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In this episode, Bill Caskey and Bryan Neale of The Advanced Selling Podcast delve into the importance of engaging top-level executives, particularly CEOs, in the sales process. They discuss how involving CEOs can significantly increase closing rates and share their insights on why this is beneficial for both the salesperson and the customer. Listeners will gain valuable strategies for engaging the C-suite and improving their overall sales success. Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now ..read more

In this episode, sales experts Bill Caskey and Bryan Neale discuss the concept of burnout and the impact it can have on salespeople in today’s environment. They address the self-imposed and other factors contributing to burnout and explore strategies for avoiding burnout and maintaining mental and emotional health. And emphasize the importance of managing personal well-being while continuing to grow and build in the sales industry. The guys also touch on the concept of reorienting and reinventing one’s sales process to achieve desired outcomes without compromising personal health and well-bei ..read more

  In part 2 of our series, the guys take you beyond theory and into action. Last week, Bill and Bryan equipped you with a practical framework and actionable tactics to help you identify your ideal client. This week, we’re diving deeper and sharing tips on how to successfully implement your framework and proactively seek out your ideal client. Get ready to elevate your client acquisition game and take your business to new heights! Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!   Also me ..read more

  In this episode of the Advanced Selling Podcast, Bill and Bryan discuss practical frameworks and tactics you can use to find your ideal client and the importance of scoring clients based on their fit with the ideal client framework and offer a simple scoring system. The guys emphasize the importance of rethinking what your ideal client looks like in the current market and give you a framework to figure out what yours might look like. Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!   A ..read more

  In this episode of the Advanced Selling Podcast, Bill and Bryan discuss the trend of sales resistance in certain markets and the need to retool the ideal client.  The guys address the fear of change that often comes with deciding to pivot even slightly and offer strategies to overcome it. They also talk about the importance of getting back to the problem and solution alignment, exploring new departments or markets, and facilitating the retooling process with the sales team, marketing, and product. Tune in to learn how to shift your ideal client and overcome sales resistance to dri ..read more

  In this episode of The Advanced Selling Podcast, Bill and Bryan dive into the current trends and changes happening in B2B selling. As the world of sales continues to evolve, it’s crucial for sales professionals to stay up-to-date on the latest strategies and tactics. Whether you’re a seasoned sales veteran or just starting out, this episode is a must-listen for anyone looking to stay ahead of the curve in B2B selling. Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!   Also mentioned in ..read more

  Is your marketing department working with you or against you? In this episode, Bryan and Bill talk about a problem they see in many companies: sales and marketing not working together. They discuss how the two speak different languages, but they don’t have to be at odds. And they’ll give you some ways to better work with your marketing team. If you have a marketing department, be sure to forward this episode to them! Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!   Also mentioned in ..read more

  When the guys start working with a new client, they often see the same thing. Some of the people are completely open to coaching, but some are very resistant to new ideas or change. Where does this resistance come from, and is it hurting or helping us? In this episode, Bill and Bryan discuss reticence and resistance and how they might hold us back. They also give you ways to overcome this resistance to help you succeed. Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!   Also mentioned ..read more

  You’ve probably heard the saying, “people buy from people they know, like and trust.” But, do you believe that’s true? In this episode, Bryan and Bill discuss what they believe the true reason is why people buy and whether it has anything to do with us. They also discuss how they think the sales profession will be changing in the very near future. Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!   Also mentioned in this podcast: The Insider program is open for enrollment. If you have ..read more