Global Auction Blog
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Global Auction Guide is the largest auction advertising network on the Internet with thousands of auction sales posted from across the United States and Canada. We allow auction bidders and auctioneers to keep up to date on happenings in the auction industry and to learn about new advancements regarding Internet marketing.
Global Auction Blog
3y ago
We look forward to seeing many new and old friends this convention season! Check out our schedule to see where we’ll be in 2019.
January 3-6, 2019 – Colorado Auctioneer Convention in Denver, CO. Who will be there, Shirley Hildebrandt.
January 4-6, 2019 – Ohio Auctioneer Convention in Columbus, OH. Who will be there, Chris & Dwayne Leslie.
January 17-20, 2019 – Kansas Auctioneer Convention in Lawrence, KS. Who will be there, Dwayne Leslie.
January 17-19, 2019 – Minnesota Auctioneer Convention in Moorhead, MN. Who will be there, Shirley Hildebrandt.
January 25-26, 2019 – Maryland Auctioneer ..read more
Global Auction Blog
3y ago
After 18+ years as your favourite website for advertising auction sales, we have been acquired by Glacier Farm Media. For those in Canada you would know them as the Western Producer, AgDealer, Alberta Farmer Express, Grainews, MB Cooperator, Farmzilla, Ag in Motion, Canada’s Outdoor Farm Show, etc.
What this means going forward.
In the agriculture world your auctions that have always been cross posted to Farm Auction Guide will now get even more exposure across the Internet. Being able to target buyers across more traditional medias as well as more websites will only help get more bidders ..read more
Global Auction Blog
3y ago
As I was watching the 2018 IAC competition, specifically the interview with the finalists, one of the questions they were required to answer was in reference to personal and business related challenges they’ve faced in the auction industry and how they would overcome those challenges.
I enjoyed listening to each competitors’ answer as they interpreted the question, but I noticed many touched on the theme of technology and how it changes so quickly it can be tough to stay up to date and relevant.
We know technology is making a huge impact on the auction industry and most believe we need to acce ..read more
Global Auction Blog
3y ago
As most of you probably know, a few weeks ago it came to light there was a large data breach that had occurred with Facebook. If you’re not familiar, or if you’d like a re-fresher, you should read Ryan George’s blog post here, it gives a detailed look into the timeline of exactly what happened.
Some people were outraged that their personal information was being harvested and that Facebook knew it had occurred creating the hashtag trend #deletefacebook.
What does this mean for people who use Facebook Business?
After the initial shock and awe, Facebook usage wasn’t really affected as much as peo ..read more
Global Auction Blog
3y ago
Each year we sit down and carefully plan our travel schedule for the upcoming State Convention Season. We try to optimize the amount of states we can reach in this time by sending our Global minions across North America to discuss how we can help you market your upcoming auctions.
Here is our 2018 Convention Schedule, hopefully you’re able to attend a convention near you. Looking forward to seeing all who are able to attend!
January 9 – 12, Pennsylvania Convention – Harrisburg, PA. Who will be there: Dwayne & Chris Leslie.
January 12 – 14, Ohio Convention – Columbus, OH. Who will be t ..read more
Global Auction Blog
3y ago
Like many years before, 2017 has come and gone in a flash. The arrival of December tends to symbolize the completion of one chapter and the anticipation and excitement of a new one.
We at Global Auction Guide would like to thank you for your continued support in 2017. We wish you a happy, healthy and prosperous 2018.
May this holiday season be filled with happiness, joy and the coming together of loved ones.
Sincerely, The Team at Global Auction Guide
Dwayne & Chris Leslie, Sarah Willsey, Shirley Hildebrandt, and Melissa Peterson ..read more
Global Auction Blog
3y ago
From the ability to directly target your ideal buyer for your specific individual auctions to decreasing your overall marketing budget when you see the results, Facebook ads can be a great addition to your marketing strategy. If you haven’t already discovered the benefits of Facebook ads, let us give you the resources to help.
In the beginning, Facebook ads can be quite intimidating. It takes a lot of time and research to discover the ins and outs of how to utilize your Facebook Pixel and Facebook advertising.
As intimidating Facebook ads can be, don’t be afraid, there are vast amounts of reso ..read more
Global Auction Blog
3y ago
The torch has been passed, from having a ‘Pure Experience’ in Grand Rapids to ‘Reaching New Heights’ in Columbus…it is NAA Conference & Show time again!
On July 11 – 15th, auctioneers, teachers, vendors, and speakers will all ascend on Columbus to showcase new products and technologies for the auction industry as well as to crown a new IAC Champion.
The Trade Show floor is always buzzing with auctioneers connecting with industry support teams. We at AuctionGuy.com & Global Auction Guide will be at ground zero catching up with old clients, meeting possible new ones and telling you all a ..read more
Global Auction Blog
3y ago
A few weeks ago on a Facebook Forum the issue was raised where an auctioneer was evaluating the effectiveness of advertising on a particular website. The comment came down to the fact that they watch their Google analytics every day and didn’t see many referrals from “XYZ” site.
There are two schools of thought on website advertising, and luckily the first one is drawing its last breaths.
Theory #1
If I only put a limited amount of information on the auction advertising websites, potential bidders will have to click though to my site. In theory it sounds good. But with the overwhelming majorit ..read more
Global Auction Blog
3y ago
As some of you may know, I’m currently traveling in Australia. While out seeing as much as I can I’m also trying to navigate the time change with North America to continue to help auctioneers.
I’ve been staying with friends in Brisbane and recently, my friend and I came across a real estate auction just down the street from where she and her husband live. We decided to check it out. My friend was scoping out the real estate market in her neighbourhood while I was interested in the more of the auction aspect.
First off, you could tell straight away who worked for the auction company. They were ..read more