Lessons from My First Ever Six-Figure Launch: Messaging, Branding and More!  
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
6d ago
Alright, pals – gather ‘round because we’re about to break down how I accidentally (but also very intentionally) pulled off my first six-figure launch. Yep, somehow, this wild ride turned into the most successful launch I’ve ever had – triple the revenue of anything I’ve done before! So let’s talk about what went down, what ..read more
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Why You Need an Added Value Free Offer for Your Funnel in 2025 
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1w ago
Freebies, lead magnets, opt-ins – whatever you call ‘em, they’ve been a staple of online marketing for years. But in 2025, the bar for what qualifies as a compelling free offer has been raised. Audiences aren’t just looking for something free – they’re looking for something that feels valuable.   That’s where the Added Value Free ..read more
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Why You Absolutely Need a Micro-Class as Your Lead Magnet in 2025
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
2w ago
Gone are the days when a simple checklist or a free PDF was enough to wow your audience.  (But those were the days, right?!) In 2025, attention spans are shorter, competition is fiercer, and audiences are craving deeper, more actionable value upfront. If you want your lead magnet to stand out and truly convert, it’s ..read more
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Why You Should Be Creating CustomGPTs and Bots for Your Group Program 
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
3w ago
Imagine having a co-coach or assistant in your group program or course who’s available 24/7 to answer questions, guide students, and even provide personalised resources – all without adding to your workload. Total dream, ammitrite? Enter: Pickaxe, the tool that lets you create custom AI-driven bots (think ChatGPT, but tailored to your audience).   Whether you’re ..read more
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Understanding Why Canceling a Launch Can Be a Strategic Move
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1M ago
Let’s get real for a second – sometimes, you’ve got to slam the brakes on a plan, even when it feels scary. Case in point: I recently canceled a launch. Yep, I pulled the plug, hit pause, said, “Not today, Satan.” And you know what? It was absolutely the right call. So, let’s talk about ..read more
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The Community Campaigns That Grew my Following, Sold my Offers and Boosted my Visibility 
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1M ago
2025 is the year you get your community moving like never before. It’s the year we go beyond the ordinary and create powerful, out-of-the-box campaigns designed to attract a surge of people into your world, capture their attention, and get them genuinely invested in your program.  How will we do it?  I’m going to show ..read more
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Teachery vs. Kajabi vs. Teachable for Hosting Your Course  
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1M ago
Choosing the right platform to host your course is a bit like choosing the perfect venue for a party. You want something that fits your style, makes your guests (or in this case, students) feel welcome, and doesn’t turn into a logistical nightmare on the day. Oh and it helps if you can enjoy it ..read more
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Butter vs. Zoom for Your Live Group Coaching Sessions
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1M ago
Imagine hosting your group coaching sessions on a platform so seamless it feels more like a catchup over coffee with your pals. And less like a technical juggling act. Whether you’re team “Zoom because it’s familiar” or “Butter because hello…branding!”, choosing the right tool for your live group coaching sessions can make or break the ..read more
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Navigating the Course Creation Landscape in 2025: Predictions and Strategies for Success
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1M ago
2025 is here, and if you’re in the world of online education, group coaching, or courses, you’ve probably noticed how much the game keeps changing. It feels like every time you settle into a groove, something new comes along to shake things up, right?   Well, the good news is, the shifts we’re seeing this year ..read more
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Here’s Everything 2024 Taught Me In Business
Vix Meldrew | 30-Something London Lifestyle Blogger
by Vix Meldrew
1M ago
As the year drew to a close, I found myself reflecting on the incredible journey that was 2024.  It’s been a year of growth, learning, and so many “aha” moments that have shaped both my mindset and my business. And it deffo hasn’t been easy! If you’re an entrepreneur or course creator looking to level ..read more
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