Everyone knows that when it comes to the summer months, there is always a lull in effort, productivity, and hours logged. Maybe it’s because we’re all brought up looking forward to summers as time off? Maybe it’s because the nice weather has our mind wandering elsewhere? Whatever the reason is, the mental new year is about to begin, and we need to make sure we're prepared for it!   ..read more

Over the weekend, I saw a great quote by David Beebe and it really resonated with me. He said, "Content marketing is like a first date. If all you do is talk about yourself, there won't be a second date." I began to think about how true this is, not just with content marketing, but especially true when it comes to marketing your cannabis company. Let's take a look at the 6 ways marketing your cannabis company is like dating:   ..read more

  Even though most of the nation is still digging out from the countless snowstorms this winter, believe it or not, Spring is finally here! We hope that the weather and your business successes continue to heat up, and we just wanted to take a moment to say happy Spring!   ..read more

  With the NFL playoffs coming to an end and the Super Bowl right around the corner, there have sure been a lot of kickoffs! But… the football players aren’t the only ones dealing with a lot of kickoffs - Here at TRUSTinbound Marketing Group we have been busy traveling around, meeting with clients, and running kickoff meetings virtually.   ..read more

  Wake up. Go to work. Make pot of coffee. Boot up computer. See that it’s December. Spit coffee onto computer.  ..read more

In case you missed out on the emails we sent about the latest trends in inbound marketing and the new HubSpot tools available to make sure you have an easy way to incorporate all of the trends, here is a recap. Continue reading to see the 5 newest trends and the wonderful tools available and coming soon to take your inbound program to the next level ..read more

  My father and I had the immense pleasure of being able to attend INBOUND 2017 this year! It was an incredible experience for us and the other 21,000+ inbound enthusiasts from over 100 different countries who attended. If you weren't able to attend, here is a sample of the great times we had and the skills that we learned and/or fine tuned while we were there, that we look forward to putting to use for you and your business. If you were able to attend, here is a walk down memory lane for you. Enjoy the video!  ..read more

  “I’m mad as hell; and I’m not going to take it anymore!” – Howard Beal, Network. Whether you’re aware or not, this is probably a mantra sung by your company's sales force. So, what can be done about it?   ..read more

  For too long sales and marketing have been operating on different wavelengths. It’s time to put an end to it. No two departments, within a company, go hand in hand like the Marketing and Sales. So why so much disconnect?   ..read more

  So far in 2017 the Internet and social media have been booming with the discussion as to whether or not cold calling is dead. I guarantee if you go through your LinkedIn news feed or visit your favorite group thread right now, you can find an article for it being dead, and an article saying the exact opposite. My question is, why does it have to be one or the other?   ..read more