
The Changemaker's Nonprofit Marketing Blog
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Prosper Strategies is a digital marketing and PR agency for changemakers. A marketing blog with advice and insights for nonprofit marketers, leaders, fundraisers and communicators. Learn how to advance your mission with marketing.
The Changemaker's Nonprofit Marketing Blog
1w ago
You know by now that stakeholder engagement is core to our work at Prosper Strategies, and that prioritizing engaging beneficiaries is particularly central to our Shared Power StrategyTM philosophy. However, we recognize that engaging beneficiaries and stakeholders can be challenging for many organizations because it takes more time, effort and resources, not to mention, some […]
The post The Top 5 Challenges Nonprofits Have With Engaging Beneficiaries and How to Overcome Them appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
3w ago
While there are many organizations that are leveraging the power of strength-based communication, including Girl Scouts, charity: water and The Arc, some organizations are still hesitant about making the shift. Concerns include that strength-based messaging will negatively impact fundraising, that it’s performative (which of course it can be), it’s time consuming to evolve to this […]
The post Common Reasons Nonprofits Resist Strength-based Messaging appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
1M ago
Have you ever wondered the difference between nonprofit KPIs and OKRs and whether or not you need both? Learn more about nonprofit metrics and which systems you need at your organization.
The post Nonprofit KPIs, Goals, and OKRs: Centering on the Metrics that Matter appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
2M ago
At Prosper Strategies, there’s nothing we love more than supporting organizations in creating bold, new nonprofit strategies. But, that’s not to say the process isn’t rife with challenges. Following, we’ve outlined some common challenges, which you may have seen us talk about before, and we also provide ideas for how to overcome them. These are […]
The post Five Challenges with Developing Nonprofit Strategies, and How to Overcome Them at Your Organization appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
2M ago
Nearly every nonprofit has a mission and vision statement, but there is a third statement becoming more and more common among social sector organizations. Some call it a “purpose statement” or a “why statement.” We call it a reason for being. We’ve found this statement to be an incredibly powerful asset that brings an additional […]
The post Nonprofit Purpose Statements: What Are They and Do You Need One? appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
3M ago
As you reflect back on the year that was, take a look at our top 10 most popular posts from 2022. They might spark some ideas about where you can focus and improve as you (hopefully) move into a more proactive and less chaotic new year.
The post Our 7 Most Popular Posts in 2022 appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
3M ago
Learn how your brand can become a powerful tool, not only for raising funds but also advancing your mission.
The post Nonprofit Branding: How to do it Right appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
4M ago
They say it is lonely at the top, and there’s perhaps no one who understands this more clearly than a nonprofit leader. You’re managing a team that leans on you for leadership across things like strategy, culture, diversity, equity and inclusion, and mission advancement. You’re managing a board that may not always be as connected […]
The post The Nonprofit Coach: What Coaches Do and Other Frequently Asked Questions appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
4M ago
Learn what strength-based messaging (AKA: asset-based communication) is really about and then put it into action for your nonprofit
The post What is Strength-Based Communication? And What Is it NOT? appeared first on Prosper Strategies ..read more
The Changemaker's Nonprofit Marketing Blog
5M ago
Learn the value of incorporating stakeholder feedback throughout the strategy development process and how to do it at your nonprofit.
The post Building Stakeholder Feedback Into Nonprofit Strategy appeared first on Prosper Strategies ..read more