PPC hubbub
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PPC hubbub aims to fight through the hubbub of Search Engine Marketing (SEM) and PPC News (Pay-per-click) to give you the latest updates with actionable insight. PPC hubbub is dedicated to producing quality thought pieces, points of view & best practice guides to help make the industry better for everyone.
PPC hubbub
1w ago
Artificial Intelligence was in everything Google shared with us at Google Marketing Live 2023. This also included an update to […]
The post Automatically Created Assets in Google Ads gets generative AI appeared first on Search Engine Hubbub ..read more
PPC hubbub
1w ago
In a load of updates to Search campaigns in Google Ads (supercharged by AI) at Google Marketing Live 2023, we […]
The post Brand Restrictions for Broad Match coming to Google Ads appeared first on Search Engine Hubbub ..read more
PPC hubbub
1w ago
Artificial Intelligence featured heavily throughout every aspect of Google Marketing Live 2023, as expected. It was no different for Search […]
The post Create campaigns using conversational AI in Google Ads workflow appeared first on Search Engine Hubbub ..read more
PPC hubbub
1w ago
Google announced a lot of new updates to Google Ads at Google Marketing Live 2023. In particular, we saw how […]
The post Generative AI coming to Google Ads Performance Max asset creation appeared first on Search Engine Hubbub ..read more
PPC hubbub
1w ago
As expected, Google Marketing Live 2023 was full of use cases for how we can leverage generative AI for advertising. […]
The post Google Search Generative Experience integrates Search and Shopping Ads appeared first on Search Engine Hubbub ..read more
PPC hubbub
2w ago
Google Marketing Live is an annual event where Google showcases its latest advertising products and updates. You can expect to […]
The post What to expect at Google Marketing Live 2023 appeared first on Search Engine Hubbub ..read more
PPC hubbub
2w ago
Google’s advancements in generative AI have been transforming its Search functionality over decades. As Google continues to explore generative AI’s […]
The post Search Generative Experience: A New Way To Search On Google appeared first on Search Engine Hubbub ..read more
PPC hubbub
1M ago
Google Ads is making a major change to its attribution models, which are used to measure the impact of each […]
The post Updates To Attribution Models in Google Ads & Google Analytics 4 appeared first on Search Engine Hubbub ..read more
PPC hubbub
1M ago
It’s fair to say that since its launch, Google’s Bard hasn’t exactly ‘wowed’ users with rave reviews. Compared to OpenAI’s […]
The post Google’s Bard is boring because it’s responsible AI appeared first on Search Engine Hubbub ..read more
PPC hubbub
2M ago
An open letter signed by over 1,100 concerned AI experts has been sent to AI labs around the world, calling […]
The post Open Letter to AI Labs: Pause the Development of Large-Scale AI Systems appeared first on Search Engine Hubbub ..read more