The evolving OTT landscape in APAC
Campaign Asia
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18h ago
With a surge in digital consumption, APAC is now very much at the forefront of the OTT revolution—driven by local content and technological advancements. UM's Sharon Soh unpacks the thriving OTT landscape in the region ..read more
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JCDecaux grows 'above expectations' in H1 2024
Campaign Asia
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18h ago
All geographies showed positive organic growth, including Asia-Pacific. The gradual recovery of activity in China, which remained well below pre-Covid levels, continued with a double-digit organic revenue growth rate ..read more
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Tech On Me: APAC tech leaders says it's business as usual after Google's cookie decision
Campaign Asia
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18h ago
This week, I speak to APAC tech leaders about Google deciding not to end cookies. Plus, Meta's new challenge against OpenAI, and Kakao's founder arrest among other tech headlines in the region ..read more
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Pfizer global CMO to depart
Campaign Asia
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18h ago
Rienow previously served as Pfizer’s UK managing director and country president ..read more
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Publicis Groupe to acquire creator marketing agency Influential
Campaign Asia
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18h ago
The acquisition marks Publicis Groupe’s most significant move into the creator marketing space to date ..read more
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Haymarket’s inaugural Global Impact Report reveals sustainability progress
Campaign Asia
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2d ago
Report makes public the publisher’s advancements since the launch of redefined ESG agenda in 2023 ..read more
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Olympics and Paralympics 2024 round-up: watch the ads
Campaign Asia
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2d ago
Campaign takes a look at the ads around the Olympic and Paralympic Games Paris 2024 ..read more
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Creative Minds: FCB's Alan Jones and Angelo An on turning pressure into creativity
Campaign Asia
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2d ago
The duo shares their journey from chipping concrete and retail jobs to creating award-winning campaigns, and thriving best in undisturbed harmony ..read more
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'Read this ad with your nose': The state of scent marketing
Campaign Asia
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2d ago
Scent is increasingly being used by brands as a way to experiment with multi-sensorial concepts. Campaign explores how marketers can use scent effectively without causing too much of a stink ..read more
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Alibaba's AI-powered tribute to female athletes shines at Olympics premiere
Campaign Asia
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2d ago
The eight-minute long film is poignant, tear-jerking, inspiring, and one of Ad Nut's favourite picks of the year yet ..read more
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