Ian T. Clark brings over 35 years of pharmaceutical and healthcare expertise to GoodRx. GoodRx, the leading prescription savings platform in the ..read more

Former Publicis Chief Digital Officer joins Klick to take its growing Media team into the future Klick Health today announced that healthcare media veteran Ray Rosti has been named President, Klick Media. The agency’s Chief Operating Officer Greg Rice said that Rosti’s proven innovative approach and deep understanding of digital strategies made him the perfect candidate for the new role as Klick continues to expand and enhance its media capabilities. “We are thrilled to welcome Ray as President of Klick Media,” Rice said. “His extensive experience and leadership in digital and healthcare marke ..read more

Judges from across television, film, and life sciences join the judging panel for healthcare focused film festival taking place at Digital Pharma East 2024. Digital Health Networks, a global leader in healthcare-focused original content production and OTT streaming, announces the list of judges for the 2nd Annual CINEHEALTH International Film and Video Festival where “The CINEHEALTH Awards” will be presented in the following categories: Feature Films, TV Episodic Series Short-form Videos, Social Media Reels and Lifetime Achievement. The festival is an international film festival focusing exclu ..read more

When a person is facing their own unique challenges and experiences that come with living with a rare disease, it is more important than ever that they find support from others who understand their disease and what they are going through to seek treatment. Patient support programs (PSPs) are meant to do just that. However, there is always room for improvement to empower those dealing with a rare disease to manage their own health and find the answers they need from others in their community. PM360 reached out to ten specialists who shared their own ideas on how PSPs can make difference in the ..read more

When singer-songwriter Randy Travis survived a near-fatal stroke in 2013, he was left with numerous physical challenges, the cruelest of which was limited singing and speaking ability. Yet earlier this year, his voice could be heard in the new song “Where That Came From.” How? A form of artificial intelligence (AI) specialized in voice cloning used Travis’ voice, as recorded over a decades-long career, to fill in the vocals of the song. This inspiring example shows how AI can help individuals with health conditions make up for deficits they experience. But the role of AI in healthcare will go ..read more

In the rapidly evolving global healthcare landscape, the relationship between patients and healthcare professionals (HCPs) remains crucial for effective treatment and care delivery. However, maintaining meaningful interactions between patients and physicians has become increasingly challenging amid the complexities of clinical data management and modern medical practice demands, impacting patient satisfaction, trust, and healthcare outcomes. According to a recent industry survey, over 70% of patients feel that the healthcare system falls short of meeting their needs in some capacity, and 64% e ..read more

Pushing yourself out of your comfort zone and into the sunshine is a perfect way to spend summer vacation for thrill seekers. Summer vacations look different for many of us. Theme parks, resorts, wellness retreats, and lying on a beach all have their benefits. But rising quickly through the ranks of travel trends is adventure travel. Adventure travel encompasses a wide variety of activities, from scuba and surf to cultural immersion and wildlife viewing, but its tenets are consistent: get out of your comfort zone and explore! Adventure travel is becoming popular, especially among millennials a ..read more

With summer’s arrival and potential stay-cations on the horizon, you may be looking for ways to make time at home as easy as possible. Making your home work for you with an investment in smart gadgets could make all the difference in enjoying your downtime to the fullest. If your home could use a modern revamp, check out some of the leading tech for a smarter home. HONEYWELL HOMET9: Smart Thermostat Need to save energy, money, and turn down the heat this summer? The Honeywell Home T9 ($209.99) is a smart thermostat that uses room sensors to help you adjust the temperature just the way you lik ..read more

How the platform is embracing influencer marketing and what healthcare can do about it. LinkedIn is expanding Thought Leader Ads to allow companies to sponsor content from any eligible member—a significant development from the initial roll out, where sponsorship was limited to only company employees. What Are Thought Leader Ads? Introduced last June, Thought Leader Ads were positioned as an opportunity “to build brand equity by sponsoring your thought leaders’ posts.” This meant that a company employee could publish a post from a personal page organically, which could then, with their consent ..read more

Over the past 20 years FUEL has transformed into a highly anticipated, multi-day event with immeasurable value for the EVERSANA INTOUCH team and clients alike. EVERSANA INTOUCH has always had a focus on innovation and new ways of thinking, dating back to the agency’s founding, when Faruk Capan some 25 years ago envisioned a better marketing agency to service the pharmaceutical industry. Today, it’s a global agency network of 1,600+ experts serving clients around the world. Every summer for nearly two decades EVERSANA INTOUCH experts support their clients through an annual brand planning proces ..read more