Google will be depreciating their Google Analytics UA (Universal Analytics) service on 1st July 2023. In order to continue to use Google Analytics, you must upgrade to GA4 (Google Analytics 4). Follow our guide to migrate your UA account to GA4 and connect it with your Bluepark site ..read more

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One of the most important things an online business can have is the right domain name. If you don’t already have one it can be a hard decision making sure you choose one that is relevant to your business. A domain name should be short, easy to remember and be instantly recognisable. As a business it is always advisable to have one that includes the company name so that it becomes part of your brand. Once you’ve made your decision, there are a few things you need to know before going live with your website ..read more

The first thing to understand about all Bluepark themes is that they do not determine the content that appears on the page. This allows you to edit your theme, or choose a completely different one, without affecting the content that appears on the page. This means that all sections on the homepage, and indeed other pages, can be edited, moved, or deleted, and new ones can be added in as you wish, giving you much more control and flexibility ..read more

One of the best things about Bluepark's built-in themes is how easy it is to switch to a new one without affecting your content. Find out how you can choose a new theme, quickly and easily change it's colours to match your brand, and set it live. Skill Level: Beginner ..read more

Gift vouchers are a great way to promote as last minute gifts or at Christmas, once the last posting date has past, as they can be delivered instantly online. Find out how to set yours up with our guide ..read more

Learn about what website cookies are, how they're relevant to your online shop, and how to add the cookie consent banner to your website ..read more

Follow our Black Friday guide to help you set up your own unique offers and sell online successfully during the busiest shopping weekend of the year ..read more

There are a large number of companies offering live chat software to add to your website, so it's hard to know which one to choose. We've created our own guide to the ones that can easily be added to any Bluepark online shop to help you make a decision ..read more

Add a powerful Product Finder or Gift Finder to your online shop to improve user experience and reduce the number of clicks customers need to do to find the products they want to buy ..read more