Dialed Action pulls through for Red Bull. Fully rebranding performance equipment at a moment’s notice for the company’s Air Race Event ..read more

Dialed Action Sports was tasked with scouting New York’s Central Park to identify an appropriate location for a Pringles product advertisement shoot. Following the identification of a site that met then-owner Proctor and Gamble’s criteria, Dialed Action staffed cyclists for the eventual shoot ..read more

High-speed grocery delivery service JOKR worked with Dialed Action to conduct a guerilla campaign, deploying professional cyclists dressed as JOKR delivery personnel onto the streets of the cities within their service regions.  ..read more

Dialed Action was tapped to integrate action sports athletes into the live debut event of a new sportswear line. The event, held in Las Vegas, featured various acrobatic performances including multiple Dialed Action cyclists and custom-built equipment provided by Dialed Action. The performance program was followed by a product shoot for PUMA’s forthcoming advertising campaigns ..read more

Dialed Action Sports Completes Retailer Activation Series in Collaboration with Pacific Cycle Inc, Schwinn Bikes, and Mongoose Bikes Location: Navy Base San Diego Dialed Action Sports is pleased to announce the successful conclusion of a series of retailer activation programs carried out in partnership with Pacific Cycle Inc, along with their reputable brands Schwinn Bikes and Mongoose Bikes. This collaborative effort aimed to combine cycling expertise with engaging demonstrations. At the core of this partnership was a sequence of live mountain bike trials performances. Chris Clark, an experie ..read more

Introducing Dialed Action Sports’ New Bicycle Skills Training Program Dialed Action Sports is excited to unveil its latest initiative – a comprehensive bicycle skills training program. Building on years of dedication to promoting cycling nationwide, Dialed Action is taking the next stride by introducing a program designed to cater to cyclists of all ages and skill levels. Through this program, participants can gain hands-on insights and techniques directly from our professional riders. What sets this training program apart is our collaboration with esteemed cycling brands that stand behind t ..read more

Dialed Action Sports Unveils Upgraded Performance Fleet for the 2023 Season Location: Nationwide Dialed Action Sports, renowned as the nation’s premier provider of action sports entertainment programming, is thrilled to announce the enhancement of their performance fleet just in time for the highly anticipated 2023 season. Leveraging the downtime during the Covid-19 lockdowns, Dialed Action seized the opportunity to undertake an extensive overhaul and upgrade of their equipment and transport vehicles. Notably, four brand-new RAM pickup trucks have been added to the arsenal, each adorned w ..read more

Each Spring, tens of thousands of Walmart Shareholders and Store Associates descend on Northwest Arkansas for the annual Shareholders Meeting. Walmart, who’s global headquarters is located in nearby Bentonville, selected the Walmart AMP (Arkansas Music Pavilion) in Rogers as the site of this year’s meeting. While the event centers around the company’s strategic planning and operational goals, there are always plenty of surprises and activities to keep things interesting. Once again in 2021, Walmart’s event team turned to Dialed Action Sports to produce exciting and engaging bicycle skills ..read more

On December 15, 2020 Dialed Action Sports Team had the pleasure of performing their BMX bike shows at a Jewish school in Silver Spring, MD. Dialed Action was hired to perform 2 shows, 1 for the boys and 1 for the girls. Surprisingly, for December it was warm outside, which made for a great day of BMX bike shows. At this school assembly we had professional BMX riders Nick Akerman and his little brother Colin Akerman, along with Brian Cunningham on the microphone. These shows will likely be the last shows of the 2020 year. Despite a Pandemic, we had a great year and look forward to 2021. The pos ..read more

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