In honor of the 50th anniversary of Roe v. Wade, OkCupid data reveals what women are prioritizing in a match Fifty years ago on January 22nd, 1973, the United States Supreme Court legalized abortion in the landmark case of Roe v. Wade. But in June of last year, that landmark decision was overturned, bringing the topic of women’s rights back to the forefront. Over the past year, the fight for reproductive rights has become a trending conversation in the media, on social platforms, and especially on our dating app. An overwhelming majority of women on OkCupid (87%) are pro-choice. Abo ..read more

Nearly 10 billion responses to OkCupid’s in-app matching questions reveal what singles will be looking for in 2023 OkCupid is the only dating app in the world that matches people based on what matters most to them. The magic happens through in-app questions that power our algorithm. These questions — which were answered 500 million times this year, and almost 10 billion times since we launched in 2004 — address every issue that’s top of mind for Gen Z and Millennial singles. This year those topics ranged from the abortion ban, LGBTQIA+ rights and voting in local elections to cancel cultu ..read more

Love abounds during the holidays! Meet someone new & stay safe this season The holiday season is a great time to meet someone—seriously! It’s a festive time of year, and when people aren’t spending time with their families, they’re eager to talk to someone who’s not in their family, that they just may be introducing to their family this time next year. Just like with any time of year, it’s important to keep safety top of mind when meeting someone new. So our safety experts at OkCupid have put together a guide to remind “holidaters” on ways to be safe — both online and when meeting fo ..read more

New data from OkCupid shows that singles who vote in local and midterm elections get more Likes and Matches Ahead of National Voter Registration Day on September 20th, OkCupid and Vote.org are teaming up to encourage young daters across the nation to register to vote and make their voices heard in this year’s midterm elections. Beginning in September and running through Election Day in November, OkCupid will be driving its users in the United States to Vote.org’s resources to help people register to vote, request an absentee ballot, and find their polling place. Register to vote onl ..read more

Rent, real estate and relationships are on daters’ minds, according to new data from OkCupid and Realtor.com Over the past few years, nearly 4 million daters on OkCupid answered the in-app matching question “Are you currently saving to buy your own home?” with respondents who said “Yes” jumping from 41% in 2019 to 48% in 2022. And this summer, data revealed that singles who are saving to buy a home got 13% more Likes and 24% more Matches on OkCupid than those who aren’t. A trend we’re seeing is that communication skills and a great sense of humor aren’t the only items on dater’s wish lis ..read more

Daters are excited about the brand-new features on OkCupid OkCupid was one of the first dating apps on the market, making our debut in 2004. And while some things have stayed the same — like our focus on matching singles on what really matters — plenty has changed, especially when it comes to OkCupid’s product offerings. In fact, just this year we’ve launched dozens of new product features to better help you find who you’re looking for. Here are some of the favorites. Cupid’s Picks Your Cupid’s Picks are refreshed daily. Our famous algorithm matches you with people you’re compatible with ..read more

This summer daters are opting for healthier date ideas, from hikes to walks in the park OkCupid is partnering with Sweatcoin, the market-leading move-to-earn app that rewards your daily steps with a new-generation currency, as singles continue to prioritize health and wellness. On OkCupid, a majority (87%) of 5 million daters said they enjoy exercising — and daters who do enjoy breaking a sweat received 26% more Matches and 8% more Likes over the past few months. This summer, 80% of Gen Z and Millennial OkCupid respondents said health and wellness is as important as attraction and ..read more

OkCupid is also releasing new in-app questions for LGBTQ+ users OkCupid was the first dating app to offer expanded gender and orientation options, and we now offer users 22 genders and 20 orientation options. We’re also one of the only non-exclusively LGBTQ+ dating apps that does not force users to select being shown in a binary context. Last Pride Month, we further expanded our identity options for LGBTQ+ users, now giving queer daters over 60 identities to choose from. (And since we know people don’t fit in a single box we allow you to choose up to 5 different identities!) This Pride Mo ..read more

What singles around the world are matching on in May 2022 We’ve added new matching questions about love, mental health, the metaverse, and NFTs, and so far this year there’s been 200 million responses to our in-app questions. What we’re asking: Is mental health as important as physical health? Therapy? Do you understand what the metaverse is? Have you joined the metaverse? Are you excited about the metaverse? Do you believe we have the power to manifest love? Would you date someone that wasn’t your usual “type”? Are you interested in NFTs? What you’re sayi ..read more

Millions of matches are made on OkCupid every week — today, we’re highlighting 6 awesome OkCupid couples What’s better to celebrate than love? Now that springtime has officially arrived, love is in the air — and we’re feeling particularly nostalgic over all of the amazing couples who have found their love on OkCupid. Here are some of their stories. Colin & Carlene Both of us lived in the Bay Area for years but had no idea each other existed until OkCupid brought us together in the sunny summer of ’16. We knew after the first date when we both had butterflies and barely touc ..read more