Baiduspider is the generic name for Baidu's official web crawler. Baiduspider is the general name for three different types of crawlers: a desktop crawler that simulates a user on a desktop, a mobile crawler that simulates a user on a mobile device, and a mini-program crawler that simulates a user within the Baidu mobile app. Your website will probably be crawled by both Baiduspider Desktop and Baiduspider Mobile, and your mini-program will be crawled by Baiduspider Mini-Program. You can identify the subtype of Baiduspider by looking at the user agent string in the request. However, all crawl ..read more

May good luck and prosperity follow you everywhere you go on this new year and years after it. Here at SEO Shifu, we wish you a happy Chinese New Year of the Tiger 2022. May the year of Tiger brings you prosperity and good health ..read more

Merry Christmas and Happy New Year to all SEO Shifu Blog readers. Here at SEO Shifu, we wish you a prosperous 2022 ..read more

Your WeChat official account is your business presence on WeChat. Just like a real-world shop, positive user experience, attractive design, and friendly customer service are critical for success. A well maintained WeChat official account will not only build a follower base of existing and potential customers for your brand but also help you better take care of your current customers. WeChat Official Accounts are designed to help you connect with your audience and respond quickly to comments and messages - you can even manage it on mobile with the help of the WeChat Official Account Assistant ..read more

It is not rare that companies from the B2B industry wonder if social media is a good channel for brand awareness and lead generation. WeChat often comes into question as to whether or not it’s an efficient tool for B2B businesses to reach prospects. B2B marketers in China often wonder: Is WeChat worth using in a marketing campaign? The short answer is yes. Why is WeChat important? WeChat is initially an instant messaging app but now it has evolved into a multi-purpose ecosystem, with powerful features including social media, payment, official accounts, and mini-programs. How to Register a ..read more

Weibo is a social networking and micro-blogging site where people post and communicate in short messages.  On Weibo, people can follow other people and companies, to discover useful and interesting information. When someone follows your Weibo account, she/she becomes your follower. When you post a new short message on Weibo, your followers will be able to see it in their Weibo home timeline. Benefits of having a Weibo page as a foreign business: Better brand awareness and exposure in China Drive traffic to your website Targeted advertising An efficient channel of communication Lead gene ..read more

First and foremost when implementing your SEM plan targeting China, you’ll need to know the platforms that fit your business’ operational needs. As you may know, Baidu Ads (also known as Baidu PPC or Baidu phoenix nest) is by many measures the most popular paid search platform used by Chinese search marketers. Beyond that, there are a few 2nd tier PPC platforms as well as PPC advertising options on major Chinese social media websites. Knowing the differences will help you make an educated decision on which best suits your goals. Baidu PPC Baidu Ads is the dominant SEM platform in China. It's ..read more