Early stage founders, take your (trade)mark.
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald, Esq.
2y ago
Every savvy business owner knows it is better to work smarter, rather than harder. This theory applies to handling intellectual property, such as trademarks. Inexperienced business owners think they can save time and money in early stages by neglecting, ignoring, or otherwise putting off IP issues so that they can work hard on “more important things” like building the company and brand. The opposite is true. Building a valuable company is a marathon, not a sprint. Ignoring trademark laws from the beginning can result in working very hard to build something really awesome really fast, that get ..read more
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2018 State of Entrepreneurship Report
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald, Esq.
2y ago
★ Summary of Findings ★ In order to create lasting impact through entrepreneurship, women must do more than merely start businesses. They must increase revenue and add employees. Lack of access to funding, however, places significant limits on growth. The disparity in funding between male and female entrepreneurs occurs due to lack of female investors, and biased questioning from both male and female investors, resulting in women entrepreneurs asking for less funds. According to Harvard Business Review, when women-led companies are funded, there is often a higher return on investment. In conc ..read more
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Cyber Security Measures Entrepreneurs and Their Customers Can Give Thanks For This Season
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald
2y ago
Like colorful autumn leaves blowing in the wind, the month of October - National Cyber Security Awareness Month - blew past so quickly that many entrepreneurs blinked, and it was gone. Building a company can get extremely busy, but smart businesswomen recognize that setting aside some time to take precautionary measures now is a brilliant way to transition from a season of fright to a season of giving thanks. After all, cyber security is something we can all feel grateful about. As businesses become more digitally driven, the need for cyber security and privacy compliance measures has become ..read more
Visit website
Branding 101: Putting the "U" in Superstar
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald
2y ago
Every entrepreneur has her own personal brand, which exists whether or not she purposefully builds or cultivates it. The days when the term "branding" were solely attributed to large corporations are gone like Silicon Valley summer. Today, a brand applies to every woman in the community. So, what is a personal brand? More importantly, what is yours? A personal brand is your reputation, your business card, and your ticket to new opportunities - whether a new job, entrepreneurial project, board membership, or meeting with an influential person or leader of a top industry. It is how you, as a bu ..read more
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Entrepreneurial Art of Pivoting: Rising Up in the Aftermath of the Google Manifesto
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald, Esq.
2y ago
​ Confidently striding into Global Headquarters in Mountain View, CA, sporting my favorite skirt suit, I couldn't help but notice the multi-colored bicycles, plentiful basketball courts, and inviting lounge chairs in the sand surrounding the entrance. I felt warmly welcomed into the world of Google- there was a sense of belonging- as I prepared to assist the tech giant by drafting a defensive patent publication. I was a 2nd year law student at Santa Clara University and an intern at the Entrepreneurs Law Clinic at the time. The harsh realities of "grabbing 'em by the pussy," marching for soci ..read more
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6 Barricades Every Female Entrepreneur Must Breakthrough to Succeed
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald, Esq.
2y ago
Now is the time for women everywhere to take the plunge to become their own boss. Females are strong, bold, and powerful, but to succeed as entrepreneurs there are obstacles they must overcome. Here are the top 6 barricades women must breakthrough to live the life of freedom they always dreamed of. Barricade #1 Fear of Failure The fear of failure is a main concern among women who launch startups. Entrepreneurs fear someone else might beat them to the punch. They wonder if they will be able to secure funds. They wonder if their family will be alright. They fear their ideas are not good enough ..read more
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Early stage founders, take your (trade)mark.
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald, Esq.
3y ago
Every savvy business owner knows it is better to work smarter, rather than harder. This theory applies to handling intellectual property, such as trademarks. Inexperienced business owners think they can save time and money in early stages by neglecting, ignoring, or otherwise putting off IP issues so that they can work hard on “more important things” like building the company and brand. The opposite is true. Building a valuable company is a marathon, not a sprint. Ignoring trademark laws from the beginning can result in working very hard to build something really awesome really fast, that get ..read more
Visit website
2018 State of Entrepreneurship Report
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald, Esq.
3y ago
★ Summary of Findings ★ In order to create lasting impact through entrepreneurship, women must do more than merely start businesses. They must increase revenue and add employees. Lack of access to funding, however, places significant limits on growth. The disparity in funding between male and female entrepreneurs occurs due to lack of female investors, and biased questioning from both male and female investors, resulting in women entrepreneurs asking for less funds. According to Harvard Business Review, when women-led companies are funded, there is often a higher return on investment. In conc ..read more
Visit website
Cyber Security Measures Entrepreneurs and Their Customers Can Give Thanks For This Season
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald
3y ago
Like colorful autumn leaves blowing in the wind, the month of October - National Cyber Security Awareness Month - blew past so quickly that many entrepreneurs blinked, and it was gone. Building a company can get extremely busy, but smart businesswomen recognize that setting aside some time to take precautionary measures now is a brilliant way to transition from a season of fright to a season of giving thanks. After all, cyber security is something we can all feel grateful about. As businesses become more digitally driven, the need for cyber security and privacy compliance measures has become ..read more
Visit website
Branding 101: Putting the "U" in Superstar
parazim | Breaking down barriers for female entrepreneurs
by Harmony Oswald
3y ago
Every entrepreneur has her own personal brand, which exists whether or not she purposefully builds or cultivates it. The days when the term "branding" were solely attributed to large corporations are gone like Silicon Valley summer. Today, a brand applies to every woman in the community. So, what is a personal brand? More importantly, what is yours? A personal brand is your reputation, your business card, and your ticket to new opportunities - whether a new job, entrepreneurial project, board membership, or meeting with an influential person or leader of a top industry. It is how you, as a bu ..read more
Visit website

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