A work Christmas party can be a really fun-filled event that the whole office will enjoy. It’s a chance for your employees to let their hair down and relax after a full-on year of hard work. While you could choose to let the season pass you by, instead opting for a meal out or a […] The post How to Plan a Work Christmas Party That Will Have the Whole Office Talking appeared first on Kumo ..read more

When it comes to blog content, you might think that it’s a simple case of logging into WordPress, opening a new post and brain-dumping an idea you want to post on your site. But there’s actually a lot of time, effort and dedication that goes into each and every one of the blog posts that […] The post 6 Reasons to Outsource Your Blog Content appeared first on Kumo ..read more

According to Reboot Online SEO, there are around 1.13 billion websites on the internet as of 2024. Not all of them are as modern or as up-to-date as they should be. In fact, there are some that are decades old. While yours might not be approaching twenty, for example, it might be that it’s at […] The post 7 Ways to Refresh a Website appeared first on Kumo ..read more

The English language is especially complex. It comes in two different forms, most commonly being American English and British English. Both have very distinctive differences and they’re used specifically for different audiences and nationalities. While British English is reserved for British speakers, American English isn’t just for the eyes of Americans.  It’s used to communicate […] The post How to Check for Americanisms in Your Copy appeared first on Kumo ..read more

When it comes to marketing, there are many different things that go on behind the scenes. As such, there are certain soft skills that digital marketers will need to possess in order to be able to pull off the ultimate marketing campaign. Whether you’re already a marketer who is looking to up their game, or if […] The post 12 Essential Soft Skills for Digital Marketers appeared first on Kumo ..read more

You might have heard of omnichannel marketing, whether you’re in the marketing industry or own your own business, but it can be difficult to understand exactly what it is, why it benefits you and how you can implement an omnichannel marketing strategy yourself. But one thing to remember is that it’s not the same as […] The post What is Omnichannel Marketing? appeared first on Kumo ..read more

Christmas is the perfect time of year to relax. In the run up to the event, businesses use it as an opportunity to begin winding down at the end of a very busy and hectic year. But you might be wondering what you can do at Christmas with your employees to bring in the festive […] The post 8 Activities You Can Do with Your Work Colleagues This Christmas appeared first on Kumo ..read more

It’s imperative that your website is full of high-quality content. It needs to be written by a professional with experience and relevant qualifications if you’re looking to get the most out of your website’s full potential.  Why it might be tempting to do it yourself, despite you not having the knowledge or expertise to execute […] The post 8 Reasons Why You Need Quality Content On Your Site appeared first on Kumo ..read more

If you’ve got a brand new website that you can’t wait to showcase, then it’s only right that you’re wanting to boost SEO to get the best possible results, and that includes getting a good amount of traffic, clicks and, most importantly, sales. But SEO involves a variety of specialist methods and techniques, often using […] The post DIY SEO vs. Professional SEO Services: Which Best for You? appeared first on Kumo ..read more

There are many platforms available to businesses and creative individuals who are looking to start a blog of their own. From Spotify and Blogger to Tumblr and Squarespace, there are many platforms available these days where a blog can be showcased to its fullest potential. However, for one reason or another, WordPress is a blogging […] The post 6 Benefits of Using WordPress for Your Blog appeared first on Kumo ..read more