In this episode of The eRealEstateCoach Podcast, host Jim Remley welcomes Carol Goulart, a powerhouse real estate professional with over nine years of experience, a deep commitment to client relationships, and a unique expertise in serving international investors—especially the Brazilian market. Carol has built a thriving business by referral, delivering top-tier service, expert negotiation skills, and a seamless experience for buyers, sellers, and relocating clients. Fluent in English, Portuguese, and Spanish, she has carved out a niche helping international investors navigate the U.S. real e ..read more

Did you know that 74% of consumers base their hiring decisions on branding? That means nearly three out of four people are making choices based on how a business presents itself. So as a REALTOR, how strong is your branding right now? If you looked at all your branding—your website, business cards, presentation materials, and stationery—does it all feel cohesive? Does it represent who you are and what you offer? Or is it a mismatched mess, completely inconsistent? If your branding is all over the place, it’s time to fix that. Since branding plays such a big role in decision-making, we need to ..read more

What does it take to launch a real estate business from scratch and hit $15M in sales in just a year? In this episode, host Jim Remley sits down with Sean O’Gorman, a rising star in the Central Oregon market, to uncover the strategies that fueled his meteoric rise. After starting his career on a top-producing team in Phoenix/Scottsdale, Sean leveraged that experience to catapult his success in a brand-new market—without an existing network or connections. In just 12 months, he has not only built a thriving business but also earned multiple awards and designations while becoming a leader and me ..read more

Here's a question for you: If I were to look at your website today—pull it up and review it together—would it truly represent the market or niche you serve? Would it showcase what you actually sell? Or would it just be a big, beautiful picture of you, with no clear indication of your market? If your website doesn’t clearly reflect your niche, that’s a mistake. Your website should visually and contextually align with the market area you serve. The photos, the language, and the messaging should all match your target audience. This is key to becoming a hyperlocal agent. A hyperlocal agent is some ..read more

As a brokerage or team owner, you should be recruiting every day—at least one hour a day. If you're not, that's a whole different conversation. But let’s assume you're doing your job, recruiting daily, because that’s the #1 way to bring new agents into your office. When you get an objection, how do you react? Do you see it as an opportunity or something that scares you? Do you embrace it, or do you run from it? Objections are just like the ones you get from buyers and sellers—they actually show interest. The worst thing that can happen is getting no objections at all. If a recruit gives you ze ..read more

If you're a recruiter for your company, a brokerage owner, or a team leader, there's something important you need to understand: you have to recognize the strength in every weakness and the weakness in every strength to succeed. We can't be all things to all people in real estate. You might have a large brokerage or a small one, a great physical office or none at all, be part of a franchise or independent, have top-tier technology or limited resources. The key is not to get hung up on what you don’t have. If you use it as an excuse to avoid recruiting and prospecting, you’re holding yourself b ..read more

In this powerhouse episode of The eRealEstateCoach Podcast, host Jim Remley sits down with Jed Etters, a real estate veteran with over 27 years of experience, more than 1,000 homes sold, and a proven track record of mentoring hundreds of agents to success. Jed shares insights from his upcoming book, Shut Up and WIN!, revealing the no-excuses mindset and strategies that have helped him and his agents thrive—even in challenging markets. From overcoming objections to building a bulletproof business, this episode is packed with real-world tactics you can implement today to take your production to ..read more

Here’s a question I get almost every day from people who think they need to start recruiting to grow their business. As a real estate brokerage owner or team leader, the only way to grow profitability is by increasing the number of agents working for you. You have to switch hats. Many of you are coming from being top-producing agents, where your focus is on personal production. But when you move to the brokerage side, it’s no longer just about your production—it’s about where production comes from. Production doesn’t come from one, two, or even ten agents. It comes from a team of agents workin ..read more

Guys, I’ve got a great strategy for working with buyers. One of the biggest concerns buyers have is understanding the paperwork involved in real estate. It’s a real fear point—not just for buyers but for sellers too. But let’s focus on buyers for now. Let’s take a different approach when handling paperwork with buyers. Here’s the worst thing you can do as an agent: You take a buyer out, show them homes, and they get excited about a specific one. Then, you bring them back to the office and say, “Okay, it’s time to write the offer.” You pull out 30–40 pages of paperwork, and suddenly, that excit ..read more

Hey guys, I want to give you a strategy as we head into the busiest season of the year for listings—February, March, April, and May. This is when the most homes hit the market, so it’s the perfect time to ramp up your efforts. I’ve got two strategies that can help. 1. Create a Real Estate Resume A real estate resume highlights your background, skills, education, and successes. Keep it simple—just a one-page document. You can use Canva, where you'll find plenty of great resume templates. Pick one, customize it, and build out your real estate resume. Once it's ready, send it out to your entire d ..read more