APAC lags as Saatchi & Saatchi leads global new business charge
Campaign Asia
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20h ago
Asia Pacific's new business market remains subdued in 2024, with pitch volumes down by a third, according to R3 ..read more
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Amazon's ad business soars, reaching US$56 billion in 2024
Campaign Asia
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20h ago
Amazon's advertising business outpaced the company's overall growth in 2024, fuelled in part by the company's expansion into streaming advertising ..read more
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Top 10 telco and streaming brands in Southeast Asia
Campaign Asia
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20h ago
Local loyalty trumps global reach as Vietnamese telco Viettel takes the crown in Campaign Asia-Pacific's Southeast Asia telco and streaming brand rankings. Get the insights ..read more
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Meta doubles down on AI tools to boost ad performance
Campaign Asia
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20h ago
The platform’s new tools aim to offer guidance on AI optimisation, automation, and advertising best practices ..read more
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PR Awards Asia 2025 open for entries
Campaign Asia
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20h ago
Campaign Asia-Pacific launches the PR Awards Asia-Pacific 2025, with entries due by April 8. Submissions must cover work from January 2024 to April 2025 ..read more
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Knorr and Tinder swipe right for a home-cooked delight in global spot
Campaign Asia
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20h ago
Created by MullenLowe UK, the campaign is set to run across 10 markets including India, the Philippines, and Vietnam ..read more
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Should PR firms be using DeepSeek?
Campaign Asia
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1d ago
Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR ..read more
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DeepSeek: Accelerating the path towards AI inevitability
Campaign Asia
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2d ago
While DeepSeek's innovations won't directly impact marketers in the near-term, its ripple effects on AI development will greatly accelerate the permeation across the industry over time, writes Vincent Niou ..read more
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Japan Airlines campaign ropes in Liverpool football stars
Campaign Asia
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2d ago
Created by Jellyfish, the campaign is focused on key markets including Singapore and Thailand ..read more
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Filipinos spend more time than global average on social media
Campaign Asia
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2d ago
TOP OF THE CHARTS: Global social-media users have reached 5.24 billion, with Southeast Asia representing 10.2% of the total share, according to We Are Social's annual study ..read more
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