If you’re looking for a modern take on a classic style that’s easy to slap together in front of the mirror after rolling out of bed, this Messy Throwback by Uppercut Deluxe Founder Steve Purcell is the one to consider. A modern version of a classic Slick Back, the Messy Throwback maintains a timeless feel that holds its own. A versatile look that can worn casually or easily dressed up with a few comb lines for a clean transition from messy to a classic slicked back style. Every good hairstyle starts with a quality cut. Before jumping in the barber chair, you’ll need a bit of length to pull of ..read more

  Back in October we shoved Uppercut Deluxe Founder Steve Purcell on a plane to fly to the UK to hit the road sharing his story and passion for all things barbering. “It’s so bloody far away, man!” – Steve Purcell, 2023 Meeting up with Chris Brownless (Ambassador, founder of North West Barber Co., UK) and Ben Boyer (UCDC Member, Founder: Le Coupeur, France) Steve had a terrible night sleep before diving wholeheartedly into the first tour date. Day one saw barbers from all over the UK gather at The Foundry; our education and event facility (located within the UK HQ) for an after ..read more

Waves are a classic hairstyle, mainly characterized by the unique wave pattern around the head. If you’re new to the wave game, locking in your routine can be the biggest challenge. Frequent brushing is a must to train the tight curls to flatten out and form a unique ‘wave’ pattern. This Faded Waves cut by Uppercut Deluxe Ambassador Shane Nesbitt pairs a high and tight fade with a short, cropped cut on top to enhance the waves. An absolute must for barbers struggling to perfect this cut is “NEVER CUT THE TOP AGAINST THE GRAIN!” Go with the flow and never cut against the grain to enhance the ..read more

"DOOM is just purely a celebration of clowning around in the face of negativity" says Uppercut Deluxe founder, Steve Purcell. So how do you prepare a couple of surfer skegs for what lies ahead with a typical Uppercut campaign shoot? Tell ' em to strap in! Between driving a haunted hearse, having haircuts for the first time in months, donning copious amounts of face makeup, then attempting to ride a board shaped to the specs of a coffin lid; larrikins Lachie Meakes + Gus O'Malley outline the hi-jinx involved during the two day shoot of our long-awaited yearly capsule campaign; DOOM & ..read more

Dearly departed, we are gathered here today to celebrate your descent. A final journey surrendering to the lure of the sea. An unearthly destination loaded with rampant youth energy. We pay our respects to the murky waves that swallowed us whole, spitting us out at dusk. We ponder the fate of reaching the eternal shores. DOOM & GROOM. DOOM & GROOM spawned from the mind of Uppercut Deluxe founder; Steve Purcell. A purist at heart, Steve takes his cues from everything that came before him... be it 80’s films, archival skateboarding videos or Ozzy Osbourne and his bat-biting antics - som ..read more

We sat down with Uppercut Deluxe CEO, Kiera Purcell for a history lesson on the highly regarded 'North' fragrance and its resurgence in the new Aftershave Cologne. "Our new Aftershave Cologne has an amazing backstory. Whilst it's brand new, the fragrance itself was originally hand crafted by master perfumer: Jonathon Midgley - who I met early on in the Uppercut journey. He had worked with some incredibly impressive brands with the rare gift of a tremendous nose for making complimentary blends. Johnathon was the epitome of a mad scientist! As I entered his lab I was instantly greeted by a b ..read more

On Sunday the 27th of August, the UD Crew touched down in Auckland NZ for a Look & Learn featuring Uppercut Deluxe Founder Steve Purcell and Uppercut Deluxe Ambassador Tim ‘Hutto’ Hutton. 60 people (58 to be precise) cruised along to Public Library to learn a few tricks of the trade and chat shop. It was a great environment to share our story and impart barbering wisdom, the community is alive and well in NZ with a diverse group of young and old alike. Special thanks to Stem Distribution Ltd, Tom Delich, Public Library and of course Dan Gosling from Dan’s Traditional Barbershop for being a ..read more

Harley Davidson celebrates their 120 year anniversary this year, and what better way to celebrate than taking over a sports arena and throwing a huge party in Budapest, Hungary. The last weekend of June 2023 saw over 100,000 visitors a day attend Harley’s festival style celebration, for live music, food & drink, HD exhibitions, and over 300 shopping stalls and an exclusive Harley Owners Club paddock including a Pop Up Barbershop by Uppercut Deluxe. UCDC member Tiphaine Aupy (of Tiphaine Le Barbier) flew in from the surf capital of France and was on the tools dishing out haircuts and bear ..read more

If you’ve been on the UCD bandwagon for some time now, you’ll know we love a classic style. For this cut, Uppercut Deluxe Ambassador Tim Hutton, pairs modern barbering techniques with timeless fundamentals to cook up a storm. As the saying goes “The classics never die”, and this Skin Fade Side Part with a Lined Beard is hot off the grill with all the trimmings. This cut highlights a classic style that will stand the test of time, pairing a high and tight skin fade, with a side part and crisp beard line up. Lining the beard up adds a frame to enhance the look while making the fade pop.   ..read more

Uppercut Deluxe is a family. And damn, didn’t you all show up for lunch! 300+ people for a Look & Learn in Costa Mesa, on a Sunday was an amazing turnout. Barbers; Steve Purcell, Shane Nesbitt, Sean 'Spanky' Caudill, Ron Talley, Mike 'Pugsly' Conti, Mikal Zack, Emiliano Zermeno and Dane Hesse did the commute into Orange County the Saturday evening prior, all gathering in a local dive bar. High-fives! Handshakes! Countless hugs! Spirits were at an all-time high for the next days festivities - and also what was potentially the first time the entire crew had been partnered together in one r ..read more