If you've ever found yourself wondering, how to optimise your networks, if paid networking events are worthwhile, or what to do if you're not a fan of small talk, join us at "Nailing Networking" to explore the transformative power of networking and how it can reshape your professional or business journey ..read more

Have you noticed how quickly everything is changing in the world of marketing lately? As someone who just scrapes into the Gen Y, or millenial, age bracket, I find myself experiencing some pretty regular resitence to change right now. The truth is undeniable though. In the fast-paced world of digital marketing, staying current is not just beneficial—it's essential. That's why I'm looking forward to heading back to State of Social in Perth, and this year, you can join me. Thanks to a new partnership with State of Social 2024, I’ll be attending as a “Socialite”, a kind of ambassador who’ll be on ..read more

90% of entrepreneurs fail to post a profit in the first three years.  Entrepreneurial poverty is real. Here’s what to do about it.   Data tells us that 90% of entrepreneurs fail to post a profit. It's little wonder then that so many small business operators are caught in a cycle of entrepreneurial poverty, anxiety and pressure to succeed.  This week on Modern Media I managed to track down and have a chat with the man Simon Sinek calls "the patron saint of entrepreneurs".  His name is Mike Michalowicz and his book, Profit First is regarded as a business saving Bi ..read more

If you want to take your business to new heights, here’s a game changer.  Those people who seem to effortlessly attract dream opportunities while you wait in the shadows - are no different to you. They just know how to put themselves out there. Looking back on my own journey, I’ve come to realise that the only thing keeping me from returning to my early morning radio roots has been embracing vulnerability and sharing my story.  Opening up about being sacked overnight and starting from scratch wasn't just about airing my grievances; it was about strategic storytelling. A sole ..read more

I’m a Confidence on Camera Coach, but I didn’t always feel comfortable getting on camera for my business. You’d think the content side of business would come easily for me after a couple of decades working as a commercial broadcaster. But when you’re doing it for your own business its so much harder. In the 5 years since my radio show was suddenly axed, I’ve transitioned to small business operator. Leading me to experience the full range of dread-inducing emotions over the pressure to make social media and website content that will grow my brand. The fact is, as a sole trader I have NONE of ..read more

Are you ready to transform your on-camera presence from awkward to captivating? Then I recommend you step up for this opportunity to learn in-person at my upcoming Perth workshop, in partnership with AIM WA.        RESERVE YOUR SPOT NOW Now’s the time to embrace speaking on camera with confidence. If there’s one thing my 22 years spent putting microphones in people’s faces has taught me: its that even the most experienced professional, executive or speaker can lose all their hard earned expertise with just the mere presence of a camera. Don’t believe me? Skip to the 44 s ..read more

Carmen Braidwood, Piper the Red Poodle and Reels Business Coach, Ally talk confidence on camera for Reels. If you’re fearful of showing up on social media to grow your brand, you’re not alone. Over the last 3 years I’ve spoken to hundreds of business owners around the country and they feel the exact same way. “What will people think?” “Am I too unattractive for this?” “What do I even have to say?” are just some of the fears that commonly top the list each time I speak in front of a new crowd. I recently caught up with Instagram Business Coach, Ally Polishchuk from Alyona Social to share some ..read more

In today's digital world, your audience has never been more inundated with content.  Three seconds is all you have to grab their attention and hold on.   Television is much the same.  An intense industry that demands creativity and quick thinking to grab and hold an audience member’s attention before deciding to switch channels.  Alyona Polishchuk, or Ally for short, spent almost a decade working for an international news TV station.  It was while she worked as a broadcast journalist, writer, and video editor she discovered her love of storytelling through video ..read more

Recently, I was pleased to be interviewed and featured by the West Australian’s Access All Areas and Perth Now. We talked about my life after full time radio, and my Confidence on Camera Coaching business for businesses, professionals and entrepreneurs. You can read more here. And if you’re interested in talking about how you can maximise your exposure through earned media, have a listen to The Experts Podcast, or drop me an ..read more

I’m a Confidence on Camera Coach, but I didn’t always feel comfortable getting on camera for my business. You’d think the content side of business would come easily for me after a couple of decades working as a commercial broadcaster. But when you’re doing it for your own business its so much harder. In the 5 years since my radio show was suddenly axed, I’ve transitioned to small business operator. Leading me to experience the full range of dread-inducing emotions over the pressure to make social media and website content that will grow my brand. The fact is, as a sole trader I have NONE of ..read more