Four Parts of your Legal Profile to Prioritize [Infographic]
Martindale-Avvo | Legal Marketing Tips Blog
by Colleen Williams
3d ago
Your profile on our directories is key to attracting new clients. In a 2023 survey of roughly 1,850 visitors to our legal sites, people weighed in on which information factors into their decision to hire. Whether you’ve recently claimed your profile or would simply like to improve it, this guide is designed to help you make sure you’re surfacing the right information to potential clients. Without further ado, the following are the four that mattered most. The post Four Parts of your Legal Profile to Prioritize [Infographic] appeared first on Martindale-Avvo ..read more
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How Attorneys Can Hire a Mediator
Martindale-Avvo | Legal Marketing Tips Blog
by Catherine Lovering
4d ago
As a lawyer, you’ve probably received some training in a diverse range of options for conflict resolution. Going to court is one option, but alternative dispute resolution (ADR) is promoted as a cheaper and less stressful alternative. Your clients might have heard of mediation but don’t know whether it’s appropriate in their case, or even how to get started. It’s good for attorneys to recognize when mediation might be the path forward. If it is, having the resources to find the right mediator can help your client secure a satisfactory result. Here’s a primer on signs that you might want to rec ..read more
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Is AI content legal on law firm websites?
Martindale-Avvo | Legal Marketing Tips Blog
by Catherine Lovering
1w ago
In the past, legal work has meant spending hours combing through documents. New technology has made this type of detailed document review much easier and more efficient. This technology is a form of artificial intelligence (AI). But what about using AI in your legal marketing? AI services like ChatGPT or Google Gemini can quickly produce content for your law firm’s website, but that content may not always be accurate. So, is it worth the risk to use AI content to market your legal services? Let’s take a closer look at that question by reviewing the nature of AI-generated content and the obliga ..read more
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Why should I have reviews on multiple sites?
Martindale-Avvo | Legal Marketing Tips Blog
by Catherine Lovering
1w ago
Small law firms know the importance of reputation in generating business. Word of mouth and personal referrals are key components of building a practice. So also are client reviews. These are evidence to potential clients that you’ve successfully helped others in similar circumstances, and might be able to do the same for them. With an almost endless list of business review sites on the internet, you might wonder why you should strive to have reviews on as many as possible. The answer comes down to capturing as much attention and referral traffic as you can.  Why are customer reviews impo ..read more
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Should I Move from Big Law to a Small Firm?
Martindale-Avvo | Legal Marketing Tips Blog
by Catherine Lovering
3w ago
Lawyers have to weigh many considerations during their hopefully-long careers. One of the most salient is the choice between working for a big law firm and a small one. Those who are already clocking in days at a big firm might wonder whether it’s the right time to scale down or move to a small practice.  Think about money, work-life balance, the nature of your legal practice, among other changes that might occur if you make the switch.  Pros of moving from big law to a small firm If you’re thinking about leaving your big law firm role to start a new practice with a small firm, you m ..read more
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Should I Move from a Small Firm to Big Law?
Martindale-Avvo | Legal Marketing Tips Blog
by Catherine Lovering
3w ago
There’s a lot of talk about big law associates making the break for small firms, but there are also plenty of lawyers who move in the opposite direction. Going from a small firm to a large practice comes with a number of personal and professional adjustments. Depending on your goals for your work-life balance and your interest in legal work, this might be the right move for you.  There’s typically more money and room for advancement in a large firm, but at a small practice comes the opportunity for a life outside of law and a greater breadth of work. Here’s our assessment of the pros and ..read more
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New AV Preeminent Peer Rated Attorneys | June 2024
Martindale-Avvo | Legal Marketing Tips Blog
by Martindale Admin
3w ago
Martindale-Hubbell, part of the Martindale-Avvo family, is proud to announce that the following attorneys have achieved a Martindale-Hubbell AV Preeminent Peer Review Rating, awarded to only those lawyers who have the highest ethical standards, legal knowledge, and professional ability. This rating signifies a large number of the lawyer’s peers have assessed their professional ability in a specific area of practice via a secure online survey. Congratulations to the following for garnering the highest honor, the AV Preeminent (alphabetical by last name of attorney): A H. Kent Aguillard, Senior ..read more
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Ask Attorney Jennifer B.: What are the best practices for attorneys to take a vacation?
Martindale-Avvo | Legal Marketing Tips Blog
by Jennifer Brandt
1M ago
Summer has arrived, and before we blink it will be over. Summer is the time when kids are off from school, the weather is nice, and it is an ideal time for everyone to travel. It’s almost as if it moves quicker than any other season, so it is incumbent upon us to savor every moment.  As a family lawyer, summer can also be a busy time. After we get past negotiating summer schedules and dealing with payment of sleepaway camp, we’re onto negotiating school choice for the fall, all along with the usual events of a legal practice. So given the responsibilities and demands of an active law prac ..read more
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How Consumers Hire a Mediator
Martindale-Avvo | Legal Marketing Tips Blog
by Catherine Lovering
1M ago
Some of the most personal disputes you might encounter, like divorce or separation, can be stressful when they go through the court system. Many people find working with a mediator can make the process easier and more amenable to everyone involved. So, how do consumers go about finding a mediator? Below, we offer an overview of what happens in these sessions and what questions someone might ask upon searching for a mediator. What’s a mediator? A mediator is a neutral third party  who helps two sides negotiate an agreement. The mediator doesn’t advocate for either side. Instead, they ..read more
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Celebrating Juneteenth and Pride Month: Embracing Diversity and Inclusion
Martindale-Avvo | Legal Marketing Tips Blog
by Colleen Williams
1M ago
Every June, the Martindale-Avvo team takes a moment to celebrate two significant events that hold great importance for civil and human rights attorneys and their clients: Juneteenth and Pride Month. Juneteenth Juneteenth, also known as Freedom Day, falls on June 19th and commemorates the emancipation of enslaved African Americans in the United States. It is a day to reflect upon our nation’s history and progress towards racial equality, while recognizing the ongoing work that still needs to be done to combat systemic racism. Pride Month Pride Month is an annual celebration of the LGBTQ+ com ..read more
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