The Top 8 Coaching Industry Trends for 2024
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
3M ago
2023 may have been a rollercoaster (hello, surprise inflation!), but Get ready to redefine coaching in 2024 with impactful methods and a surge in client demand. This is your year to shine! Forget stale trends and cookie-cutter programs. We are in an era of transformative coaching strategies, high-level client experiences, and explosive client growth. But before you get busy transforming lives, let’s equip you with the hottest trends that’ll have your clients raving and your bank account overflowing. We’re about to dive into the juicy top 5 coaching trends that will have your calendar booked s ..read more
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4 Ways to Sell Your High-Ticket Coaching Offer
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
9M ago
There is a common challenge that all coaches, consultants, and service providers face daily. Unfortunately, it’s a challenge that many may see as a threat to the very existence of their business. If they cannot overcome this one thing, they tend to see themselves as failures and give up, throw in the towel, and exit stage left. What is this challenge? It’s selling their high-ticket offer. The inability to attract clients interested in this kind of offer or convert leads/prospects on sales calls leads many service providers to take drastic measures within their businesses that end up doing mor ..read more
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3 Reasons Why Coaches Need Sales Funnels
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
9M ago
Do you ever wonder why some coaches can sell out their coaching programs or keep a consistent client list? It’s not that they are a better coach than you are. Or, because they’ve been in business a lot longer than you have. It’s not because they have a team of 50 million marketers, virtual assistants, or social media managers posting 20 times a day. I believe that we can agree that filling your coaching business with qualified prospects and clients can be exhausting, overwhelming, and to some, a seemingly impossible feat. You might be successful in adding a few consultations to your calendar ..read more
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How to Prepare for Your 6-Figure Launch
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
9M ago
Out of my 13+ year career as a virtual assistant turned online business manager, turned funnel launch strategist/producer and consultant, I have yet to meet an entrepreneur or business owner who didn’t come to me and ask me how to create a successful high multi-figure launch. I can count on one hand how many coaches that I’ve worked with in the past who’ve said that they didn’t care if they met their launch goals or not. All of us want to experience the feeling of seeing PayPal or Stripe notifications alerting us that we have tons of new students enrolling in our new course or mastermind. We ..read more
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Launch Your Business Success With This Simple Process
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
9M ago
Heading into a new launch, venture, quarter or year can be laden with various emotions. Overwhelm. Excitement. Fear. Just the thought of all the small steps in between can lead you to other emotions such as confusion, defeat, and delirium. With all of these emotions flying all over the place, most business owners will just throw in the towel and quit with their launches. Or, they will continue suffering in their struggle by themselves. Suffering in silence. Why should you when you don’t have to? There’s a process that I started years ago with my business to try to alleviate those feelings and ..read more
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Identifying the Type Of Launch That’s Best For Your New Course
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
9M ago
As a coach, it is natural that you want to reach out and teach others how to enhance their lives. How to move from point A to point B in a gracefully and effectively. One of the most productive ways to do so is by launching your course. Launching a course serves many purposes. It enables you to help more clients at one time. It is very cost and time-effective. It helps you to leverage your content, coaching method and adds structure to within your business. Plus, it increases your source authority as a coach. Generally, when a coach is interested in releasing a course, they have two options i ..read more
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3 Ways Emails Can Strengthen Your Client Loyalty
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
9M ago
Whenever you started your journey as a coach, I’m sure you never envisioned creating a business with a huge revolving door directly in the middle of it. Did you? Unfortunately, many coaches do exactly that when they neglect to nurture the relationship of their current clients. Often, I’ve seen coaches get overly excited that they have landed a few clients. And, they definitely should. Winning your audience over and convincing them to invest in your guidance and experience is a huge feat. However, the work is not over once they have become your client. You must continue to cultivate the relatio ..read more
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2 Funnels Every Coaching Business Should Have
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
1y ago
Starting your coaching business is filled with a long list of todo’s. You have to identify your ideal audience and your ideal client (yes, they are two different profiles), define your unique methodology to your field of coaching, create your signature coaching program, and more! And every day, it seems like the list gets longer and longer. One major item on this ever-growing to-do list is for you to attract and convert clients. And you must do it consistently. You can’t just do it once and be set for life. How can it be done? How can you attract quality prospective clients and convert them i ..read more
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Recovering From Launch Burnout and Fatigue
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
1y ago
Being a business owner is exhausting. The demand for your time, focus, and energy is always there, pulling at you. And, as a coach or service provider, it may seem like your business calendar is consistently filled with launch dates.  Launches require a ton of work. From creating the offer, brainstorming your launch market activities, the launch itself, and then there’s facilitating your program. That’s months of long days and nights – hours of meetings and consultations. Forget it if you’re launching several times a year. You know it’s a necessary evil if you want to grow your business ..read more
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4 Ways to Sell Your High-Ticket Coaching Offer
Jay Black Marketing | Virtual Assistant Marketing
by Jay Black
1y ago
There is a common challenge that all coaches, consultants, and service providers face daily. Unfortunately, it’s a challenge that many may see as a threat to the very existence of their business. If they cannot overcome this one thing, they tend to see themselves as failures and give up, throw in the towel, and exit stage left. What is this challenge? It’s selling their high-ticket offer. The inability to attract clients interested in this kind of offer or convert leads/prospects on sales calls leads many service providers to take drastic measures within their businesses that end up doing mor ..read more
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