I Quit Caffeine for 30 Days – Here’s How it Changed My Life
Impossible
by Joel Runyon
1w ago
I recently finished up 30 days with no caffeine. I’ve had a bunch of friends say that it’s one of their biggest levers that they’ve changed in their life from a focus, energy and sleep perspective. I doubted this quite a bit, but these were real life anecdotes from friends I respected and cared so...  continue reading >  ..read more
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Encouragement From Your Past Self
Impossible
by Joel Runyon
2M ago
I got an email the other day from Pencils of Promise out of the blue. It was a general quarterly email or so, but at the end – Carly lets know about the schools update: Furthermore, I wanted to share some thrilling news regarding the enrollment of students at the school projects that you have...  continue reading >  ..read more
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The Off Ramp
Impossible
by Joel Runyon
3M ago
How do you build the habit of finishing? Everyone asks this whenever the topic of ultramarathons come up? Do you ever want to quit? Yes, all the time. It’s just not an option. Most people set “intentions” – intentions and don’t do sh*t. Don’t set your intentions. Set your will against the world – and...  continue reading >  ..read more
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Yes And – The Impossible Take
Impossible
by Joel Runyon
8M ago
The “yes and” technique is a favorite technique people use in improv. The idea is that you never stop the momentum. No matter what anyone says – you just say “yes and” and then keep the train going – accepting the premise the other person put forward – no matter how ridiculous it is The...  continue reading >  ..read more
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Optimized for What?
Impossible
by Joel Runyon
8M ago
In defense of suboptimal execution. There’s a lot of talk in the biohacking space about optimizing. People like Bryan Johnson have come out with the blueprint – spending $2 million to optimize his entire body worshipping at the altar of data. His stated goal: “don’t die.” This isn’t new – Dave Asprey did the first...  continue reading >  ..read more
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Bombing Kill Tony At The Mothership
Impossible
by Joel Runyon
1y ago
Anddddd we’re back with another installment of Joel knocking things off his impossible list. Usually this involves me doing something cool and having a great montage video to show you guys and looking cool (these are pretty fun to do). Sometimes, it involves me falling flat on my face (these aren’t as much fun). Well,...  continue reading >  ..read more
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Building Calluses
Impossible
by Joel Runyon
1y ago
When you start working out with a barbell, your hands get raw. You tear skin, get cuts, but eventually calluses begin to form. When they do, the everyday movement doesn’t bother you so much and over time, you might even forget they’re there. But calluses only develop in places you consistently test. Calluses on your...  continue reading >  ..read more
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Building Callouses
Impossible
by Joel Runyon
1y ago
When you start working out with a barbell, your hands get raw. You tear skin, get cuts, but eventually callouses begin to form. When they do, the everyday movement doesn’t bother you so much and over time, you might even forget they’re there. But callouses only develop in places you consistently test. Callouses on your...  continue reading >  ..read more
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New IMPOSSIBLE Gear is Here (End of Winter Drop)
Impossible
by Joel Runyon
1y ago
New Impossible Gear is here. Our product schedule is ramping up as we start scaling up this year. I’ll have more and more announcements about what’s dropping in our apparel lineup and in our custom formulas (new announcements coming soon). It’s been fun seeing our gear pop up in different corners of the internet. A...  continue reading >  ..read more
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If you’re lacking vision, try asking this question…
Impossible
by Joel Runyon
1y ago
If you’re lacking vision, try asking this question… I was talking with a friend about a pretty big business decision several months back. There were several directions they could go and while we were talking, I asked a question in the flow of the conversation: What’s the right way to do this? The answer was...  continue reading >  ..read more
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