The 6 hidden costs of your legacy POS
Tulip Retail
by Aisling Keogh
4d ago
The huge cost consumer is in need of some serious optimization POS systems are at the heart of store operations. But, outdated legacy POS systems can be very costly in 3 crucial areas— time, money, and productivity. While this information seems daunting, you don’t have to be scared of your POS. The right POS system can actually be cost efficient and help retailers save time and money, and be more productive overall. Here are the 7 hidden costs of your POS system, and ways to reduce them. Hardware doesn’t have to cost an arm and a leg Mobile POS systems are much more cost effective, both in th ..read more
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Why cloud-based POS solutions are the future of retail
Tulip Retail
by Aisling Keogh
1w ago
Exploring the advantages of cloud-based point-of-sale systems and how they’re revolutionizing the retail industry Cloud-based POS systems have become increasingly popular among retailers looking to gain a competitive edge in the ever-evolving market. The cloud gives retailers access to the latest capabilities and resources, without requiring costly investments in new hardware or software. The infrastructure is constantly updated and monitored for optimal security, ensuring retailers stay up-to-date with industry trends and changes.  With the flexibility and scalability of cloud-based POS ..read more
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Tulip launches new in-app dashboards that provide greater visibility to real-time data
Tulip Retail
by Aisling Keogh
1w ago
As seen on on PRNewswire Tulip enhances clienteling by giving retailers insight to store performance. TORONTO, ON — May 16, 2023 — Tulip has announced the release of several new in-app dashboards, to help retailers capture more in-depth store metrics and champion visibility across the board. The new dashboards are accessible within Tulip’s world-class Clienteling app and focus on store, associate, and customer data. The retail industry is highly focused on metrics, but oftentimes the right data is hard to capture, and even harder to visualize. Important store metrics are typically buried in ha ..read more
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Why retailers need an omnichannel POS more than ever
Tulip Retail
by Aisling Keogh
2w ago
Exploring the essential features and benefits of an omnichannel point-of-sale system for modern retailers   In the age of digital transformation, retailers need to adapt to the changing landscape of consumer shopping preferences. The rise of omnichannel shopping experiences has created new expectations from customers who now want to browse, buy, and return items across multiple channels seamlessly.  That’s where omnichannel point of sale (POS) systems come into play, providing retailers with the tools to create a customer-centric shopping experience across all channels. By integrati ..read more
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Ensuring end-to-end security of customer data
Tulip Retail
by Aisling Keogh
3w ago
An in-depth look at retailers and SOC 2 compliance Retailers are increasingly aware of the need for strong cybersecurity measures, as their systems process and retain vast quantities of highly-sensitive customer data.  While many industries face unique challenges in protecting this data, retailers are under greater pressure as nearly a quarter of all cyberattacks target retailers, which is more than any other industry. And it’s not just retailers who are worried, a whopping 90% of consumers are concerned about digital privacy, showing just how important security is when it comes to shoppi ..read more
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Retail is changing in a big way. Here’s how to keep pace.
Tulip Retail
by Aisling Keogh
1M ago
Retail stores have survived on archaic systems for years, now customers are demanding a change. Physical retail is coming back in a big way, but stores are in need of serious modernization if they want to meet the expectations of today’s customers. Times have changed drastically and store teams can’t be expected to make do with pens, paper, and green screens anymore. In order to make it in the digital age, retailers need to answer three fundamental questions: How do today’s customers move in the market? How has the role of the store associate changed? How has the function of the physical store ..read more
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Unlocking the metrics of physical retail
Tulip Retail
by Aisling Keogh
1M ago
How in-store technology is making retail stores as measurable as ecommerce Historically, ecommerce websites have been far more measurable than retail stores because they generate a wealth of data that can be tracked, analyzed, and optimized in real-time. Web analytics, A/B testing, personalization, and automated marketing are just a few of the technological tools that enable the collection, processing, and analysis of vast amounts of data quickly and accurately.  By contrast, measuring the performance of physical stores has traditionally been more challenging due to the limitations of dat ..read more
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Crafting a compelling brand story: the key to winning over modern consumers
Tulip Retail
by Aisling Keogh
1M ago
How retailers can communicate their values and inspire customers to connect with their brand In today’s retail landscape, customers are becoming increasingly discerning about the brands they shop with. So, for retailers, it’s no longer just about having a great product, but also about effectively communicating what the brand stands for in a compelling way.  This is where the power of storytelling comes into play.  By focusing on the story behind the brand and their products, retailers can create a deeper emotional connection with their customers, leading to increased loyalty and trus ..read more
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Creating a cohesive brand experience
Tulip Retail
by Aisling Keogh
1M ago
How physical stores, trust, and customer-centricity play a key role in building lasting connections with customers In the modern digital age, creating a lasting brand experience has become more challenging than ever before. As online shopping continues to grow in popularity, it’s crucial for brands to find ways to differentiate themselves and create meaningful connections with customers.  Physical stores remain an essential aspect of the brand experience, offering a unique opportunity for customers to engage with the brand in a way that cannot be replicated online.  However, aligning ..read more
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Big Ideas from NRF 2023: Personalizing the customer experience
Tulip Retail
by Aisling Keogh
2M ago
Industry leaders explain how to connect with customers in the modern retail environment NRF 2023 kicked off this year with the latest retail trends, topics and innovations with some of the industry’s biggest leaders. Personalization in retail has been a hot topic in the industry for the past several years, and was a big part of the discussions at the event. Tulip’s Big Ideas panel featured Marco Benasedo, CIO Boggi Milano, Brendon Gerisch, CCO John Elliott, Rissa Jarratt, VP Retail Jenni Kayne, and Ali Asaria, Tulip CEO, to get their perspectives on the topic. They shared their insights and in ..read more
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