Blocking Googlebot-News And Bing & Yahoo Rankings
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Researchers at MIT have found a way to make graphene with fewer wrinkles, and to iron out the wrinkles that do appear. They found each wafer exhibited uniform performance, meaning that electrons flowed freely across each wafer, at similar speeds, even across previously wrinkled regions. Credit: Massachusetts Institute of Technology. Glenn Gabe noticed that if you try to block Google from showing your news stories in just Google News by blocking Googlebot-News, it no longer works. So if you want to follow the old advice (I do not see new advice) to block Google News, you can no longer use the ..read more
Visit website
Audio News Aggregation And Google Maps
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Google has launched what it calls “Your News Update,” an audio news feed that you access through the Google Assistant. Sources, which Google paid to license, include ABC, CBS, Fox, CNN, AP, Politico, USAToday and many others — though apparently not NPR. Google has updated its video structured data help document with new information on some of the latest enhancements to video search results. The updated document has details on how to mark timestamps on YouTube videos, how to monitor performance in Search Console, and more screenshots to show the new structured data types in action. Mike Blumen ..read more
Visit website
Building Content For All Intents
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Machine learning and entities have given search engines the capacity to better understand not just what a page is about but what various intents a searcher may have. A site owner rarely can create content to satisfy all possible intents and it's important to have methods or at the very least, develop instincts to assess which intents the engines are going to weight most heavily. This session looks at the principles behind how the engines accomplish this, but more importantly - how site owners and SEOs can use this information to generate content strategies and page layouts to maximize their o ..read more
Visit website
Algorithmic Updates And WordPress Robots.txt
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Dr. Pete, Pete Meyers, from Moz, posted on Twitter "Any algo update that impacts query interpretation or relevance will impact Featured Snippets." This was retweeted by Google's John Mueller, so I guess that is a vote of confidence without passing DA ;-). In all seriousness, we've all seen it, featured snippets are very finicky and change a lot but algorithm updates can cause them as well. Google announced it is now limiting the number of service areas a business can list to no more than 20. Google wrote in the Google Ads Help page "service area businesses are now limited to having a maximum ..read more
Visit website
Google Assistant And Google Ads Updates
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Google announced that publishers can now create how-to “actions” for Google Assistant by using structured data. This is an opportunity for publishers to expand their reach to a wider audience on Google Assistant. Yahoo announced that all Yahoo Groups will be shut down on Monday, October 21st, and all Groups content will be removed on December 14th. After October 21st, users will no longer be able to upload new content to groups, but it will still remain on the network. Google Ads is rolling out two new ways to reach your target audiences in Google Search. Over the coming weeks, Google Ads wi ..read more
Visit website
Search Ranking Algorithm And GoogleBot Update
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[There is some early chatter in the SEO forums, including WebmasterWorld and some on social media. Some of the tools are showing some fluctuations as well today, where some others have not updated yet. Google announced it is changing the user agent name of the current GoogleBot in December. We knew this was coming when Google launched the new Evergreen GoogleBot. Google didn't change the user agent from Chrome 41 to what it was really running to not cause issues for some who hardcoded scripts for user agent detection. The only way to see which version of Chrome GoogleBot was running was to see ..read more
Visit website
Happy Birthday Google!
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Tomorrow is Google's 21st birthday and Google has already released its very own birthday Doodle to celebrate. The Doodle depicts a desktop computer from 1998 and the old Google home page and old Google logo. Google's John Mueller said that if someone takes your image and embeds it on their site using your image URL as the source, also known as hotlinking images, that image would not be considered a link to your web site. So if you take an image from my site, but don't just copy it to your server, instead you request the image from your server, that won't be considered an inbound link. Gary Il ..read more
Visit website
Syndicated Content Over Original Publishers And The Google Search Bug
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Google announced an algorithm update intended to rank original news higher. Despite Google’s update, apparently an authority site like Yahoo News can syndicate content and outrank the original. In the past 24 hours or so, we had numerous reports sent to us that searchers are seeing only URLs for the Google search results snippets. The title and description portion of the snippets were missing. LinkedIn is introducing skill assessments which allow users to demonstrate their expertise and add a “verified skill” badge to their profile. New research from LinkedIn shows that 76% of professionals w ..read more
Visit website
Nofollow Link Attribute Change and How it Affects SEO
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[Google announced a change to the nofollow link attribute yesterday and with that announcement, Googlers spent the next day responding to questions about it on Twitter. I will go through what changed according to the announcement and then cover almost all of the responses from Google (removing duplicates) so you get a full perspective of this change. Nofollow is an HTML attribute that is added to links. It tells Google that a link is not trusted. It was originally designed to combat blog comment spam. It evolved for use on advertising links and for user generated links that couldn’t be 100% tr ..read more
Visit website
How Canonical URLs are Chosen And WordPress Hackers
Webcology
by WebmasterRadio.FM, Jim Hedger and Dave Davies
4y ago
[In the latest installment of the #AskGoogleWebmasters video series, John Mueller tackles the topic of how Google chooses canonical URLs. Mueller says its common for websites to have multiple, unique URLs that lead to the same content. For example, there’s WWW and non-WWW versions of a URL. Another common configuration is when the homepage is accessible as index.html, or when upper and lowercase characters in URLs lead to the same pages. Hackers are reportedly exploiting vulnerabilities in over ten WordPress plugins in order to backdoor sites with rouge admin accounts. This is an escalation of ..read more
Visit website

Follow Webcology on FeedSpot

Continue with Google
Continue with Apple
OR