In today’s fast-paced digital world, visibility and engagement go hand in hand. While a million eyeballs can spotlight your brand, it's the million clicks that convert interest into sales. But here's the thing – the traditional funnel strategy isn’t enough anymore. We're in an era where creating awareness and generating clicks need to happen simultaneously, blending Continue Reading: What is Better – A  Million Eyeballs or A Million Clicks?  ..read more

In today's digital age, where consumers are bombarded with countless brands daily, standing out from the noise has never been more crucial. Organic brand awareness is the key to unlocking this differentiation. It's not just about being visible; it's about being memorable, building a genuine connection with your audience with or without the direct Continue Reading: Essential Discovery for Organic Brand Awareness ..read more

I am Interested in Your Story  I hope this message finds you well. I'm reaching out because I specialize in bringing brands to life through unforgettable memories and marketing. In an era where storytelling and community engagement are paramount, I offer a unique approach to connecting with your audience. Why Memories and Marketing? In Continue Reading: Transform Your Brand Into a Memorable Experience ..read more

In the world of business, diversification is often touted as a key strategy for minimizing risk and maximizing potential returns. However, while most companies recognize the importance of diversifying their financial investments, many fail to apply this same principle to their marketing strategies. Instead, they rely on a single channel, such as social media or Continue Reading: Diversifying Your Marketing: Why It’s Just as Important as Diversifying Your Financial Investments ..read more

Planning a travel destination involves much more than simply choosing a location and booking a flight. Today, travelers are looking for unique experiences that will make their trips memorable. Creating anticipation and providing memorable experiences are crucial for a travel destination to attract and retain clients. Here are a few reasons why: Positive word Continue Reading: Tools and Techniques for Creating and Marketing Memorable Experiences in Travel ..read more

Should an Innkeeper Market their own Bed & Breakfast? Marketing a bed and breakfast can be a rewarding and fun experience for some owners, while it may be more challenging and stressful for others. Here are some factors to consider: Personal Interest: Owners who are passionate about their bed and breakfast and enjoy marketing Continue Reading: How to Market a Bed & Breakfast ..read more

Joseph over the course of 2 years, increased revenue of a motel by 300%, increased ADR by 200% and decreased OTA commissions by 50%. "OTAs get 15-30% of the booking and own the customer data. Hotel owners need strategies to resist!"When my wife and I took over the Meadowlark Motel from my parents (after Continue Reading: The Goal is more Motel Direct Bookings ..read more

New York SEO Meetup Group Content marketing is constantly evolving, and webinars can help attendees stay up-to-date with the latest trends, strategies, and tactics. This can be especially valuable for businesses that need to adapt their content marketing efforts to change consumer behaviors and preferences. New York, - USA Tuesday, March 21 at 6:00 PM Continue Reading: The Ultimate Guide to Content Marketing ..read more

New York SEO Meetup Group Attend our affiliate marketing webinar to learn the latest strategies and techniques for successful earning through product promotions. Register now! New York, - USA Thursday, February 9 at 6:00 PM 1 https://www.meetup.com/new-york-seo/events/291303641/ Continue Reading: Affiliate Marketing For Beginners ..read more

New York SEO Meetup Group Learn everything you need to know about SEO to grow your business and advance your career in 2023. New York, - USA Monday, January 9 at 6:00 PM 1 https://www.meetup.com/new-york-seo/events/290279914/ Continue Reading: Search Engine Optimization (SEO) Starter Guide Part 4 ..read more