive
1M ago
Today we’re diving headfirst into the power of exceptional customer experience.  I will share with you why prioritizing your clients, especially in the realm of small and medium-sized businesses (SMEs), is the secret weapon you’ve been overlooking. “Often times consumers, clients, and customers are not just buying a product or service, they are buying an experience, a feeling, a perception, a person(YOU)” – Bernard Kelvin Clive Let’s face it, customer service in some parts of the world can be, well, let’s just say lacking. And for many SMEs, the focus often lands on simply getting the job ..read more
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Encounter with a Vulcanizer: Branding Lessons for MSMEs
Bernard Kelvin Clive
by Bernard Kelvin Clive
2M ago
Encounter with a Vulcanizer: Branding Lessons for MSMEs Every business has its ups and downs, but learning how to maximize each moment can help the business thrive and grow. You see, the ability to adapt and embrace new technologies is not just an advantage—it’s essential for survival and growth. This realization came to me vividly during a seemingly mundane visit to a local vulcanizer because of a car tire issue. The vulcanizer, an expert in his field, impressed me with his knowledge and skill. I had learned that he has been doing this for the past decade and he is the go-to guy in the hood ..read more
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Personal Branding: Overlooked Feet, Unreached Feat
Bernard Kelvin Clive
by Bernard Kelvin Clive
3M ago
“Where you plant your feet determines your feats.” — Bernard Kelvin Clive Let me share this with you.  One morning, while I was cleaning my car, I noticed something interesting. I had worked hard to make the car’s body look shiny and clean, even though there was a lot of dust around because of the Harmattan season. But when I stepped back to look at my work, I saw that the tires were still dirty. This made the whole car not look as nice as I thought. This situation reminded me of a lesson from my childhood. When we were kids, my uncles would tell us to make sure we washed the tires of the ..read more
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2024 Unlocking your Personal Brand to Soar
Bernard Kelvin Clive
by Bernard Kelvin Clive
5M ago
How to Grow Your Personal Brand in 2024 It’s to take your brand to the next level. Whether you’re a new brand or an established one, you need to achieve at least one of these milestones/goals in the upcoming year to remain relevant and competitive. 1. Raise the bar on yourself It is all about having a growth mindset to place a demand on yourself to go higher and do better. Let me draw your attention to this simple observation: I know several brands in my circle that offer the same services and products of high quality and standard, yet they are underpaid by their clients. Why? Well, my survey ..read more
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Top 5 AI-Powered Tools for Content Generation & Brand Promotion
Bernard Kelvin Clive
by Bernard Kelvin Clive
5M ago
How can you enhance your content creation and branding with these five productivity tools? Enhancing Productivity in Content Creation and Branding In today’s podcast, I discuss five productivity tools that can significantly enhance content creation and branding. So, I’ll share some insights from that episode, focusing on the importance of finding the right tools to boost productivity and maintain your unique voice while creating content and building your personal brand. 1 The Power of Audio-to-Text Tools The first tool I discussed was Swellai.com, a powerful tool for recording and transcribing ..read more
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Knowing Yourself and Mastering Your Craft: The Keys to Personal Branding Success
Bernard Kelvin Clive
by Bernard Kelvin Clive
9M ago
In this episode, Bernard Kelvin Clive, a personal branding consultant and host of the Personal Branding podcast, shares valuable insights on why personal branding is essential in today’s marketplace. Don’t miss out on his expert advice! #Branding #Podcast Personal branding for profit and impact. Personal branding has become increasingly important in today’s digital age. With the rise of social media and online platforms, individuals have the opportunity to showcase themselves and their expertise to a global audience. Personal branding is the process of creating and maintaining a unique and con ..read more
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Growing in times Like These!
Bernard Kelvin Clive
by Bernard Kelvin Clive
1y ago
Building your brand in challenging times Growing in times Like These! The acronym for GROWTH is a great tool for personal and professional growth. Each letter represents an important trait or action that can help you navigate the different stages of growth. Let’s go through each one: G- Grits & Guts: Grit is a combination of perseverance and passion for long-term goals. It means having the determination to see something through to the end, even when things get difficult. Guts, on the other hand, is the courage to take risks and try new things, even if you’re not sure you’ll succeed. Togeth ..read more
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Quick Guide to Monetizing your New Found Passion
Bernard Kelvin Clive
by Bernard Kelvin Clive
1y ago
13 years ago, I had the privilege of meeting Kobby Blay, a driven and passionate young nurse. It was at the peak of my first book launch and blog and I was doing multiple radio and TV interviews. We all felt passionately committed to driving positive change in our society through our gifts and passions. Kobby was on a mission to fill the gap in health information through his blog and medical photography. His unwavering passion led to the creation of the highly successful Ghana Health Nest, which has become a trusted source of health information. Kobby’s passion project has taken him on a journ ..read more
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