Scratch-Offs and Interest Signals in Litmus Personalize along with Image Monitoring in Litmus Email Guardian empower marketers to captivate subscribers, drive revenue, and harness insights New Litmus features include: Scratch-Offs: Embrace gamification to increase engagement, leverage exclusivity to drive conversions and test the efficacy of new offers across email segments. Interest Signals: With new Interest Signals in Litmus Personalize, marketers can leverage the power of social proof by displaying live click data on images. Image Monitoring: With Image Monitoring in Litmus Emai ..read more

Valuedynamx gives Emirates Skywards members more redemption options across hundreds of global retail brands    In a commitment to elevating customer loyalty experiences through innovation, Valuedynamx, a Collinson Company and leading global provider of curated, data-driven purchase rewards, is powering Emirates Skywards, the award-winning loyalty program of Emirates and flydubai,  with the launch of a “pay with points /miles” redemption offering via the ‘Spend Online’ section with Skywards Miles Mall. This redemption offering provides a convenient way for Emi ..read more

Today’s episode is available both in audio as “Let’s Talk Loyalty” and on video on www.Loyalty TV.  Our guest today, Ulf Gunnar Switalski, is a loyalty expert in Germany.  Ulf is the author of two books on how to use the loyalty programs from a consumer perspective, content which he also shares on his blog - Upgrade Guru.de  Three years ago, Ulf founded “The Bonus Awards” focused on recognizing excellence in the loyalty industry in Germany, then he expanded these awards to recognize loyalty leaders in Belgium and Netherlands.  Listen to hear insights, learn ..read more

While talk of an imminent recession isn't at the fever pitch it was a year ago, that doesn't mean we're out of the woods yet. It's yet to be determined if we've actually achieved the fabled "soft landing" that the Fed has been aiming for, and businesses remain wary as they contemplate the future. This is because many businesses are already facing serious challenges—even in the absence of a full-blown recession. Inflation continues to wreak havoc on consumers, but it's also hitting businesses hard, especially small businesses which have a lot less leverage when it comes to buying power. In ..read more

8 Fast-Casual Tips Retailers Can Take Away from Cava’s Growth Strategy The Mediterranean chain Cava might give fast-casual restaurants a run for their money. Looking at its strategic recipe, retailers can take away some competitive lessons, too. Price and promotion might be the key proteins of retail operations, but make no mistake, there’s a lot to be learned from what’s inside a $13 pita wrap. The fast-casual chain Cava Group offers proof. The Washington, D.C.-based Mediterranean restaurant company exceeded performance expectations in 2023, its first year as a public company, and earned a fe ..read more

The Habit Burger Grill to Open Its Doors to the Public on April 24, and Hold Pre-Opening VIP Events on April 20, 22-23 IRVINE, CA - April 17, 2024 - The Habit Burger Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today the launch of their 11th restaurant in Florida with their Cutler Bay drive-thru opening. The restaurant and drive-thru are located at 19169 S. Dixie Highway, Cutler Bay, FL 33157, and their famous “Habit Hospitality” will be served up to the public ..read more

This Week's News People consider Monday to be the most daunting day of the week. As if it didn’t need more attention, everyone’s “favorite” day of the week was forever characterized as Manic Monday in a song written by Prince for the 80’s pop group, the Bangles, in 1986. We took a different approach to this Monday, as members of our staff shared stories of “Main Street Maladies” created by retailers that frustrate them as customers. Each story is an illustration of how brands have many gaps to fill in how they interact on a daily basis with customers. Enjoy the Monday artic ..read more

New Mando-Connect and YouGov Research Released Mando-Connect and YouGov have just launched the second edition of their “Understanding Loyalty in Europe” whitepaper at The Loyalty Summit CXM in Copenhagen. This new research aims to provide loyalty marketers across Europe with critical insight to optimise their approaches. It explores new data on the appeal and impact of loyalty programmes across 24 European markets, amplified with insight, stories and case studies from a community of 10 European loyalty experts. The Research Highlights The research explores 3 datapoints that aim to understand t ..read more

Total revenues up 17% and room nights pick up 20% v. Q1 2023 68% of revenue driven by international stays US and UK are top feeder markets generating 26% of international stays (US$89mn) GHA DISCOVERY enrolments jump 28% year-on-year DISCOVERY Dollar (D$) redemptions grow 109% Dubai, UAE, 15th April 2024: UAE-headquartered Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, has started its 20th anniversary year on a high note, reporting robust Q1 results across all key performance indicators. Exceeding expectations, total hotel revenues for ..read more

This week's episode of the "Wiser Loyalty" podcast series explores an advisory-led course from the Loyalty Academy curriculum, Key Success Factors in Loyalty Marketing (course #112). Our hosts today are ⁠⁠Bill Hanifin⁠ and Aaron Dauphinee from the Loyalty Academy faculty. In this episode, Bill and Aaron discuss a key component to creating successful customer loyalty from your rewards program – the speed at which members accumulate enough points to be able to redeem for rewards is the earn velocity.  It is a critical factor that brands want to forecast, monitor, and then ma ..read more