A Google Business Profile, also known as a Google My Business listing, offers several benefits to businesses. It's a free tool provided by Google that allows businesses to manage their online presence on Google's search engine and maps. Here are some of the key benefits: Increased Online Visibility: Having a Google Business Profile makes your business more visible in Google Search and Google Maps. When someone searches for a business similar to yours in their area, your listing may appear in the search results, increasing the chances of attracting potential customers. Attractive Business Info ..read more

Having a virtual assistant can be immensely useful for a small business owner, offering various advantages and support in managing day-to-day tasks and improving overall productivity. Here are some key benefits of having a virtual assistant for a small business: Time and Task Management: Virtual assistants can efficiently handle administrative tasks, scheduling appointments, organizing calendars, and managing emails. By delegating these responsibilities to a virtual assistant, the business owner can focus on more critical aspects of their business, such as strategy, client interactions, or co ..read more

These days being a business owner is tiring work, and with it not only comes the stress of being on call 24/7, but then having to try and deal with paperwork, Social Media, Marketing and so much more. I see it more often than not, that Tradies struggle with trying to keep up with everything. It’s a tough gig, and the burnout can truly takes it toll, with some Tradies having no other option than to cease trading. But a lot of Tradies are now beginning to see the benefit in enlisting the support of a Virtual Assistant (VA) in their business. Like most other businesses a VA can provide crucial s ..read more

One of the best ways in which a business can reach its target market is through the use of social media. That much is a given. Having a fan page for your business is a key step in reaching your prospect market. You should also be cautious on what you post if you want your readers to keep visiting your page. If the content isn’t relevant, then you will lose your target because they won’t gain anything helpful or informative from your page. To keep track of your page, your fan page is equipped with Facebook Insights, which essentially is an analytic tool which is available for free, will help y ..read more

One of the proven ways of marketing your business is through the various social media accounts such as Facebook. Having a Facebook business page for your firm is paramount if you want to increase your audience. The only problem is where you have created a page for your business but it hasn’t been verified. Even though it’s not a must for you to verify the account, it does come with several benefits. Benefits of Verifying Your Facebook Page 1. Increase Ranking The first thing you will see when you follow the steps involved in verifying a page is a note that it does increase ranking of your pag ..read more

Now there's always been the online argument that Wix is no good... if you want to be found, steer clear of Wix - most of these comments coming from your web designers who may have been in the industry far too long and don't like Wix for what it is - a basic web designing tool for the average small business owner who just wants to be found, meaning the average web designer doesn't get business from the small guys! Truth! Which leads me to the next point - 'You won't get found with a Wix website'. Now that my friends, is a total lot of hogwash! This very website, was built on Wix, has undergone ..read more

By now, you well and truly know what we do here at South West Sydney Virtual Assistant. But, we realise that you may not actually know what makes us tick; what we love; where we're from and how we got to where we are today. So I decided, well why not give everyone some insight into who we are, and why not start with myself. Here goes! I was born in 1980, at the time we lived in King Street, Mascot. We moved out to Campbelltown when I was 2 1/2 years old, and our house in Raby was the very first one to be built... back then, it was just us, the cows & rabbits and I loved it! We had a fabul ..read more

Most big businesses these days use social media to grow their business because this is where a large number of customers are found. Almost 2.5 billion users worldwide use the social platforms. In the U.S. more than 50 percent of small business owners depend on social channels as their main digital-marketing strategy because of its efficiency in connecting and finding new customers. These platforms are also cheap and easy to use, unlike some old marketing strategies. If you are a business owner and still afraid of what using social media, what are you waiting for? In short, being on Social Med ..read more

Running your own business can be a tough gig at times! We understand that, just as much as you, because we've been there ourselves. Week in and week out, we hear from business owners who are struggling and are feeling overwhelmed with mundane tasks that take them away from their core business. You, stressed equals a disaster waiting to happen. Or does it already feel like you are in the midst of a disaster? Truth be told, there are still quite a lot of business owners out there who still have no idea that they can have help and support in their business, and it doesn't have to be all that dif ..read more

For those of you who have been following us here at South West Sydney Virtual Assistant for a while now, you would be pretty used to us sharing valuable information with you as often as we can. So as the year draws to an end, we thought why not give you all a comprehensive list of some of the awesome tools we use here at SWSVA headquarters. Tools that you, as a business owner, can also use and implement into your own business. Some are simple tools, some are quite in-depth, but all will provide some benefit to helping you within your own business. Facebook Business Manager First off, we’re st ..read more