Medical Marketing & Media
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MM&M, first published in 1966 as Medical Marketing & Media, publishes timely, balanced, original editorial content for an executive audience of leaders and thinkers in pharmaceutical and healthcare marketing.
Medical Marketing & Media
3h ago
The campaign’s approach was borne out of the fact that the target audience of 18- to 35-year-olds tunes out a lot of messaging around drug-related topics ..read more
Medical Marketing & Media
3h ago
Nothing in Idaho law says an elected county coroner must follow any national standards for death investigations. So, many of them don’t ..read more
Medical Marketing & Media
3h ago
Data from VoteCast found that about 3 in 10 voters in Arizona, Missouri, and Nevada who supported the abortion rights measures also voted for Trump ..read more
Medical Marketing & Media
3h ago
The firm’s Cultured research also found 75% of consumers still want companies to connect with culture, despite missteps in recent years ..read more
Medical Marketing & Media
3d ago
From drug pricing to reforming the drug regulatory process, Trump’s re-election has plenty of implications for the pharma industry ..read more
Medical Marketing & Media
3d ago
A new federal watchdog audit is ratcheting up pressure on government officials to crack down on billions of dollars in overcharges linked to Medicare Advantage home visits ..read more
Medical Marketing & Media
3d ago
Bosses could get extra €7.5 million in cash bonuses for working on separation from Vivendi, prospectus reveals ..read more
Medical Marketing & Media
3d ago
Brands should only do purpose campaigns if it's logical, Edelman advises ..read more
Medical Marketing & Media
3d ago
The San Francisco-based drugmaker recently launched a campaign to educate healthcare professionals about hypertrophic cardiomyopathy (HCM ..read more
Medical Marketing & Media
3d ago
California this year took the final step in opening Medi-Cal, its Medicaid program, to every eligible resident regardless of immigration status ..read more