Dr. Portia K. Maultsby’s Contribution to African American Musicology
That Urban Lifestyle
by Rayvano Nkrumah
1M ago
Dr. Portia K. Maultsby is a leading figure in African American music research. With degrees from Howard University and Indiana University, Dr. Portia K. Maultsby laid the groundwork for her influential career through her academic journey. Dr. Portia K. Maultsby’s background Driven by her passion for music and culture, Dr. Maultsby explores the diverse sounds of African American musical traditions. Her studies in ethnomusicology and music education provided her with the tools to delve into genres like jazz, gospel, blues, and hip-hop. During her time as Director of the Archives of African Amer ..read more
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Hype Williams: The Mastermind Behind the Hottest Visuals in Hip-Hop
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
When it comes to the realm of visual storytelling in hip-hop, there’s one name that stands tall and unshakable. Discover the genius behind all of our favourite hip-hop visuals! Hype Williams is a legendary videodirector who has redefined music videos with his cinematic brilliance and avant-garde style. Get to know more about his extraordinary journey in hip-hop. The Visionary Director Harold Williams a.ka. Hype Williams, is a New York native who came in the scene around the early 90s. He quickly gained a reputation for his groundbreaking music video direction, which was a perfect match fo ..read more
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Justin Timberlake’s McDonald’s Anthem
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
McDonald’s took a bold move in 2003 to capture the attention of young American consumers by dishing out an estimated $6 million to Justin Timberlake. The mission? Have the pop sensation croon “I’m Lovin’ It” for a catchy ad campaign that ultimately set McDonald’s back a staggering $1.37 billion. The song “I’m Lovin’ It” was actually written as a jingle for the fast-food chain McDonald’s. It was composed by Pharrell Williams of the Neptunes in collaboration with Tom Batoy and Franco Tortora. Did you know that Pusha-T was also involved in this song? He actually co-wrote this song. The jingle ..read more
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Misa Hylton, a true fashion trailblazer
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
In the world of fashion, there are a few names that stand out as game-changers and trendsetters. One such influential figure is Misa Hylton – a renowned stylist and designer whose creative vision has left an unforgettable mark on the industry. From her humble beginnings to her groundbreaking contributions, let’s delve into the incredible journey of Misa Hylton, exploring her career, defining moments, and some fascinating facts about her. The beginnings Born on January 6, 1977, in Mount Vernon, New York, Misa Hylton was immersed in the vibrant cultural landscape of the Bronx during her formativ ..read more
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The Rise of Streetwear: A Cultural Movement
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
Hip-hop and streetwear are closely connected, shaping each other’s cultural significance and aesthetics over time. Hip-hop has influenced the streetwear culture today, while streetwear has become an integral part of hip-hop fashion. From niche to mainstream Hip-hop and streetwear culture go hand in hand. Hip-hop culture has significantly influenced streetwear since the early 80s. Many of the hip-hop pioneers, such as Run DMC, LL Cool J, Public Enemy and Big Daddy Kane were known for their unique fashion sense and their ability to combine high-end fashion with streetwear. When you think of it ..read more
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Uncovering the Genius Behind the “Diwali Riddim”
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
The Diwali Riddim’s importance cannot be overstated as it was an indispensable part of dancehall culture during the early 00s. Steven “Lenky” Marsden is a producer, musician, and songwriter from Jamaica. Marsden was born on June 17, 1969, in Kingston, Jamaica. He got his start in music by being a singjay for Buju Banton’s band and composing riddims. In 2002, Steven “Lenky” Marsden produced the iconic “Diwali Riddim”. This riddim is without a doubt Marsden’s most known composition. It has been incorporated into numerous popular dancehall and reggae tunes. Marsden has also produced music for se ..read more
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Hip-Hop
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
At its core, hip-hop music consists of four elements: rapping (also known as MCing), DJing, breakdancing (also known as b-boying or breaking), and graffiti art. Rapping involves spoken or sung lyrics that are typically performed over a beat or instrumental track. DJing involves using turntables and a mixer to manipulate and blend music tracks. Breakdancing is a form of street dance that involves acrobatic and athletic movements, often performed to hip-hop music. Graffiti art involves spray painting or other forms of visual art in public spaces. At its core, hip-hop music consists of four elem ..read more
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Soul
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
Soul music is a genre of popular music that originated in African American communities in the mid-1950s and reached its peak of popularity in the late 1960s and early 1970s. It is a fusion of gospel, rhythm and blues, and jazz music, and is characterized by its soulful and emotional vocals, dynamic rhythm and grooves, and prominent use of horns, keyboard and guitar instruments. This music genre is known for its powerful and soul-stirring vocals, often incorporating elements of gospel-style call and response. The lyrics often deal with themes of love, relationships, and social and political is ..read more
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Health benefits of music
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
Did you know that music has proven health benefits for both mental and physical wellness? It can actually reduce stress, improve your mood, enhance sleep quality, and even boost immunity. It can also help treat depression, PTSD, and chronic pain. Incorporating music into daily life can greatly improve overall well-being. Down below you’ll find four health benefits of music: Stress relief: Listening to music can help reduce stress and anxiety by slowing down the heart rate and decreasing cortisol levels. 2. Pain management: Music therapy has been found to be effective in reducing chronic pain ..read more
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Thank you all!
That Urban Lifestyle
by Rayvano Nkrumah
3M ago
This is the start of the ending! Hey groovers, I hope you all had a happy Christmas. I just wanted to end the year with a short post. Thank you all for rocking with me this year. Whether that’s you liking my content on Instagram, sharing it, commenting, saving posts or browsing around on groovechronicles.com. It means a lot to me that you support me ..read more
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