Orchestrating a flawless wedding celebration takes coordination, intuition, and experience. Wedding photographers know that creating a great wedding photography timeline can help the day go smoothly and ensure great coverage. However, the best laid plans can be turned upside down in an instant.  Every couple wants a unique wedding album that tells their story. Here are some tips for capturing all the images you need by creating a great wedding photography timeline! Just a Bad Dream  The Plan: 11:15 Arrival 11:30 Bridal suite for getting ready photos. 12:00 Groom’s room (same hotel) f ..read more

Have you ever worked a 14 hour day and thought, “ So that’s what it feels like to get hit by a truck?” If you are an event photographer then you know, you know. A career in photography can be very physical, which is why fitness for professional photographers is a must for a healthy body and mind. We want our professional photographers to stay safe and have long-lasting careers with healthy bodies on and off the photography field.  Why Fitness is Essential for Professional Photographers Many people outside of the industry don’t realize how physically taxing a job as a professional photogra ..read more

Look At Zook – June Edition Zookbinders Monthly Newsletter Adding Replica Albums – Connect with Us Don't Forget to Add Parent Albums If your collections don’t include them, it’s time to add parent albums! They are the perfect upgrade for any event album. Parents and grandparents can enjoy a copy of the main album and all you have to do is click a button! Spotlight On Replica Albums Exciting News Zookbinders is now a McKenna company! McKenna’s expansive and experienced team has made the transition from Deerfield, Illinois to Waterloo, Iowa virtually seamless. We’re excited to ..read more

Exciting Production & Management Updates at Zookbinders! Who doesn’t love new things, innovations, and improvements, especially when it comes to professional wedding albums? Well, we do! Zookbinders has just shared an exciting update and we want to be sure all our customers are in the loop. Drum roll please … Zookbinders is now a McKenna company! As thrilled as our team is about this announcement, we understand that there will be questions. Let’s take a look at what this new venture means for our customers with some exciting updates at Zookbinders! Zookbinders From matted albums to digital ..read more

Look At Zook – May Edition Zookbinders Monthly Newsletter YPricing Tips? – Connect with Us How Do Wedding Clients Like to Shop? Are there benefits to your bottom line when you package wedding photography services, prints, and albums together? Alternatively, do couples like to pick and choose rather than be limited by a photography collection? Which is better for your business? Collections or A La Carte? Production Reboot Album production will be temporarily paused from May 24th through May 31st to revamp and clean our production facility for the upcoming busy season.&nbs ..read more

Capturing those magic moments from behind the lens is what professional photographers do best. Making time stand still and preserving memories is the name of the game. However, when it comes to selling those images, other superpowers may be needed. There are several ways to structure the sales of what you offer. Two of the most common methods are a la carte pricing or collections for professional photographers to sell photography products. Which one is right for your photography studio? Let’s explore.   Overview A La Carte Pricing This method of selling goods and services allows the custo ..read more

Every year your portrait and wedding customers wrestle with the same thing most of us struggle with – what do we get that special lady in our life for Mother’s Day? That special lady may be a mom, grandma, wife, daughter, aunt, auntie, best friend – whichever one they are gifting this year – your customers need help. This blog will make you, their professional photographer, the hero when you show your customers mom’s favorite gift!  Where’s my Superhero cape? No offense to the gentlemen in the room, but when we look back at our childhood scrapbooks, photo albums, and folders filled with a ..read more

You want new clients. You want to be seen, to be found, to be searched for, and to connect with potential customers. You may be posting on social media and sending email campaigns, but the big player in driving traffic to you is your website and SEO.  SEO stands for Search Engine Optimization. Optimizing your searchability is like giving your website a superpower boost to make it more findable and popular on the internet. The goal is to show up higher in search engine results when people look for things related to what you offer. Mastering SEO can help you reach more people, grow your aud ..read more

Are Wedding Bookings Down?  – Connect with Us  Are You Familiar with the Proposal Gap Theory? Feeling like things are a little quiet? Explore some insight as to why there may be a dip in weddings this year, and how to manage this season. Read Blog   Unlock the Potential of Canvas Covers The canvas cover option is the sleeper on our list of covers because of its creative potential. Only available on the Lustre Book, this option may seem simple, but it’s extremely customizable. Canvas Cover   Show What You Sell! We’ve talked about updating your studio samples now show them ..read more

At Zookbinders, we know that one of the most impactful features of a professional wedding album is the cover. That is why we offer hundreds of unique options to create the perfect look to showcase any special event. We are going to shine a spotlight on the Canvas Cover as we talk about just how unique this ONE cover can be.  Zookbinders has four distinct album types; The Zook Book, the Lustre Book, the EZ Book, and the Bon a Vie album. The different albums have a variety of cover options. Photo wrap, canvas, leather spine, fabric, faux leather, full leather, cameo, and acrylic covers roun ..read more