205 - The End of a Season
Create If Writing
by Kirsten Oliphant
3y ago
It's time for a new season in my creative journey. Which means a pause on the podcast. Find out why and what's next ..read more
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204 - How to Write a Bestseller
Create If Writing
by Create If Writing
3y ago
I've covered a lot recently on author platform this year, but I almost never talk about craft. It's time! If I wanted to rename this post, instead of How to Write a Bestseller it could be called Write Good Books to Sell More Books or Sell More Books with Your Craft. At least, a little. I literally have a master's degree in fiction, but craft isn't my favorite thing to teach. Mostly because it's subjective. I do sometimes work with authors one on one regarding craft, but I find the focus on selling easier for ME. WHY? Because authors are emotionally invested in their craft. So, discussing this ..read more
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203- Instagram for Authors
Create If Writing
by Kirsten Oliphant
3y ago
I've talked recently on social media for authors, but wanted to highlight a specific platform that I've been using more and seeing results from and discuss Instagram for authors. I think that most social media platforms have potential to work for you if you understand how they work and make it your goal to connect with the correct audience. (As opposed to authors who accidentally gather an audience of other authors, rather than fiction readers, by posting author-y stuff.) This year, I dove into Instagram, a platform I've been on since 2014 and not really used well since that time. For the full ..read more
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202 - Lessons Learned in Three Years as an Author
Create If Writing
by Create If Writing
3y ago
The first month I published a book in 2018, I made $115. Which totally excited me! People were reading my book! I wrote and published a book! But the goal was always a CAREER. I joked (but not really) about building an Emma Empire. Three years later, I made $26k in February 2021 and am slated to make over $20k this March. Want some takeaways? I've got 'em! For the full show notes, head to http://createifwriting.com/202  ..read more
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201 - Advertising for Authors
Create If Writing
by Kirsten Oliphant
3y ago
As a part of my series on what authors need to sell books, I've covered the overall author platform, email, social media, and blogging/content strategy. Which leads me into another piece of the puzzle: ads for authors. Let's first rewind a bit to talk about author platform. I defined it in my post as the way that authors connect with readers. And while ads aren't NORMALLY what someone might think of when it comes to platform, it absolutely is a way to connect with readers. It's simply ... not organic. Let's dive into what you need to know about ads for authors, when you should consider running ..read more
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200 - What Should Authors Blog About? Content Strategy for Authors
Create If Writing
by Kirsten Oliphant
3y ago
As a part of my author platform series, we've talked about overall platform, newsletters for authors, social media for authors, and now I want to talk about what authors should blot (and video and podcast) about: aka, content strategy for authors. Authors often aren't so familiar with that term... and I think it's because often we create content without the strategy. Let's start using the term more because we should be intentional with the content we create. Let's talk about what authors should blog (and podcast and video) about: content strategy for authors! For the full show notes, head to h ..read more
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199- Social Media for Authors
Create If Writing
by Kirsten Oliphant
3y ago
Social media is often a dreaded piece of the author platform. There are so many different places to be and to post ... not to mention WHAT to post. Then there's the matter of how to handle social media while also writing books. Never fear! Authors can handle social media. You don't have to be everywhere or post a million times a day. Megan Ericson, a social media strategist, joins me for a conversation on social media for authors. Get the full show notes here: http://createifwriting.com/199 ..read more
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198 - Creating an Author Newsletter
Create If Writing
by Create If Writing
3y ago
I have long been a fan of email lists. I think I started mine in ... 2010? Long, long ago in a galaxy far, far away. That's how it feels, anyway. Mostly because I was growing a newsletter as a blogger.  Now? I'm growing one (or several, actually) as an AUTHOR.  Some principles are the same. Some are different. Let's dive in and take out some of the intimidating factor of what I still believe should be the cornerstone of your author platform.  CREATING AN AUTHOR NEWSLETTER  Why am I still harping on email all these years after starting Create If Writing? (Because, if you've ..read more
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197 - Author Platform in 2021
Create If Writing
by Kirsten Oliphant
3y ago
Let's get real-- what do you need for an author platform in 2021? After a few years of selling fiction, I can tell you that it's less than you might think. Let's dive in!  Author platform. Did you shudder when you read that? For some authors and creatives, the idea of building a platform to connect with an audience is daunting. Others might like it, but almost all would agree that it's easy to lose focus worrying about follower counts and other stats. FOR THE FULL EPISODE, HEAD TO HTTP://CREATEIFWRITING.COM/197 Join the free community! http://createifwriting.com/community  ..read more
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196- A Tale of Two Launches
Create If Writing
by Kirsten Oliphant
3y ago
Two book launches, one month apart. Both alike in dignity, in fair Verona where we lay our scene. Oh, enough Shakespeare. Let's dive into the nitty gritty of two different launches I had this fall.  Book launches don't just come in one size. That's something I've found in my own experience. AND in listening to other authors and watching launches. I'm always testing, always trying, and never think launches should go JUST one way. The takeaway from this post should NOT be: follow my launch plan that worked better. But I DO want to lay out the differences between these two launches a month a ..read more
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