SERPed.net Spring 2023 Update ? New Features, Improvements…
Serped Blog
by Julien Duc
9M ago
Today we are excited to announce a series of new features and improvements to our SEO tools suite. Our developers have been hard at work and we can't wait for you to see what's in store. We'll dive into the details of what's new and how it will benefit you. Before we begin, here is our Winter 2022/2023 update in case you missed it. What Ranks Where Search Again Option You can now re-run a search by simply clicking on the “Search Again” option located in the three-dot menu on the history page, as shown below: This way, you can easily re-run a search, without having to select search parameter ..read more
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How To Measure SEO ROI ?
Serped Blog
by Vanessa Marcos
9M ago
Are you wondering how to measure SEO ROI? If you do SEO, you need to know how profitable your campaigns are. Are your SEO campaigns driving traffic to your website? Is that traffic resulting in sales? All these questions need to be answered as part of analyzing your SEO efforts and results. And that’s where SEO ROI comes in. Defining ROI ROI is a concept that refers to return on investment, i.e. what is your actual profit in contrast to the value you have spent. ROI is not the value of all sales; it measures what you actually got from this campaign, removing from the sales total the amount th ..read more
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Top 7 SEO Myths & Misconceptions ?
Serped Blog
by Vanessa Marcos
10M ago
There are many SEO myths and misconceptions that most of us take at face value. After all, SEO is such a complex subject that sometimes it gets difficult to know what is true or not. Concepts like E-E-A-T, the skyscraper technique, entity SEO and other complex tactics confound professionals, to the point that you don’t know which techniques you should use or who to believe. Truth is, even some of the top SEO experts are not sure of everything. Google has kept many algorithm updates under wraps, misleading SEOs and making one unsure of what to do to rank. In this article, you will learn about ..read more
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New Feature: SEO ROI Calculator ? Easily Calculate Return on Investment
Serped Blog
by Julien Duc
11M ago
As you may know, SERPed.net allows you to create your own keyword lists, regardless of the tools that you used to help you find them. Well, we recently added a new feature, called “SEO ROI Calculator”, to our “Keyword Lists” tool. As you would have guessed, this feature helps you calculate return on investment, whether it's for yourself or a potential client. Imagine you want to suggest a keyword list to one of your potential clients. A keyword list that they should target and you can help them rank for… To help you convince them to hire you, you might also want to tell them how much they cou ..read more
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SERPed.net Winter 2022/2023 Update ❄️ New Features, Improvements…
Serped Blog
by Julien Duc
1y ago
We are thrilled to announce a series of new features and improvements to our SEO tools suite. Our team has been hard at work and we can't wait for you to see what's in store. In this blog post, we'll dive into the details of what's new and how it will benefit you. Before we begin, here is our Fall 2022 update in case you missed it. Backlinks Manager Metrics Tracking Backlinks Manager now tracks the metrics, backlinks and social signals of your backlinks, in addition to monitoring them. The backlinks you add to Backlinks Manager are supposed to be your most important backlinks… so we figured ..read more
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What is YouTube SEO? – A Quick Guide
Serped Blog
by Vanessa Marcos
1y ago
Did you know that video search results are fifty times more likely to rank organically in Google when compared to text-based results? In Google search results, you’ll find videos mostly from YouTube. So, your videos need to be there. But what is YouTube SEO and how does it work? In this article, we’ll discuss this topic and give you a few tips on how to rank YouTube videos on Google. What Is YouTube SEO? When you use the search bar on YouTube, you get results for the keyword you entered. So basically, YouTube is a video search engine. And this means that in order to get views, you need to op ..read more
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Useful Google Search Operators In 2023
Serped Blog
by Vanessa Marcos
1y ago
Even if you’re not an SEO expert, you probably have heard of Google’s search operators. These operators allow you to expand on and filter your search terms, by selecting specific results and keyword combinations. In our opinion, these operators can be useful not just for SEOs, but for every person who uses Google to find information. In this article we’ll go through the main search operators that you can use in Google. Read on to find out. Google Search Operators Quotes The quotation marks (“”) operator will only present the results that are an exact match for the search term. This will refin ..read more
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What is Anchor Text in SEO? ⚓
Serped Blog
by Vanessa Marcos
1y ago
SEO has a lot of “secrets”. There are no exact hacks into achieving success on Google results, but relatively minor details can make a big difference when optimizing your website or a client’s. One of these secrets is what is anchor text. But what is anchor text in SEO? It can affect your internal and external link structure, which is a metric to consider for a high SERP (search engine results page) ranking. In this article, we’ll go through a few essential aspects of anchor text optimisation and how they can apply to your website. What Is On-Page Anchor Text? First, let’s start with links. L ..read more
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Content Strategy For Pain Point SEO
Serped Blog
by Vanessa Marcos
1y ago
If you check your analytics frequently, you’ll most likely have noticed that most of your traffic comes from a few blog posts. However, the posts with the highest traffic are not always the ones that bring in the most conversions. This seems counterintuitive, but we’ll explain why. Many of the keywords that bring in the most traffic are on the top of the funnel, i.e. don’t have a purchase intent. These are short, generic keywords like “piano”. If you want a search term from someone who is interested in buying, it would be something like “buy electronic piano roland”. This second search term i ..read more
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SERPed.net Summer 2022 Update ? New Features, Improvements…
Serped Blog
by Julien Duc
1y ago
Summer is almost over in the Northern Hemisphere and it is thus time for us to give you a quick recap of all the new features and improvements released over the past few months. Before we begin, here is our Spring 2022 update in case you missed it… Now, let's talk about our Summer update… Site Manager New Walkthrough Videos Not sure how to add a site to Site Manager? We have added new walkthrough videos that explain each step in detail. To watch them, open Site Manager, click on the + button located at the top right of your screen and then click on “Launch Walkthrough Tutorial”. This will s ..read more
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