How Sapsan Sklep Increased Revenue by 16% Through Product Page Optimization Though optimizing your product pages at scale might seem daunting, it's a challenge that can be overcome. Learn how Sapsan-Sklep tackled this hurdle and increased their revenue by 16%. Website: sapsan-sklep.pl Industry: Cybersec & military Meet Sapsan Sklep Sapsan Sklep is a Polish ecommerce store that specializes in providing high-quality equipment for penetration and security tests.  They offer a wide range of products such as network cards, USB devices, and security keys.  Additionally, as a ..read more

Temu is a fast-growing Chinese ecommerce platform that has made significant waves since its launch in the United States in September 2022. They’re known for their aggressive marketing strategies and low prices.  Thanks to this, they’ve attracted a huge consumer base, including notable celebrities like Megan Fox, who admitted to being “a victim of Temu” on the Call Her Daddy podcast. But what does this mean for your Shopify store? Is Temu taking over the American market? Why did they become so popular? And most importantly, how can you compete with them?  Let’s dive in and find out ..read more

Looking to supercharge your Shopify store with the best form builder app in 2024? Forms are the unsung heroes of ecommerce. Whether you’re capturing leads, gathering feedback, or processing orders, the right form builder can make all the difference. In this article, we’ll explore nine Shopify form builders that stand out for their ease of use, customization options, integration capabilities, and more. Let’s get started! Shortcuts Why are custom forms important for Shopify stores? How to choose the best form builder app? Top 9 Shopify form builder apps Why are custom forms important for ..read more

Would you give up coffee or Netflix to get free shipping?  According to a recent survey, 25% of respondents would—if they could have free shipping on all their online orders!  If you’re a coffee and Bridgerton lover like us, this might seem absurd, but these statistics show that free shipping is one of the strongest incentives you can offer to your visitors. Shipping fees are a major concern for customers, so if you can eliminate them, you’ll be way ahead of the pack.  In this article, we’ll show you how to set up free shipping on Shopify and how to promote it.  Let’s go ..read more

Looking for cost-effective ways to expose your customers to more products, drive traffic to your online store, and turn casual buyers into loyal ones?  Product recommendation emails can help.  Read on to find out what product recommendation emails are and how they work, discover the different types, and learn how to leverage them to improve your bottom line! Shortcuts What is a product recommendation email? The benefits of sending recommendation emails 8 product recommendation email types and examples Best practices to craft great product recommendation email marketing campaigns ..read more

Nine out of ten consumers prefer to communicate with businesses via text messages. That statistic alone shows why you should consider integrating a text marketing program into your marketing strategy. SMS marketing is a highly convenient way to connect with your target audience, and it reaches 98% of smartphone users. In this article, we’ll show you the benefits of SMS marketing and give you nine tips to grow your SMS subscriber list. Let’s get down to it! Shortcuts What is SMS marketing? What are the benefits of SMS marketing? 9 strategies to grow your SMS subscriber list FAQ What is ..read more

As an ecommerce marketer, you need to create campaigns that stand out in the sea of online marketing noise. The internet is filled with campaigns, content, offers, and deals. So you need something to set your brand apart. That’s exactly where gamification marketing shines. By integrating gaming dynamics into your marketing strategy, you tap into a blend of motivation, competition, and achievement. In this guide, we’ll talk about the concept of gamification marketing and share some best practices for developing your own successful interactive marketing strategy. Let’s go! Shortcuts What i ..read more

We all love digital coupons—at least from a buyer’s perspective. For a retailer, it’s always a big dilemma because of the potential loss of profits. On the one hand, offering coupons is one of the best ways to attract new customers and encourage your visitors to buy immediately. But on the other hand, it can entice the wrong types of shoppers (e.g. bargain hunters) who are only looking for the best deals and won’t become loyal customers. That’s why it’s important to plan your coupon marketing strategy well. When you use discount coupons correctly, they can be effective. However, using them i ..read more

Looking to step up your lead generation game? Say no more! Lead capture popups are the secret sauce for turbocharging your lead-gathering efforts. They’re like little magnets, helping you capture leads faster than you can say “sales.” In this article, we’ll cover what lead capture popups are, why they’re important, all the best practices you need to know, and 11 examples to inspire your lead generation strategy. Let’s go! Shortcuts What is a lead capture popup? Why are lead capture forms important? 5 lead capture popup best practices 11 lead capture popup examples How to create a lead cap ..read more

Grabbing your customers’ attention isn’t easy. It all boils down to employing the right marketing tactics. And one strategy that stands out is FOMO marketing. FOMO marketing campaigns are about leveraging the fear of missing out to encourage customers to make immediate purchasing decisions. In this article, we’ll discuss what FOMO marketing is and explore its benefits and ethical considerations. We’ll also show you the best FOMO marketing examples to inspire your next campaign. Let’s jump in! Shortcuts What is FOMO marketing? What are the benefits of a FOMO marketing campaign? Is it ethic ..read more