Why Citations Are Important to Your Local Business Listings
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
Citations are defined as “mentions” of your business name and address on other webpages, even if there is no link to your website. An example of a citation might be an online yellow pages directory where your business is listed, but not linked to. It can also be a local chamber of commerce or a local business association where your business information can be found, even if they are not linking at all to your website. You may also see the term “web references” used on another websites synonym for “citations”. Citations are a key component of the ranking algorithms of the major search engines ..read more
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Important Attributes for Local Business Listing
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
Your Business Title Links and Citations Categories Reviews and Ratings Photos / Videos Other Attributes Your Business Title Your business title is one of the most important factors for ranking well in the Local SEO search engines. Having a title that remains consistent across all data sources is very, very important, because it helps the search engines establish trust in the existence and location of a particular business. If your business calls itself “Joe’s Pizza” in one directory and “Joe’s Chicago-Style Pizza” in another directory, there is a chance that Google and the other search engi ..read more
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Link Building – Why You Need It
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
We at LocalSEOLaunch.com can help your business with Santa Barbara SEO and Local SEO link building. Link Building is an important part of the hyperlocal search. If you choose to implement only SEO keyword searches into your content and publish your website to the internet, you can be sure most people won’t find your site. Link building is a necessary part of promoting your website and is needed in order to rank your site effectively. Link building can be simple and easy if you use the right resources. If you have the money, you can pay for pay-per-click advertising with ban ..read more
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Social Media: The Driving Force of Local Search
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
If you own one of the few people in the world who hasn’t heard of social media campaigns or the supreme king of social networking websites known as Facebook, then you probably should crawl back into your Delorian and put on a nice 8-track of falsetto voices. While there are still a few people who don’t have Facebook accounts (Facebook boasts 400 million active users), nothing can drive hyperlocal searches like a fan page on the social network’s site. Creating a fan page on Facebook is relatively simple and it’s easy to copy and paste a web address onto the page for visitors to click on. People ..read more
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Mobile Marketing
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
Mobile marketing isn’t something that people take into consideration much when getting involved with the hyperlocal search, but it should be recognized because it’s probably the one median where SEO is utilized the most. Whether it’s text messages, SMS messages, applications, or more, designing a mobile marketing campaign is the best way to attract those in a hyperlocal market. Almost all cell phones today have some kind of internet connectivity with them. Keep in mind that most people do not carry laptops around with them at all times, but instead use their cell phones or smartphone ..read more
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How Local SEO can increase your business
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
Local SEO is a great form of local search marketing online. It allows business owners to reach their local customers. Local SEO uses Google and business directories and yellow pages. Millions of users daily check these directories to find out the local businesses in their area. Local SEO is not like dropping the leaflets in people’s letterbox or putting ads in the local newspaper which may or may not seen by someone interested in your product or service. Local SEO makes you reach to your customers whenever they need it and ready to make a purchase. Here are some major factors that prove local ..read more
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5 Tips for Local Business Websites to Turn Clicks into Calls
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
As AdWords managers, our goal is to bring qualified leads or sales to our customers. These can come in the form of online contact form submissions, sales, and phone calls. So, what do we do when we are bringing in clicks but no phone calls? Well, we go beyond our job as mere AdWords managers and we delve into the world of website optimization. Pinnacle Platform provides website optimization, website audits, hosting, website support and web design. We now need to analyze everything from website structure and design to content layout and user experience. Below, some tips to ensure your AdWords d ..read more
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Claim and Enhance Your Business
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
The foundation of local business growth involves continuously presenting yourself in a way that makes it easy for your potential customers to discover who you are, where you are located, and what you can offer them. Once they’ve found you the first time through either a search portal, online directory or review site, that’s only the beginning. In order to build trust and brand yourself in the community, you want to be there…everywhere they search, every time. Brand Visibility Brand visibility leads to brand awareness, and brand awareness leads to customers. Although many SEO management compani ..read more
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Citations for Santa Barbara Local Search Explained
Local SEO Launch | Local SEO Blog
by carlos@phiwebstudio.com
3y ago
Citations, those all-important mentions of your business name and address on the web, are not all created equal. Instead of just racing to claim every listing and place your business NAP (name, address, and phone number) will be accepted, let’s take a minute to understand what’s happening with citations. Why Do We Need Citations? First, why do we need citations? References to your business on the web are a major ranking factor with Google and other search portals. Your citations provide credibility and prove you are a legitimate business. Remember, the main goal of the search portals is to pro ..read more
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