What Makes a Good Hotel Website?
Revenue Hub
by Trevor Grant
3d ago
Websites are often the first point of contact when it comes to generating clientele, which means it’s all about making a good first impression. 94% of website first impressions are design-related, so the design of your website must be something that is not only visually engaging to a user, but also easy to use. NB: This is an article from Arise Subscribe to our weekly newsletter and stay up to date Embrace whitespace: But what is whitespace? Also referred to as negative space, whitespace is the unmarked areas between and around elements of a webpage like text, images, and button ..read more
Visit website
Google’s Cookie Consent Mode V2
Revenue Hub
by Trevor Grant
3d ago
We all know that cookies are essential in collecting data from users in the European Economic Area (EEA) and making sure you provide the necessary options and information to comply with Google’s consent mode is a must. But keeping up with the changes is not easy; rest assured though, we’re here to help. NB: This is an article from 80 Days Subscribe to our weekly newsletter and stay up to date You may have heard that from March 6th 2024, Google Consent Mode v2 will be mandatory for all websites that use Google services. Let’s discuss what Google’s Consent Mode v2 means, why the new version i ..read more
Visit website
Why Stages of Buyer’s Journey Matters for Travel Advertising
Revenue Hub
by Trevor Grant
3d ago
We know that understanding your target audiences’ behavior is a vital part of travel advertising, especially in an increasingly fragmented market. You can make powerful campaign decisions and adapt your marketing plan if you know where your audience is searching, what content they’re interacting with, and what shapes their decisions as they move through the funnel. NB: This is an article from Expedia Group Subscribe to our weekly newsletter and stay up to date Below, we share some specific ideas, potential solutions, and case studies for using these advertising tools at different ..read more
Visit website
Hilton, Hyatt Among Hotel Chains Hit With Room Price-Fixing Suit
Revenue Hub
by Trevor Grant
3d ago
Hilton Worldwide Holdings Inc. and Hyatt Hotels Corp. are among a group of hotel chain operators accused of inflating the cost of luxury hotel rooms with help from a price-setting database. Hotel room renters allege in a lawsuit they paid higher prices for luxury hotel rooms because of an agreement between the hotel chains to share competitively sensitive information about their prices, supply, and future plans through an intermediary. The intermediary is Smith Travel Research, a division of CoStar Group Inc., according to a Tuesday complaint filed in US District Court for the Western Distric ..read more
Visit website
How to Streamline Your RFP Process for Improved Conversions
Revenue Hub
by Trevor Grant
4d ago
Request for Proposals (RFPs) are essential for establishments aiming to fill their venue spaces – but the process can be a double-edged sword. On one hand, a well-responded RFP can lead to a profitable booking; on the other, the sheer amount of effort required to sift through numerous unqualified RFPs can be overwhelming. NB: This is an article from iVvy Subscribe to our weekly newsletter and stay up to date It’s like looking for a needle in a haystack, except the needle can significantly boost your revenue. Why is a Streamlined RFP Process so Important? For venue sales teams, each RFP repr ..read more
Visit website
5 Essential Tips When Selling to Meeting Planners
Revenue Hub
by Trevor Grant
4d ago
Do you find yourself having the same stale conversations when selling to meeting planners? Do you struggle to secure hotel group sales and leave conversations with planners feeling defeated or confused? If so, consider a new approach when selling to meeting planners. NB: This is an article from Knowland Subscribe to our weekly newsletter and stay up to date The landscape of hotels and group bookings is changing rapidly, and it’s important to understand what planners need and how your property can address those needs. Here are five ways to shake up your routine and have more meanin ..read more
Visit website
Hotel Distribution in 2024: What is the Right Strategy?
Revenue Hub
by Trevor Grant
4d ago
A distribution strategy refers to the methods and channels a company uses to deliver its products or services from the point of production to the end consumer. The overarching goal is to move inventory as efficiently as possible while delivering the best possible customer experience. NB: This is an article from EHL Insights Subscribe to our weekly newsletter and stay up to date Distribution strategies encompass the channels, outlets, and intermediaries utilized to physically transport goods along the supply chain. They also incorporate digital components like e-commerce platforms where tran ..read more
Visit website
Maximizing Revenue with Strategic Use of Vouchers
Revenue Hub
by Trevor Grant
5d ago
In the vast expanse of direct marketing literature, vouchers emerge as a formidable strategy to amplify revenue streams. They are not merely a tactic employed by online travel agents to foster additional bookings or transform casual browsers into confirmed guests. Nor are they exclusively the realm of e-commerce platforms. NB: This is an article from Dailypoint Subscribe to our weekly newsletter and stay up to date Some organizations, such as Payback, have built their entire business model around the allure of vouchers and consumer eagerness to leverage them. This begs the question: why is ..read more
Visit website
Top Revenue Management Trends to Help UK Hotels
Revenue Hub
by Trevor Grant
5d ago
In the dynamic world of hospitality, the UK market stands out as a beacon of innovation and adaptation, particularly in the realm of hotel revenue management. As we delve into the latest trends in this field, it’s crucial for hoteliers to stay abreast of these developments to ensure competitiveness and profitability. NB: This is an article from Catala Consulting Subscribe to our weekly newsletter and stay up to date This article explores the top trends in hotel revenue management, yield management, and revenue management in the UK, offering insights and strategies for hotel professionals. E ..read more
Visit website
Hotel Chatbots: Benefits, Myths and How to Pick the Right One
Revenue Hub
by Trevor Grant
5d ago
A hospitality chatbot is software that simulates an interaction between a hotel and a traveler. You can distinguish between two kinds of hotel chatbots: public-facing bots and guest-facing bots. NB: This is an article from Canary Technologies Subscribe to our weekly newsletter and stay up to date Public-facing bots are accessible via a hotel’s website and handle questions during all stages of the guest journey. Their primary goal is to help people find the information they need and guide them through the booking process. Guest-facing bots only enter the picture once a reservation is made. T ..read more
Visit website

Follow Revenue Hub on FeedSpot

Continue with Google
Continue with Apple
OR