When it comes to do less with more in customer service, the answer is AI. This article will set you up to success with the right knowledge of conversational and generative AI in the system. For a sales professional, its always hectic. The budget is in flux and customers expecting more. To cope up with ..read more

Making connections and feeling part of a community is vital – not only for the wellbeing of people, but also to boost brand health and longevity. Brands that contribute to stronger community ties and help to build links between groups locally, nationally, and internationally are benefitting from customers who feel included and have their voice ..read more

Travel loyalty programs are facing a unique moment. Consumer demand for travel remains strong, but rising costs are pushing budget-conscious travelers to seek maximum value. At iSeatz, we recently released a report exploring this dynamic and how programs can adapt to offer consumers the value they’re demanding while meeting their retention and customer engagement goals ..read more

Today’s consumers have high expectations of the customer experience, and whether or not a company meets those expectations can make or break customer retention and loyalty. According to a survey from Salesforce, at least 80% of customers state that a brand’s experience is equally as important as products and services. Forrester reported that 88% of ..read more

Cutting out the “middleman” by moving to a direct-to-consumer (DTC) model can be an attractive way to increase your company’s revenue. However, it puts a much greater responsibility on your brand to provide top-notch customer service. And customer service isn’t something you can afford to take lightly. If you’ve historically only worked through distribution middlemen ..read more

Advertising can take many forms, from media space, posters, film, video and social media. Its purpose is to inform about products and services, and introducing a brand and image to potential customers. Thus giving the business provider, an advantage of familiarity with the potential customer. Advertising is usually the first communication that an organisation has ..read more

In today’s fast-paced world, where digital transformation is the norm, no-code AI automation emerges as a revolutionary force reshaping various industries. From finance to healthcare, manufacturing to retail, the applications of no-code AI automation are boundless. This article delves into the use cases of no-code AI automation across diverse sectors, highlighting its transformative potential and ..read more

In the vast digital arena, websites require attention, competing for eyeballs and clicks in search engine results pages (SERPs). One crucial element that can significantly impact your website’s ranking and user experience is the H1 tag. But what exactly is an H1 tag, and why is it so important for on-page SEO optimization? Why do ..read more

In today’s fiercely competitive market, customer satisfaction is the heartbeat of successful businesses. With consumers demanding ever-higher standards of service, companies are constantly seeking ways to elevate their customer experience. Among the myriad of solutions available, one stands out for its potential to drive significant improvements: the adoption of customer service automation. Unveiling the Customer ..read more

Source:  Edelman and LinkedIn (This month’s Research Round-Up discusses the sixth edition of the B2B thought leadership impact study by Edelman and LinkedIn. This research has consistently provided valuable insights about the impact of thought leadership content on the perceptions and behaviors of business decision-makers.) Edelman and LinkedIn recently published the findings of their 2024 ..read more