The Spiral Marketing Podcast
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Exploring the human side of Marketing Communications with Expert Guests and Topics that are immediately actionable and inspiring for Marketers, Entrepreneurs, Communications Professionals, and Creative Business-Minded people alike!
The Spiral Marketing Podcast
2y ago
Welcome to the Marketing Minute! We’re a short-form story-driven podcast designed to provide value and industry insight—all in under ten minutes. Every episode, we invite an expert guest to answer three questions: What’s your favorite story for marketing communications professionals? What were the insights gained? Why do you do what you do? It’s all the value and nothing else. Succinct. Insightful. Actionable. Give us a listen, subscribe, and follow! 3-2-1. Done.
Brian Kurtz, Founder of Titans Marketing
Transcript:
Karl Boehm:
Brian, what is your favorite story for marketing communicators?
B ..read more
The Spiral Marketing Podcast
3y ago
https://youtu.be/mwKkxChj1WY
“I retired officially at the ripe old age of 36”
Peter Corbett is a highly awarded successfully retired/exited founder and CEO of iStrategyLabs – an Ad Age Small Agency of the Year agency that developed campaigns and innovative solutions to clients ranging from Ford to the Mr. Robot TV series, Facebook, and Volkswagen just to name a few. He is now spends his time helping the sick and dying, periodically letting mostly startup mentees pick his brain and enjoying early retirement.
He’s our latest guest on the Spiral Marketing Podcast to question what aspects of our ..read more
The Spiral Marketing Podcast
3y ago
https://youtu.be/bhpX11iXTuk
“You’ve got to keep the images moving. Otherwise, people’s attention starts to drop and they start multitasking.”
Seth Greene is a nationally recognized marketer and the only person to be nominated three times for the GKIC Dan Kennedy Marketer of the Year Award.
He’s our latest guest on the Spiral Marketing Podcast to tell businesses and entrepreneurs there’s a light at the end of this dark tunnel we’re in.
If you feel your business or entrepreneurial endeavor can bring more value to the market as competitors struggle to virtualize their business, this epis ..read more
The Spiral Marketing Podcast
3y ago
“It’s a time for us to start to be more disciplined around the way we position ourselves.”
Tara Clever is the Vice President of Marketing at MarginEdge, a company that streamlines key processes for restaurants. She’s on this episode to discuss how the pandemic can lead to opportunities with the right data and empathy.
Has your value proposition changed? Customer data is now more important than since the pandemic changed spending behaviour.
Examining this new climate through the lens of marketing, sales, and an entrepreneurial spirit, can lead to new avenues of opportunities to bu ..read more
The Spiral Marketing Podcast
3y ago
Episode 48: Marketeering with CMO Atokatha from Nonprofit HR
Do you love the marketing value we're providing in the podcast? Never miss an episode! Subscribe to our tribe and get free insights!
Connect!
Should be Empty:
Detailed show notes coming soon ..read more
The Spiral Marketing Podcast
4y ago
Benton Crane of the Harmon Bros on The Marketing Minute #2
Welcome to the Marketing Minute! We’re a short-form story-driven podcast designed to provide value and industry insight—all in under ten minutes. Every episode, we invite an expert guest to answer three questions: What’s your favorite story for marketing communications professionals? What were the insights gained? Why do you do what you do? It’s all the value and nothing else. Succinct. Insightful. Actionable. Give us a listen, subscribe, and follow! 3-2-1. Done.
Transcription:
Karl:
What’s your most ins ..read more
The Spiral Marketing Podcast
4y ago
Episode 47: Epic Advertising with the Harmon Brothers’ Benton Crane
Do you love the marketing value we're providing in the podcast? Never miss an episode! Subscribe to our tribe and get free insights!
Connect!
Should be Empty:
Benton Crane is the CEO of Harmon Brothers, the company behind viral videos that have generated more than a billion views and $350 million in sales.
Viral marketing can be simply seen as stories with the stickiest concepts in our minds. That’s the approach Benton has taken in his quest to fix problems in the digital marketing space.
He’s on this episode t ..read more
The Spiral Marketing Podcast
4y ago
The Marketing Minute Episode #1
Do you love the marketing value we're providing in the podcast? Never miss an episode! Subscribe to our tribe and get free insights!
Connect!
Should be Empty:
Welcome to the Marketing Minute! We’re a short-form story-driven podcast designed to provide value and industry insight—all in under ten minutes. Every episode, we invite an expert guest to answer three questions: What’s your favorite story for marketing communications professionals? What were the insights gained? Why do you do what you do? It’s all the value and nothing else. Succinct. Insi ..read more
The Spiral Marketing Podcast
4y ago
Episode 46: Persuasive Video Marketing with Lorna Earnshaw
Do you love the marketing value we're providing in the podcast? Never miss an episode! Subscribe to our tribe and get free insights!
Connect!
Should be Empty:
Successful entrepreneurs that want to turn their passion into a business usually have the following things in common:
Consistent flow of new clients
Efficient advertising to increase revenue
Enough free time to improve their work/life balance
Enjoy closing deals
Entrepreneurs and large companies from around the world have worked with Lorna Ear ..read more
The Spiral Marketing Podcast
4y ago
Do you love the marketing value we're providing in the podcast? Never miss an episode! Subscribe to our tribe and get free insights! Connect!
Should be Empty:
[Full show notes coming soon]
  ..read more