Impact of Google’s March Core Update on Websites and SEO Strategies
Pure SEO
by Amanda Middeldorp
1M ago
Google rolled out the core and spam updates in March 2024. These updates were introduced as a step against the surge of low-quality content published online. The goal? To enhance search quality and overall user experience (UX ..read more
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How to Create an Effective Call to Action
Pure SEO
by Ruby Garner
5M ago
A strong call to action is essential for any successful digital marketing strategy. A well-crafted CTA can motivate your audience to engage with your website, from booking and purchasing to subscribing or downloading an eBook ..read more
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Featured Snippets Optimisation Guide 2023
Pure SEO
by Ruby Garner
10M ago
In today’s digital landscape, securing maximum visibility on search engines is crucial for businesses and content creators ..read more
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Google E-E-A-T and its Importance in SEO
Pure SEO
by Ruby Garner
10M ago
If you’re new to SEO, you may be curious what Google’s E-E-A-T is and why it matters. Below, we dive deeper into what E-E-A-T is, why it’s important, and how you can optimise it to improve your website’s search engine rankings. So, whether you’re a seasoned SEO expert or just getting started, read on to learn more about E-E-A-T and how it can help you succeed in digital marketing ..read more
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What is the Topic Cluster Model, and How Does it Benefit SEO?
Pure SEO
by Ruby Garner
10M ago
The topic cluster model for SEO is an increasingly powerful and effective way to organise your website’s content around a core set of topics. The model has recently gained popularity in improving search rankings and driving more website traffic. But what exactly is the topic cluster model, and how does it work ..read more
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What Are Accelerated Mobile Pages?
Pure SEO
by Ruby Garner
10M ago
User experience on mobile phones or tablets can range from speedy and efficient to slow and frustrating, depending on the device. However, in 2016, Google launched a solution to this issue called Accelerated Mobile Pages (AMP ..read more
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Get Your Free SEO Report
Pure SEO
by The Pure SEO Team
1y ago
See how your website is performing with our free SEO report! Request your free report today by filling in your details below. Your report will display instantly in a new tab ..read more
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What is On-Page SEO and Off-Page SEO?
Pure SEO
by Thane Kettle
1y ago
Google is constantly making changes to its ranking algorithms, meaning you’ll have to be fast on your feet to keep your spot atop the search results. On-page and off-page SEO is the two-headed monster of search engine optimisation. To increase your website’s search engine success, you’ll need to learn to master both. But what is on-page SEO and off-page SEO, and how does it work ..read more
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What Does ROI for SEO Look Like?
Pure SEO
by Matthew Carson
1y ago
Whether you’re implementing SEO independently or with an SEO company in Auckland, there are ways to look at ROI for SEO and estimate your strategy’s success. This article explains how to calculate your ROI and reveals some key tips for improving your results ..read more
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SEO Trends and Predictions for 2023
Pure SEO
by Cheryl Tan
1y ago
The SEO landscape is ever-changing, especially with frequent updates to Google’s ranking algorithms. It’s crucial to revisit your digital marketing strategies frequently to ensure they are up-to-date and in line with trends to bring your business the best exposure possible. We cover the SEO trends and predictions you should keep an eye out for in 2023 ..read more
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