Hosted by James Spackman, this Masterclass delved into three exciting fiction campaigns/brands. Click on the image below to watch the video: (approx running time 1 hour 25 mins) A big thank you to James and our panel: Flora Willis (Profile) on The Mysterious Case of the Alperton Angels and building the Janice Hallett brand Sarah Jeffcoate (Simon & Schuster) on It Starts With Us and driving continued success for Colleen Hoover Sian Richefond (HarperFiction) on the unmissable activity for R.F. Kuang’s Babel         The post Fiction Masterclass – Feb 2023 appeared first o ..read more

Thanks to everyone who submitted campaigns for the final quarter of 2022 and congratulations to our winners! Click here for the presentation with judges comments Or a full list can be found below… Q4 – October to December 2022 MULTI-TITLE HIGHLY COMMENDED: The Year of Michael Connelly Marketers: Cait Davies, Lucy Cameron (Orion) WINNER: Penguin Michael Joseph Christmas Campaign Marketers: Charlea Harrison, Ellie Morley, Mubarak Elmubarak, Colin Brush (Penguin Michael Joseph) GUERRILLA HIGHLY COMMENDED: The Ballad of Never After Marketer: Callie Robertson (Hodder) WINN ..read more

Thanks to everyone who submitted campaigns for the third quarter of 2022 and congratulations to our winners! Click here for the presentation with judges comments Or a full list can be found below… Q3 – July to September 2022 MULTI-TITLE HIGHLY COMMENDED: Vintage Earth Marketers: Hannah Shorten, Natasha Collie, Carmella Lowkis (Vintage, PRH) WINNER: White Rabbit: Summer 2022 Marketer: Tom Noble (Orion) GUERRILLA HIGHLY COMMENDED: What Happens in Dubai Marketer: Yadira Da Trindade (Orion) WINNER: More Fiya Marketer: Caitriona Horne (Canongate) CHILDREN’S HIGHL ..read more

If you’ve missed any recent meetings, catch up with some key campaign learnings via the links below – each video is approx 10-15 mins. Thank you again to everyone who features! Liv Marsden (4th Estate) shares learnings from the Still Life PB campaign Ellie Bailey and Becky Lushey (Pan Macmillan) share learnings from The Atlas Six campaign Gaby Quattromini (Picador) shares learnings from the Luster PB campaign Georgia Henry from Rocket shares learnings from the first publisher BookTok house with HarperVoyager Hayley McMullan (S&S) shares campaign learnings from The Storyteller by Dave G ..read more

Hosted by James Spackman, this Masterclass took a look at three outstanding general fiction campaigns of 2022. Click on the image below to watch the video: (approx running time 1 hour 25 mins) A big thank you to James Spackman and our panel: Vicky Palmer (Transworld) on Lessons in Chemistry Brittany Sankey (Orion) on Murder Before Evensong Hannah Marshall (Faber) on You Made A Fool of Death With Your Beauty             The post General Fiction Masterclass – Nov 2022 appeared first on The Book Marketing Society ..read more

Thanks to everyone who submitted campaigns for the second quarter of 2022 and congratulations to our winners! Click here for the presentation with judges comments. (Full list to follow below shortly)             The post BMS Awards: Apr to June 2022 appeared first on The Book Marketing Society ..read more

Thank to everyone who submitted campaigns for the first quarter of 2022 and congratulations to our winners! Click here for the presentation with judges’ comments or see below for the full list… Q1 – January to March 2022 MULTI-TITLE HIGHLY COMMENDED: Collins Puzzle Book Week Marketer: Marta Juncosa / Collins WINNER: Penguin Audio Bestsellers Marketers: Laura Ingate, Carmen Byers / PRH Audio GUERRILLA HIGHLY COMMENDED: The Keeper of Stories by Sally Page Marketers: Emma Petfield, Sara Roberts / One More Chapter (HC) WINNER: They by Kay Dick Marketer:&nbs ..read more

Join our introduction to book marketing for new and recent starters! Thursday 28th April and Friday 29th April 2022 (both days 09:30-13:00) This event is targeted at those in the early stages of their career, as well as those hoping to join the industry or wanting an update on latest developments. This year the workshop will take place online over the course of two mornings, offering an in-depth overview of book marketing, with new insights and the latest thinking around campaigns, available tools and resources.   AGENDA: Thursday 28th April 09:30-10:00 Introduction and Overview 10:00-11 ..read more

Hosted by James Spackman, this Masterclass took a look at four brilliant general fiction campaigns of recent months – there was definitely something for everyone! Click on the image below to watch the video: A big thank you to James Spackman and our panel: Abbie Salter (HarperFiction) on How To Kill Your Family Niriksha Bharadia (Faber) on Beautiful World, Where Are You? Fleur Clarke (HarperFiction) on Sharpe’s Assassin Casey Davoren (Little Brown) on The Love Hypothesis       The post General Fiction Masterclass – February 2022 appeared first on The Book Marketing Society ..read more

Thanks to everyone who joined our recent Masterclass, delving into some recent campaigns for bestselling food and drink titles. Click on the image below to watch the video:   A big thank you to James Spackman and our panel: Tom Kerridge Outdoor Cooking – Don Shanahan (Bloomsbury) Jamie Oliver’s Together – Amy Davies (Penguin Michael Joseph) The Roasting Tin titles – Kate Neilan (Vintage) Jane’s Patisserie – Abby Watson (Ebury)     The post Food & Drink Masterclass – January 2022 appeared first on The Book Marketing Society ..read more