Shopee’s ‘The Future of Shopping: Engaging Generation Z Shoppers in the Digital Era’ market study in collaboration with Kantar found that 70% of Malaysian Gen Z’s will shop online if they are confident of a smooth delivery experience. Survey respondents prioritised in particular free shipping with no minimum spend and next day delivery whenever hitting the checkout button. In fact, two thirds of Gen Z’s surveyed base their confidence on Shopee's established fulfilment practices. They review the platform’s flexible shipping options, on-time delivery guarantee, customer testimonials about d ..read more

  The International Education group at Cambridge University Press & Assessment (Cambridge) today announced Sydney Engelbert, an English language teacher at Keningau Vocational College in Sabah, as the regional winner of the 2024 Cambridge Dedicated Teacher Awards in Malaysia.  The Cambridge Dedicated Teacher Awards is a global competition that celebrates the achievements of teachers around the world. Now in its sixth year, the competition highlights the important role that teachers play in shaping the lives of their learners and preparing them for the world. It g ..read more

  Shopee’s ‘Engaging Generation Z Shoppers in the Digital Era’ survey findings revealed that 60% of respondents prioritise platforms with easy search, comparison functionalities, and helpful reviews followed closely by comprehensive product information and trustworthiness. This emphasises the importance of building a user-friendly platform brimming with product variety, professional recommendations, and insightful user reviews to capture Gen Z's attention. Underscoring their research-heavy habits, 30% of Gen Z strategise their purchase, holding over 70% of items in their cart for more t ..read more

Bayu Somerset, a pioneering fashion brand breathes new life into the local fashion scene with their vibrant designs and inclusive vision. Founded in 2021 by Diana Kamalul and Emir Fauzi, a former banker couple, Bayu Somerset was born from a desire to fill the gap for funky and colourful baju kurung. Traditionally dominated by understated aesthetics, Bayu Somerset offers unique pieces accessible to all, regardless of age, background, skin tone, size, occasion, or season. While maintaining their five physical stores, Bayu Somerset has become a rising star in the e-commerce world. Now enteri ..read more

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, officially unveils the ‘The Future of Shopping: Engaging Generation Z Shoppers in the Digital Era’ study. The study discovered that 7 in 10 Generation Z (Gen Zs) consumers aged 18 to 24 leverage e-commerce platforms as the primary touchpoint in their shopping journey. This highlights a critical shift, with Gen Z actively utilising these platforms to gather information and conduct in-depth research before committing to a purchase. Findings revealed a continued preference for e-commerce platforms despite exploring alternat ..read more

This Hari Raya, immerse yourself in the warmth of family togetherness with the support of guardian.   "Hari Raya is a time for families to strengthen bonds and cherish relationships with loved ones, both near and far, regardless of age, gender, or circumstances. guardian has always stood by you during these celebrations, ensuring you have everything you need to lead a healthy and beautiful life," said Priscilla Wu, Managing Director of guardian Malaysia.   Speaking at the launch of guardian's 'Raya Untuk Semua' campaign at TRX Kuala Lumpur, Priscilla added:   ..read more

This Hari Raya Aidilfitri, Avenue K Shopping Mall will shine its brightest till 21st April 2024 as it welcomes visitors from near and far to celebrate the festive season themed Magnificent Mubarak. Step through a gigantic star-studded archway and find yourself transported to a world of illumination.  Sparkling stars, crescent moons, and gold Arabic lanterns guide your path to the spectacular centrepiece - the brightest star and crescent moon featuring Avenue K's unmistakable logo surrounded by ornate structures featuring geometrical patterns and intricate designs in contemporar ..read more

  Prepare to be wowed by Sunplay Skin Aqua's latest innovation: Sunplay Skin Aqua UV Mild Milk Sunscreen. Crafted to meet the demands of today's dynamic lifestyles, this groundbreaking sunscreen offers unmatched protection against the sun's rays and digital blue light, all while catering to the preferences of young professionals and students. Our mission at Rohto Mentholatum is to revolutionise sun care with affordable, cutting-edge solutions.  Skin Aqua Mild Milk Sunscreen embodies this commitment, delivering superior protection against blue light and harmful UV rays, without ..read more

  Mikaseries, the brainchild of Shopee Celebrity Squad member Zoey Rahman, has thrived for six years on the Shopee platform, rooted in entrepreneurship, innovation, and inclusivity. Inspired by his experience as an artist observing the demand for long-lasting makeup solutions in the film industry, Zoey leveraged the dynamic capabilities of Shopee Live to transform the beauty and cosmetics shopping experience, dispelling misconceptions and championing diversity in the industry. Mikaseries debuted in 2018 alongside Zoey's induction into the Shopee Celebrity Squad. Despite the challeng ..read more

This year’s International Women’s Day (IWD) theme, ‘Inspire Inclusion’ resonates very closely at the heart of guardian as we celebrate the diverse contributions and achievements of women everywhere.   Priscilla Wu, Managing Director of guardian Malaysia, emphasized, “At guardian, diversity and empowerment are at the core of our values. We believe in fostering an inclusive environment where women are empowered to lead and contribute to our success at every level.”   She added, “This year, we extend our celebration to include not just women, but also the men who support and ..read more