Social media photography: taking photos that perform
JC Social Media | Blog, news and views | social media agency
by Joe Glover
3y ago
Every day we see photos posted on social media that come really close to working well, but narrowly miss the mark. One of the most common reasons they don’t quite look right is down to the composition. Here are 6 simple rules of composition that we use to to make my images as effective as possible on social media. Even though we call them rules, make sure you aren’t scared to break them. In the immortal words of Captain Barbossa: “The code is more what you’d call ‘Guidelines’ than actual rules.” 1: Know The Ideal Size Every platform has its own optimal size, and getting it right for each ..read more
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5 social media design trends for 2021
JC Social Media | Blog, news and views | social media agency
by JC Social Media
3y ago
  2020 undoubtedly felt like one of the longest years in existence, with the majority of us spending a lot more time indoors, and even more time online. This increase in activity has lead brands and businesses to focus more effort on their online and social media presence, particularly through their visuals and graphics. Here are 5 design trends we predict will ensure your brand stands out on social media in 2021.   Social media design trends 2021 1) Share your story, people care! With online shopping becoming increasingly prominent, people want to engage with and create genuine conn ..read more
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Social media national days calendar for 2021
JC Social Media | Blog, news and views | social media agency
by Jodie
3y ago
We are happy to present our 2021 social media national days calendar, perfect for social media content ideas. It’s packed full of national days, months and events and includes many different awareness days to spark ideas for content that perfectly matches your brand. Knowing what’s coming up helps you plan ahead. It gives you space to dream up awesome ideas for content that will ensure you stand out. It’s so important for brands to share content that resonates with their audience and brings people together. These shared national days will help you do just that. It’s especially useful for busin ..read more
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An agency reviews ContentCal
JC Social Media | Blog, news and views | social media agency
by JC Social Media
3y ago
There are absolutely loads of social media and content management tools out there. Each one promises to save you time and effort by taking care of your content scheduling, freeing you up to focus on far more important things like sharing the latest memes. We manage the social media profiles of a lot of clients so we take content scheduling incredibly seriously. We are often asked about our tactics for sharing content and it’s a topic we could discuss all day. I’ll try to keep this brief. Our media manager, the one and only Steven, undertook the mammoth challenge of trialling various different ..read more
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Social media in lockdown Q&A with Jodie Cook
JC Social Media | Blog, news and views | social media agency
by JC Social Media
3y ago
  Recently, founder, Jodie Cook, was approached for comment on social media and its use during the Covid-19 pandemic and lockdown. We thought we’d provide the full responses to all 13 questions, below, including some of the tactics social networks use to keep users glued to their platforms!   Q: In what ways do you think social media has been a force for good during the pandemic and lockdown? Social media and online platforms and tools can serve to connect people regardless of geography. Because much of the world is currently in lockdown, in-person communication is at an all-time low ..read more
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8 social media graphic design principles you need to know
JC Social Media | Blog, news and views | social media agency
by JC Social Media
3y ago
  Scrolling through social media can feel like an assault on the senses. Every time we log on we are faced with a barrage of messages, updates and calls to action, all vying for our attention. So, how do you get your brand or business to stand out amidst all of the noise? With some great, thumb-stopping visuals, that’s how!   Graphic design principles for social media Cool fact: On average, when information is presented orally, people tend to remember around 10% of it up to 72 hours later. This figure goes up to 65% if you add images alongside the information. Our brains are har ..read more
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WordPress: why it’s the best option for your business website
JC Social Media | Blog, news and views | social media agency
by Jacob
3y ago
  WordPress. A familiar place for web developers, bloggers and business owners alike. But is it the best option for your business? With the likes of SquareSpace and Wix coming into the fray, it seems like a tricky decision if you’re ‘going it alone’ when building a website.   WordPress continues to shine as a website software and is the market-leading CMS with over 30% of the top 1,000,000 sites using it. So, whether you’re fresh out of university looking to set up a new business or a seasoned veteran of business looking to expand into the digital world, here are a few reasons why we ..read more
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Free webinar: Simple ways B2B companies can generate sales from social media
JC Social Media | Blog, news and views | social media agency
by Jodie
3y ago
This webinar is packed of tricks, tips and guidance for B2B company owners or marketers, to start seeing results from social media. We’ll take you through a three-step process and include guidance and downloads along the way.     This webinar includes: The common frustrations with B2B social media Building a presence to be proud of Audience profiling Making yourself found Becoming known within your specialism Keeping in touch Being remembered Active outreach Planning ad campaigns that generate leads … and much more!   Downloads include: Audience profiling worksheet Time plan ..read more
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Masterclass: The seven secrets of brands that actually make sales from social media
JC Social Media | Blog, news and views | social media agency
by Jodie
4y ago
  Want to learn the secrets of brands that actually make sales using social media? This exclusive free masterclass takes you through the seven things they’re doing. At JC Social Media, we have represented hundreds of businesses online and trained thousands more. We have seen the patterns of success and we have helped our clients create that amazing success for themselves. Creating amazing success on social media is no accident. It’s intentional – it’s deliberate – and today we want to tell you exactly what some brands do well that mean they actually make sales on social media.   Thi ..read more
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What to do when your ideal social media username is taken
JC Social Media | Blog, news and views | social media agency
by Rob Collingridge
4y ago
  You understand the value of a good brand name. You’ve spent hours researching and workshopping a name that perfectly encapsulates your business and what it does. You’ve run it by your friends, family and industry peers. But then, you go to set up the Twitter account that will announce your brand to the world, and there it is. That perfect name was already been taken by someone on the other side of the world a decade ago, and they haven’t even tweeted since 2017.  But all hope is not lost. Here is our guide to what to do when your social media username isn’t available.   Find a ..read more
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