The Paddock Magazine
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The Paddock is the only business and lifestyle magazine in Formula One. The Paddock will guide readers through the twisting and turning investment routes in F1 whilst comparing the opportunities in the sport to those of its rivals.
The Paddock Magazine
7h ago
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Introduction
Max Verstappen converted pole position into victory in a 2024 Formula 1 Chinese Grand Prix full of incidents and overtakes, leading home McLaren’s Lando Norris and Red Bull teammate Sergio Perez to make four wins from five races this season.
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Verstappen led the vast majority of a strategic encounter at the Shanghai International Circuit that featured a Virtual Safety Car and two full Safety Car periods, the Dutchman keeping his cool at the front as the drama unfolded behind him.
Norris ..read more
The Paddock Magazine
19h ago
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Visa Cash App RB Formula One Team is thrilled to announce its partnership with HUGO Eyewear, designed and manufactured by Safilo Group S.p.A, starting this season.
Leveraging the global appeal of F1TM and delivering its signature authentic style, HUGO Eyewear will be the Official Eyewear Partner of the VCARB team. Its bold designs will be represented in official images starring our two drivers, Daniel Ricciardo and Yuki Tsunoda.
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Peter Bayer, CEO of Visa Cash App RB Formula One Team, commented:
Since the start of ..read more
The Paddock Magazine
2d ago
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Valtteri Bottas is the Formula 1 driver of the Stake F1 team. He is also a winemaker – he has his own brand of Ihana Australian wine and his own brand of Oath Gin, and he also owns 20% of Kahiwa coffee. He also does charity work, participates in cycling, trains a lot, and performs in Formula 1! We met with the driver in Shanghai as part of the Chinese Grand Prix and asked how he finds the balance between his professional commitments and personal pursuits, what his typical day looks like during the season, how many kilometres he has already cycled on the track and ..read more
The Paddock Magazine
3d ago
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During the Chinese Grand Prix, we met with Ayao Komatsu, the new Haas team principal, who replaced Guenther Steiner for the 2024 F1 season. Komatsu has over 20 years of experience in Formula 1, having previously managed the engineering department as Chief Race Engineer and subsequently Director of Engineering.
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He has been working at Haas since 2016. We talked with him about the fundamental changes he has implemented within the team, how engineering knowledge and skills help him in his new position, the modern ima ..read more
The Paddock Magazine
5d ago
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McLaren Racing and Logitech G have announced the extension of their partnership. Logitech G, a leading innovator of gaming technologies, is the Official Gaming Wheels & Pedals Partner of the McLaren Formula 1 Team and McLaren Shadow Esports Team.
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The partnership extension, which began in 2017, will see the two brands continue to blur the lines between virtual and real-world racing and create a more accessible racing experience. Logitech supported McLaren Shadow during their Constructors’ and Drivers’ Champion ..read more
The Paddock Magazine
6d ago
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Coachbuilt Whisky and Williams Racing announced a dynamic licensing partnership. Coachbuilt Whisky is a premium blended whisky co-founded by 2009 F1 World Champion and Williams Racing Brand Ambassador Jenson Button.
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This collaboration brings together two innovators in their respective domains, merging Williams Racing’s expertise in motorsport engineering with Coachbuilt’s passion for precision and craftsmanship.
The alliance will produce several limited-edition whiskies that pay homage to Williams Racing’s rich h ..read more
The Paddock Magazine
1w ago
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The FIA and Formula 1 have announced the 2025 Formula 1 calendar, which will mark the 75th anniversary of the FIA Formula One World Championship. The calendar features 24 races and will commence in Australia on 16 March and conclude in Abu Dhabi on 7 December. Ramadan will be throughout March 2025, so the Bahrain and Saudi Arabian Grands Prix will be held in April.
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The changes made to the calendar in 2024 to create a better geographical flow of races have been carried over to 2025. In April, Japan follows Austral ..read more
The Paddock Magazine
1w ago
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After announcing its partnership with Alpine Motorsports, H. Moser & Cie. is strengthening its links to the Alpine family by announcing a collaboration with Pierre Gasly, the Formula 1 stable’s celebrated driver.
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It marks the first time since its creation 196 years ago that the Manufacture has chosen to join forces with an individual, thereby creating a three-way bond that will stand the test of time. This collaboration perfectly illustrates the symbiosis between the two brands, determined to move forward in ..read more
The Paddock Magazine
1w ago
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McLaren Racing and BAT announced a multi-year partnership extension. From this season, BAT will continue as the Official Principal Partner of the McLaren Formula 1 Team.
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BAT is a leading multi-national consumer goods business that has partnered with the McLaren F1 Team since 2019. The partnership is rooted in advanced technology, transformation, and innovation.
McLaren Racing and BAT brand Vuse recently unveiled the latest edition of the ‘Driven by Change’ campaign for the Japanese Grand Prix. This successful cam ..read more
The Paddock Magazine
1w ago
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If you’ve ever visited a casino, the chances are that you’ve seen the many slot machines that they have on offer. But that’s not the only place that you can find Slots these days, with plenty of people choosing to play online.
Thanks to developing technology, slot machines were able to make the leap from the mechanical versions of decades ago to the sleek online offerings of today. There is an abundance of different games to try, whether you play Megaways Slots or Fire Blaze slots.
But what is it that makes online Slots different and sees them drawing in so many ..read more